SaaS White Label Clinical Apps for Addiction Recovery, PTSD, and more.

1. Michael Feder, Founder
“Paradoxically, in the midst of a social media revolution,
increasing numbers of people find themselves isolated.”

2. 2
Connecting People to Prayers
with dedicated Spiritual Leaders around the World
Top left to bottom right: Charlotte Morgan, USA; Cheri Yavu-Kama-Harathunian, Australia; Frederic Burcklé, Belgium; Kunsang Tenphel, India; Lobsang Tsultrim, India; Lodoe Gyatso,
India; Napoleon Reyes, USA; Pamela Taylor, USA; Peggy Wellknown Buffalo, USA; Rabbi Eli Mallon, USA; Rabbi Shai Specht, Israel; Ralph Singh, USA; Reverend Martha New, USA;
Reverend Willie Jones, USA; Rev. Linh Hoang, USA; Sheikh (Prof/Dr) Shaheed Satardien, Ireland; Subramania Siva Yogi, India; Yungchen Lhamo, USA
prayerspark.com/leaders

3. What is PrayerSpark?
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Clinical Apps for Addiction, Hospice,
Stress Management, and more.
PrayerSpark has secured dedicated channel partners for our first clinical apps in:
Addiction Recovery
Hospice / End of Life
Occupational Therapy
University Student Wellness
Startup/Corporate Wellness
After successful rollout to our first channel partners, we will move into related channels:
Cancer Care
Military/Veteran PTSD
Healthcare Stress Management
PrayerSpark is a Business-to-Business, Software-as-a-Service platform with early traction
in the rapidly expanding telehealth and personal wellness spaces.

4. 4
Addiction Recovery Market
• Substance abuse costs $600 billion USD annually in direct care costs and lost human opportunity [NIDA].
• SAMHSA estimates the addiction treatment market generates $35 billion per year.
• Treatment programs are 12-Step based, and are helpful for up to 10% of recovering addicts. This equates to a nearly 92%
relapse rate, leaving significant room for outcomes improvement.
• 12-Step programs require "surrender to a Greater Power" for effectiveness.
• 35% of Millennials self-identify as “Unaffiliated” with any particular religion [Pew Research], which may reduce their ability to
use 12-Step programs effectively.
• 23 million Americans (7% of the total population) age 12 and older are addicted to alcohol and other drugs. 2.5 million (11%)
received care at an addiction treatment facility in 2012.
• There are approx. 16,000 treatment centers in the US, each spending significant marketing dollars to show differentiation and
gain patients.
• Insurers are now required to cover substance abuse addiction by the Affordable Care Act. HHS estimates expanded coverage
for another 62.5 million Americans.
THE PROBLEM
MARKET SIZE: PrayerSpark PRO Addiction app

5. 5
Addiction Recovery Market
• Strategic alliance with Solutions Recovery, a leading rehab facility in Las Vegas, to create the world's first white-label clinical
addiction app that provides spiritual support to patients in recovery.
• Compare clinical outcomes between patients who use our app, with those who don't. In addition to professional spiritual
support, the app leverages powerful social networking support and behavioral modification techniques to encourage
sobriety. We expect this multifaceted approach will facilitate reduced relapse rates.
• Any reduction in relapse rate will be hailed a tremendous victory for addiction medicine, and likely define our platform as an
essential "best practice“ for all recovery centers.
• American Addiction Centers bills $800 per day per patient. With a census of 150 beds (eg. Desert Hope, Las Vegas) and a SaaS
subscription model of just $3 per day, PrayerSpark Addiction Recovery App could generate $164,000 from a single center.
• Using a conservative 90-day minimum treatment period (NIDA) and a 2.5 million yearly patient census (SAMHSA), PrayerSpark
yearly revenue could reach $675 million for the US addiction population in treatment centers.
PLAN
REVENUE POTENTIAL
(cont.)

6. 6
Hospice Market
• Patients with terminal illness seek spiritual comfort in their final days, even if they previously did not consider themselves
religious. Family members also require spiritual support as they lose a loved one. 94% of hospice care is home-based, where
there is no dedicated clergy.
• Hospice centers are required to provide 1) emotional, psychosocial, and spiritual assistance to patients, and 2) bereavement
care and counseling to surviving family for up to 1 year following death (NHPCO).
• Hospice providers must attain minimum performance measures or risk reduced reimbursement. These measures include
1) Family Evaluation of Hospice Care (FEHC), and 2) Family Evaluation of Bereavement Services (FEBS).
• A clinical app which provides robust spiritual support would be welcomed by patients, families, and the hospice providers
themselves.
• In 2013, an estimated 1.61 million patients received hospice services, at a combined cost of $18.9 billion.
• Approximately 45% of all deaths in the US are under the care of a hospice program.
• Due to an aging population, and compulsory hospice service coverage by CMS, utilization is expected to increase 7% per year.
• There are 5,800 hospices in the US, each with a fraction of market share, seeking differentiation and proven positive
outcomes.
THE PROBLEM
MARKET SIZE: PrayerSpark PRO Hospice app

