A call center is your communication doorway to the customer, which essentially means that the experience that customer has with the call center defines the way the customer’s behaviour; either staying with you or choosing your competitor over you. Here are 4 must-have technologies for call center services-
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2. Overview
A call center is your communication
doorway to the customer, which
essentially means that the experience
that customer has with the call center
defines the way the customer’s
behaviour; either staying with you or
choosing your competitor over you. The
customer support environment needs to
have technology in place to provide the
best services to its customer.
3. CRM
Integrated
Desktop
A CRM desktop allows fast access to all tools for the customer service
agent, thus ensuring a fast turn-around time for consumer queries, and a
better feedback from customers. Having an agent go through multiple
tools in different windows delays the process, places more calls on hold
for longer times and adds to customer frustration, especially in times
when the customer may already be calling in with an issue to be resolved.
4. INTERACTI VE VOI CE RESPONSE
(IVRS)
Automated IVRs with the requisite channels and intelligent
systems for call diversions are key to the effectiveness of a call
center. IVR keep the customer engaged and sometimes the
solution could be a quick connect to software for an answer
rather than engaging human help, thus saving you time and
money.
PREDI CTI VE DI ALLI NG
The Algorithm for predictive dialling is complicated and
intelligent and analyses the data, also further making some
meaningful deductions based on it. The intuitive algorithm
considers different attributes related to the data including
customer demographic details and time zones, thus ensuring
an effective approach. Based on the given attributes, the
algorithm of the predictive dialler picks an apt time to dial a
call to the customers, ensuring higher rates of call answers.
5. ToolstoRecordAnd
MonitorTheCall
Technology should be in place to help record all calls
and monitor them for quality, effectiveness, feedbacks
and more importantly understand the gaps in
technology or processes to help the customers, or in
fact be able to come up with ideas for the future.
Checks and audits, including manual and automated
processes, help gauge the customer experience, thus
leading to better overall feedbacks from customers
and better revenues for the firm.
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