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401 Harmony Aspires to Provide the Retirement Planning for the Neglected 
- 
5,000,000 
10,000,000 
15,000,000 
20,000,000 
25,000,000 
<10000 
10k-20k 
20k-30k 
40k-50k 
50k-60k 
60k-70k 
70k-80k 
80k-90k 
90k-100k 
100k-200k 
>200k 
401k Number of Participants by Individual Asset Size Source: EBRI 
Traditional Personal Advisor who invests to acquire a customer gets his money back in 
12 Yrs 
Robo Advisory Service that invests to acquire a customer gets its money back in 
6+ 
Yrs 
401 Harmony that invests to acquire this customer will get its money in 
1.8 Yrs 
33 MM 
9 MM 
10 MM 
Traditional Personal Advisor who invests to acquire a customer gets his money back in 
0.7Yrs 
Robo Advisory Service that invests to acquire a customer gets its money back in 
1.4 
Yrs 
401 Harmony that invests to acquire this customer will get its money in 
1.8 Yrs 
Traditional Personal Advisor who invests to acquire a customer gets his money back in 
4 Mth 
Robo Advisory Service that invests to acquire a customer gets its money back in 
1 
Yrs 
401 Harmony that invests to acquire this customer will get its money in 
1.8 Yrs 
Neither Personal Financial Advisor Nor newly formed Robo Advisors can serve the neglected based on their current business model
How do we do it? 
•We provide software as a service tool for 401k investors. We do not manage their money 
•Therefore, Employer can make decision to purchase the software tool for all of their employees (whether they pay it or charge back to the employees) 
•We will undertake their obligation to educate 401k employees 
•In return we charge a very small fee per month per employee for our service
How are we different? 
Advisor 
Fee 
Customization of Service 
1% 
0.5% 
0.0% 
Advantage 
Free 
Disadvantage 
Identify need but no plan 
Advantage 
Use Age as the only factor 
Disadvantage 
Do not consider Risk, need, or contribution 
Advantage 
Risk Based (may use age) 
Disadvantage 
Do not consider need and contribution, High Fees 
Advantage 
Use Age, Risk, and some may consider need 
Disadvantage 
Too expensive for most 401k participants 
Advantage 
Use Age, Risk, Need, and Contributions 
Disadvantage 
Requires users to act on the advice 
Advantage 
Looks at all needs like insurance, etc. 
Disadvantage 
Most expensive 
Personal Financial Advisor 
Packaged Funds 
Free Calculators
What is under the hood? 
•We use an optimization program to come up with asset allocation for each individual 
•Three factors decide individual’s asset allocation 
–His return requirement based on this current salary, retirement year, salary increase, longevity, and social security 
–Historical Diversification of asset classes using probability of loss 
–Individual’s own appetite to take risk 
•We select funds on 7 attributes broadly in three categories 
–Fund’s historical “fee adjusted returns against a benchmark” 
–Fund’s historical risk taking 
–Consistency of performance in both up and down markets
What is included in our service? 
•24*7 Access to our website with unlimited use, quarterly rebalancing 
•Quarterly Webinars and Onboarding training to train employees to use material 
•Access to customer service representative 
9-5CST (M-F) 
•Access to all future development in our product
Benefit of using 401 Harmony 
•Personalized Retirement Advice 
•Increase 401k participation -> secured Retirement 
•Improve Returns through Rebalancing 
•More money for Retirement 
•Employee Retention and Recruiting 
•Meet 401k obligations to educate employee 
•May help in meeting Section 3 38 Compliance 
•Could be Free - You can pass on the cost to employees account
How do employees sign up? 
•Company provides us email list 
•We create user accounts 
•We invite users for online onboarding webinar 
•Each Employees agrees to our TOFU (Terms of Use) 
•Each employees finishes the session with his/her own plan
Demo
This is a story of John and Jane who are similar in all respects except they contribute differently in their plan
Both have similar risk profile
Both used to work for Oracle but now work for SunGard and both have same assets
John’s plan assets at Retirement will be smaller because he contributes lower amount
Both score same on risk profile, they take risks if they see return potential
John’s plan assets allocation is different from Jane’s in SunGard plan
But d because both are no longer contributing differently in Oracle plan, the allocation is same
Vanguard Wellesley Income Fund was selected in SunGard Plan for High Yield Category based on 7 different attributes including fees
Fidelity Contra Fund provides best score in large cap growth category in the Oracle Plan
John and Jane both get their own customized advice on rebalancing their SunGard Plan
Both John and Jane will get the same advice to rebalance their portfolio in Oracle Plan

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401 harmony

  • 1.