7. 7
Hospice Market
• Strategic alliance with a leading hospice provider in Las Vegas to create the world's first white-label clinical hospice app that
provides spiritual support to patients and their families at end-of-life.
• The app will track and support the patient and family's spiritual needs during the end-of-life period, as well as the
bereavement year, with positive messaging and support, intended to validate agreeable responses on the FEHC and FEBS
performance evaluations.
• Any improvement in Family Evaluation indicators will likely define our platform as a "best practice", essential for hospice
providers.
• Example: Vitas Healthcare has a national average daily census > 14,000 patients. Using a SaaS subscription model of $3 per
day, PrayerSpark Hospice Support App could generate $15.8 million from a single hospice provider.
• With a total annual hospice population of 1.61 million patients x 73 day average length of stay x $3 per day, PrayerSpark
yearly revenue could reach $350 million.
PLAN
REVENUE POTENTIAL
(cont.)

8. Addiction Recovery App
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• Gamified encouragement shows progress with inspirational timer and milestone badges.
• Daily or weekly prayers from a preferred spiritual leader of any religious denomination.
• Instant access to positive affirmations in times of weakness.
• Stress reduction methods include guided meditations, relaxing soundscapes, and breathing biofeedback.
• Secure, invitation-only social networking allows a safe support group chat room.
• Panic button to alert institution staff of imminent relapse risk, and institute immediate intervention.

9. Market Size – US
PrayerSpark.com
An overwhelming number of people believe in the
power of prayer, but choose not to affiliate with a
specific church or religious organization, choosing
instead to identify themselves as “spiritual.” A
recent survey by the Pew Research Center’s
Religion & Public Life Project finds that many of the
country’s 46 million unaffiliated adults are
religious or spiritual in some way.
Two-thirds say they believe in God (68%). More
than half say they feel a deep connection with
nature and the earth (58%); more than a third
classify themselves as “spiritual,” but not “religious”
(37%); and one-in-five (21%) say they pray every
day. These people often feel they are unable to
turn to congregations to support themselves or
their loved ones with prayer.
(http://www.tennessean.com/story/news/religion/2015/03/07/spiritual-
religious-becoming-common-refrain/24448811/)
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46 million unaffiliated prospective users, 9.7 million who pray every day.

10. Business Model
1. Setup fee for creating a branded app ($5,000 - $10,000)
a) Many institutions would like their own support app for clients and employees but are staggered by
the cost of developing a custom app ($50k - $150k).
b) PrayerSpark rebrands our white label stress reduction and spiritual support app for use at any
institution at an attractive price point.
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PrayerSpark’s revenue streams include the following:
2. Monthly subscription fee per user ($4.99 - $14.99 / mo)
a) PrayerSpark creates individual seats for each user of the app.
b) Institutions pay a recurring monthly fee for each user (member, client or employee).
3. PrayerSpark becomes a marketplace for curated spirituality and wellness products.
a) Product revenue from PrayerSpark brand (aromatherapy, yoga classes, wellness vacations).
b) Advertising revenue from third parties to access PrayerSpark users.

11. Financials
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Current funding:
1st Angel: $10,000: Valuation of $2 Million
2nd Angel: $70,000: Valuation of $6 Million
Current raise: $1.2 million @ $8 million valuation .
Current fixed burn rate, without salary: $1000 per month
Projected minimum burn rate, with salaries: Based on industry standard
Projected minimum growth surplus: Variable
Need for next raise: Salaries for technology and marketing employees.
Business Model: $10,000 branding fee, with $9.99 to $14.99 / month / user, paid by clinic
Consumer Model: $4.99 / month, paid by user

12. Competition
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There is NO direct competition.
There is no INTERFAITH site for prayer requests.
Crowdsource Christian prayers from other layman users.
Single religious denomination. No spiritual authority. No revenue model.
Geolocation service to find Christian churches in your area.
Single religious denomination. No virtual community. No prayer requests.
No revenue model.
Random repository of spiritual news and information.
No prayer requests. No spiritual authority. No revenue model.
PERSONALIZED prayer requests for yourself and loved
ones, performed by REAL spiritual leaders from ANY
spiritual practice, with strong LOVE BRANDING, and a
ROBUST REVENUE model that GIVES BACK MORE than
most non-profit charities.

