1. Maxwell White
182 Birch Hill Dr. Rochester, MI 48306.
(248) 464-3535
mwhite81992@yahoo.com or max.white@wxyz.com
PROFESSIONAL EXPERIENCE
Digital Producer at WXYZ-TV: August 2014 – Present
Write original content stories for our website, WXYZ.com, using AP Style. Includes
writing headlines using SEO optimization & showcasing videos and photos in stories.
Edit stories from reporters and other newsroom personnel.
Monitor and post to the station social media pages, which includes Facebook, Twitter
and Instagram. In charge of page on weekends and weekday nights.
Build pages, contests, and more dealing with the Scripps content management system
(CMS).
Cut and edit video for website by uploading to CMS video system.
Digitally cover major Detroit and national events, including North American
International Auto Show, Detroit Belle Isle Grand Prix, Woodward Dream Cruise and
tree lighting at Campus Marius Park.
In charge of digital content for Detroit Grand Prix weekend. Non-stop digital and
social push for two races in Detroit with the IndyCar series, plus three other racing
series.
Member of Society of Professional Journalists and Michigan chapter of the National
Academy of Television Arts & Sciences.
Associate Producer at WXYZ-TV: May 2014 – August 2014
Write VOs and VO/SOTs for anchor reads.
Create banners, full-screens & OTS graphics for air.
Learn how to stack and showcase a news show, including anchor positions, graphics
and video.
Work closely with producers, executive producers, editors and reporters for stories.
Seek out stories for shows from wire services including the Associated Press, CNN
Newsource and ABC NewsOne.
Web Intern and Digital Producer at WXYZ-TV: January 2014 - May 2014
Write web stories and VO scripts for air and online.
Edit reporter scripts and re-write for web, cut video, and publish video online.
After first month as an intern, I was hired as a temporary Digital Producer while a
producer was on medical leave.
Newsroom Intern at WDIV Local 4 Detroit: August 2013 - December 2013
Work on the assignment desk with assignment editors to decide on stories.
Shadow and assist producers of the 5-7 a.m. shows and 4-6 p.m. shows.
Work in Avid iNews to gather information for past, future, and current stories.
Conduct interviews with people including Zayd Allebban, Elizabeth Smart and more.
2. Log interviews for special projects, the Local 4 Defenders.
Assist on HFR shoots for special projects.
Delivery Driver for CJN Baking Distribution: May 2006 - August 2013
EDUCATION
Wayne State University
Major: Broadcast Journalism: Graduated Cum Laude, May 2015
GPA: 3.80 (out of 4.0)
4 semesters on Dean’s list
Recipient of the Michigan Association of Broadcasters/WXYZ
Scholarship & George and Mabel Slocum Foundation Scholarship
TECHNICAL SKILLS
Expert in social media, including Facebook, Twitter and Instagram.
Excellent knowledge of Web Content Management Systems and Avid iNews.
Proficient knowledge of Adobe Photoshop.
Some knowledge of HTLM and CSS.
Excellent knowledge of Final Cut Pro, Avid and Canon XA20 camera.
Proficient knowledge of Microsoft Powerpoint, Word, Excel and Outlook.
Speak some Spanish and Italian.
References available upon request