  • 2. 401 Harmony Aspires to Provide the Retirement Planning for the Neglected - 5,000,000 10,000,000 15,000,000 20,000,000 25,000,000 <10000 10k-20k 20k-30k 40k-50k 50k-60k 60k-70k 70k-80k 80k-90k 90k-100k 100k-200k >200k 401k Number of Participants by Individual Asset Size Source: EBRI Traditional Personal Advisor who invests to acquire a customer gets his money back in 12 Yrs Robo Advisory Service that invests to acquire a customer gets its money back in 6+ Yrs 401 Harmony that invests to acquire this customer will get its money in 1.8 Yrs 33 MM 9 MM 10 MM Traditional Personal Advisor who invests to acquire a customer gets his money back in 0.7Yrs Robo Advisory Service that invests to acquire a customer gets its money back in 1.4 Yrs 401 Harmony that invests to acquire this customer will get its money in 1.8 Yrs Traditional Personal Advisor who invests to acquire a customer gets his money back in 4 Mth Robo Advisory Service that invests to acquire a customer gets its money back in 1 Yrs 401 Harmony that invests to acquire this customer will get its money in 1.8 Yrs Neither Personal Financial Advisor Nor newly formed Robo Advisors can serve the neglected based on their current business model
  • 3. How do we do it? •We provide software as a service tool for 401k investors. We do not manage their money •Therefore, Employer can make decision to purchase the software tool for all of their employees (whether they pay it or charge back to the employees) •We will undertake their obligation to educate 401k employees •In return we charge a very small fee per month per employee for our service
  • 4. How are we different? Advisor Fee Customization of Service 1% 0.5% 0.0% Advantage Free Disadvantage Identify need but no plan Advantage Use Age as the only factor Disadvantage Do not consider Risk, need, or contribution Advantage Risk Based (may use age) Disadvantage Do not consider need and contribution, High Fees Advantage Use Age, Risk, and some may consider need Disadvantage Too expensive for most 401k participants Advantage Use Age, Risk, Need, and Contributions Disadvantage Requires users to act on the advice Advantage Looks at all needs like insurance, etc. Disadvantage Most expensive Personal Financial Advisor Packaged Funds Free Calculators
  • 5. What is under the hood? •We use an optimization program to come up with asset allocation for each individual •Three factors decide individual’s asset allocation –His return requirement based on this current salary, retirement year, salary increase, longevity, and social security –Historical Diversification of asset classes using probability of loss –Individual’s own appetite to take risk •We select funds on 7 attributes broadly in three categories –Fund’s historical “fee adjusted returns against a benchmark” –Fund’s historical risk taking –Consistency of performance in both up and down markets
  • 6. What is included in our service? •24*7 Access to our website with unlimited use, quarterly rebalancing •Quarterly Webinars and Onboarding training to train employees to use material •Access to customer service representative 9-5CST (M-F) •Access to all future development in our product
  • 7. Benefit of using 401 Harmony •Personalized Retirement Advice •Increase 401k participation -> secured Retirement •Improve Returns through Rebalancing •More money for Retirement •Employee Retention and Recruiting •Meet 401k obligations to educate employee •May help in meeting Section 3 38 Compliance •Could be Free - You can pass on the cost to employees account
  • 8. How do employees sign up? •Company provides us email list •We create user accounts •We invite users for online onboarding webinar •Each Employees agrees to our TOFU (Terms of Use) •Each employees finishes the session with his/her own plan
  • 10. This is a story of John and Jane who are similar in all respects except they contribute differently in their plan
  • 11. Both have similar risk profile
  • 12. Both used to work for Oracle but now work for SunGard and both have same assets
  • 13. John’s plan assets at Retirement will be smaller because he contributes lower amount
  • 14. Both score same on risk profile, they take risks if they see return potential
  • 15. John’s plan assets allocation is different from Jane’s in SunGard plan
  • 16. But d because both are no longer contributing differently in Oracle plan, the allocation is same
  • 17. Vanguard Wellesley Income Fund was selected in SunGard Plan for High Yield Category based on 7 different attributes including fees
  • 18. Fidelity Contra Fund provides best score in large cap growth category in the Oracle Plan
  • 19. John and Jane both get their own customized advice on rebalancing their SunGard Plan
  • 20. Both John and Jane will get the same advice to rebalance their portfolio in Oracle Plan