1. Testimony.
“Nametag International is very professional, “Nametag is highly professional, creative and
highly energetic and skilled at strategic delivers excellent customer service.”
thinking.” New Products Team
Director, Marketing Schering-Plough
Wyeth
“The work of Nametag is outstanding! The
“Every facet of the project was handled name has advanced our business position.”
professionally and enthusiastically. It made a Vice President Marketing
huge project a piece of cake!” Urologix
Director, Marketing
American Medical Systems “As a rule, I am someone cautious in using
consultants, but definitely not in the brand
Challenge
“What most impressed me about Nametag’s strategy and naming area. The expertise of
Develop a sub-brand name for a microwave popcorn bag exceptional. They
work was the way that they based their Nametag International is
that turns into
are smart, strategic, easy to work with and
process and creative work on our business
a bowl. made that the foundation and
strategy and very, very effective. I’ve worked with them for
compass of the project’s direction.” years and plan to continue doing so.”
Vice President, Marketing CEO
Solution Regions
Boston Scientific
Nametag® developed the name Orville Redenbacher’s Pop Up Bowl™ to
convey the simpleas a brand has been innovation of the popcornthis project.
“The name CareSource convenience and “Nametag’s work was great on bag
phenomenal; it has served us so well. We The name is perfect.“
transforming into a shareable bowl. Marketing Communications Manager
could not have done this without you.”
CEO Transoma Medical
CareSource
“The final results met and exceeded the
“The nomenclature strategy work that Nam- project criteria.”
etag conducted has been nothing short Director, Marketing
“Nametag
of remarkable. Without a doubt it was an
is an outstanding strategic partner.” CNS
excellent investment of resources and time to
create a memorable identity, which was Director Innovation Marketing
“The work we have done on positioning with
critical to the project's success.” Nametag is the best workConAgra Foods
we have ever done.
CEO It really has helped set our business apart
Allina Hospitals & Clinics from the competition.”
Vice President, Marketing
HealthPartners
nametagintl.com