13. Team
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Michael Feder
Founder & CEO
Daniel Saurborn, MD
Co-Founder & Chief Wellness Officer
Michael Feder is a creative executive with extensive start-
up experience. Born in New York City, Michael earned his
undergraduate degree at Clark University (Worcester,
MA) where he was a University Scholar. A serious
collegiate athlete, Michael completed the 1982 Ironman
World Triathlon in Hawaii, as well as the Boston
Marathon. He went to Law School at Tulane University,
where he was an International Moot Court Competition
Finalist and then finished his education at Emory
University’s Goizueta Business School where he was an
MBA Fellow and Dietz Scholar.
Michael worked with Isaac Tigrett (founder of Hard Rock
Café and House of Blues) on key initiatives , serving as
acting COO of Mr. Tigrett’s global Spirit Channel launch.
Michael co-founded Fame Farm LLC, a strategic
marketing, branding and licensing firm.
For over a decade, Dr. Saurborn has been a pioneer of
modern medicine, leveraging the power of the internet
to bring better healthcare to disadvantaged patients in
remote areas and all corners of the world. In 2004, he
was a founding physician of Virtual Radiologic
Corporation, which became the largest telemedicine
provider in the world, currently valued at $500M. He is
also the creator of MyQuitTime, a successful mobile app
centered on nicotine addiction, with over 50,000
downloads and the highest rating in 3 app stores.
Dr. Saurborn received his advanced medical training at
Harvard Medical School and the Hospital of the
University of Pennsylvania, where he published
extensively and received numerous awards. He was 3
time winner of the Harvard Medical School Teaching
Award, and the prestigious Pendergrass Award for
Medical Education at the University of Pennsylvania.
He graduated from Duke University with a focus on the
Premedical Sciences, English Composition and
Biomedical Engineering.
prayerspark.com/about#team
Christina Aldan is a highly successful media maven, with
a decade of experience in the digital advertising
realm. She is regarded for her advanced skills in web
design, social media and creative content for small and
micro businesses. In addition to operating her own
digital advertising business, Christina also teaches a
broad spectrum of courses, ranging from utilizing the full
potential of a personal computer and applications to
building web pages and social media campaigns.
Christina is constantly in demand as a public speaker by
corporations, small businesses and specialty groups. She
has been invited to present various aspects of her
expertise at such prestigious events
as: TEDxFremontEastWomen, CataylstCreativ, The
AT&T DevSummit, Geek Girl Conference, Bloomberg
Radio, and several live local news shows. She also makes
time to serve local community organizations.
Christina Aldan
Chief Marketing Officer

14. Team
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(cont.)
Frank Kaufmann, Ph.D
Senior Vice President,
Director of Spiritual Leaders
Justin Holman
Chief Technical Officer
Mark Genest
Creative
Dr. Frank Kaufmann’s background
includes stints as Director of the Inter
Religious Federation for World Peace,
Editor in Chief of New World
Encyclopedia, and President of
the Values in Knowledge Foundation.
Partners in this work have included
major international religious figures,
including His Holiness the Dalai Lama,
Greek Orthodox Patriarch (Dimitrios),
Pope Shenuda of Cairo, Grand Muftis
of Syria, Yemen, Israel and Gaza, Chief
Rabbis, Protestant and Catholic
leaders in Europe, and major
international figures from Buddhism,
Hinduism and other world
traditions.
Justin Holman is an expert in iOS
application development, full stack
development, and project management..
He brings over 20 years or professional
experience to the team. Justin’s passion
for mobile apps extends to not only
creating a clean code base, but a well
designed user interface and a
phenomenal user experience. Justin has
developed many web and desktop
applications over the years. Currently he
is focusing on iOS development utilizing
Swift as well as the .Net stack for web
based applications.
When Justin is not writing or reading
about code and technology, he enjoys
spending time with his son.
Mark brings 17 years experience in
architecture, industrial design,
graphic design, web design and fine
art, completing degrees in industrial
design and sculpture at the University
of Alberta and Kent Institute of Art
and Design, Canturbury, UK, and
architecture at Dalhousie University.
He has won academic and
professional awards for his
contributions as a designer.
prayerspark.com/about#team

15. Advisory Board
Isaac Tigrett
Brand Ambassador
Laine Campbell
Database Expert
Jason Ray
Technology
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Michael J. Kuhar, PhD
Brain Scientist
Andrea Hershatter
Millennial Expert
Susan Cooney
Technology
George Parnell
Lead Counsel
prayerspark.com/about#advisory