2. Narrative
Jemporium Vintage –
A vintage one off clothing store in Cambridge
that opened in 2005. They focus on original
street wear and accessories from the 50s to
the early 90s.
I am planning on creating a look book for the shop to use as marketing on their site
and instagram. Inspired by several fashion videos and look books on youtube.
The 3 vfx being used –
Digital compositing: In the edit I will crop clips and piece different outfits on the
screen at the same time eg: I will have the same model on the screen twice in two
different outfits.
Green screen: The models will be filmed in front of the green scree, so that in the
edit I can change the background to different colors and different locations.
Animated drawing: I will use after effects and draw on frames in order to create
some animated drawing and outlines of the models/clothes.
3. Visual & Audio style
• There will be 3 models and each model will wear 4/5 outfits.
• Each model will have long shots/mid shots/ close ups wearing each outfit.
• The models will also be filmed together.
• The models will be moving around and this will match the music once it
edited.
• Interview with Jennifer, only be used if the look book dens’t get to 2 minutes.
This will be used as more of voiceover in between cuts of a tour of the shop.
• The tour of the shop will be done as a follow me around of someone
shopping.
• The music will be upbeat and fun.
4. Time frame
• Aiming for 2-3 minutes
• I will film 3 models both together and separately wit each model having
4/5 different outfits
• If the look book in itself doesn’t add up to 2 minutes, I will do a mini
interview wit owner and founder of Jemporium Vintage and a tour of the
shop.
5. Feasibility
• I have got permission from Jennifer who ows and runs Jemporium vintage to
use their clothes and film he shop.
• Planning on filming in the studio during college hours.
• Interview with Jennifer will be done on a Tuesday afternoon as that’s not as
busy as the weekend and she ahs other people in who can man the shop.
• No transport needed as I will cycle to college and the shop for the shoot.
The model will also already be in college.
6. Personnel
Cast –
Models – Lily, Ashley & Diara
Extras – Jennifer Skilton
Crew –
Misha Conrad
Maddie Tod
• I plan to do as much as I can by myself, however will get help
for camera and sound during the interviews.
8. Budget
There will be no costs to make this production.
• Equipment will be borrowed from college/ use my own.
• Interviews will be free.
• Models are friends and willing to help.
• No cost for the locations.
• Clothes are being lent to me by Jennifer from the
Jemporium Vintage
