This document provides information about two fundraising events called TrevorLIVE that will take place in Los Angeles in December 2016 and New York City in June 2016. The events are premiere fundraising events for The Trevor Project, which provides crisis intervention and suicide prevention services to LGBTQ youth. Details are provided about previous events, guest demographics, honorees, sponsorship opportunities, and how to get involved through donations, becoming a table captain, or participating in the silent auction.
1. L O S A N G E L E S
D E C E M B E R 4 , 2 0 1 6
S U N DAY
N E W Y O R K C I T Y
J U N E 1 3 , 2 0 1 6
MONDAY
THE BEVERLY HILTON
AN
IRREVERENT
EVENING
OF
COMEDY
AND
MUSIC
THE MARRIOTT MARQUIS
T H E P R E M I E R E F U N D R A I S I N G E V E N T F O R T H E T R E VO R P R OJ E C T
2. V I E W T H E T R E VO R L I V E S I Z Z L E R E E L
www.TrevorLIVE.org
L E A R N M O R E A B O U T O U R H O N O R E E S &
AN IRREVERENT EVENING OF COMEDY AND MUSIC
3. W W W . T R E V O R L I V E . O R G 32 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
2,000 $1.9million 1,967,481,472
Guests who attended
TrevorLIVE
NY & LA in 2015
Dollars Raised at
TrevorLIVE
NY & LA 2015
2015 TrevorLIVE
Global Event
Impressions
T R E V O R ’ S S O C I A L M E D I A R E A C H :
G E N D E R O F G U E S T S : A G E O F G U E S T S :
1 MILLION+
INTERNATIONAL FANS
2013 2014 2015
21-28
29-40
41-64
65 +29% 27% 26%71% 73% 74%
312,000 215,000 122,000 20,000 329,000 22,000
55%
5%
20%
20%
EVENT AT A GLANCE
4. W W W . T R E V O R L I V E . O R G 54 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
Adam Scott
Alex Newell
Alexandra Billings
Amber Heard
Amber Riley
Amy Poehler
Andrew Rannells
Andy Cohen
Anna Kendrick
Arianna Huffington
Barrett Foa
Bebe Wood
Beth Behrs
Betty Buckley
Billy Eichner
Billy Porter
Brad Goreski
Brittany Snow
Cheyenne Jackson
Chris Colfer
Christina Applegate
Christina Hendricks
Dan Bucatinsky
Darren Criss
David Burtka
Dermot Mulroney
Dianna Agron
Diego Boneta
Eddie Cibrian
Ellen Page
Eric Stonestreet
Fergie
Fun
Gabourey Sidibe
Ian Harvie
Jack Falahee
James Marsden
Jane Lynch
Janet Mock
Jay R. Ferguson
Jayma Mays
Jeremy Jordan
Jesse Tyler Ferguson
Jessica Sanchez
Joe Manganiello
John Larroquette
Josh Duhamel
Julianne Hough
Julie Bowen
Katherine Heigl
Kayla Radomski
Kellan Lutz
Kelly Ripa
Kevin McHale
Kiernan Shipka
Kristin Chenoweth
Lady Gaga
Laura Benati
LeAnn Rimes
Lucy Liu
Marc Shaiman
Mary J. Blige
Matt Bomer
Matt McGorry
Matthew Morrison
Matthew Moy
Melora Hardin
Mia Pfirrman
Michael Gladis
Michelle Pfeiffer
Miley Cyrus
Naya Rivera
Neil Patrick Harris
Nolan Gould
PS22
Queen Latifah
Rashida Jones
Rob Thomas
Robin Williams
Ryan Eggold
Samantha Ronson
Sir Ian McKellen
Stanley Tucci
Tammy Blanchard
Ty Herndon
Tyler Oakley
Wanda Sykes
Wentworth Miller
Willie Garson
Zac Efron
Zac Possen
Zachary Quinto
Zackary Drucker
Zoe Saldana
P R E V I O U S S P E C I A L G U E S T S :
BRAND LOYAL
ACCOMPLISHED INFLUENCERS
LUXURY CONSUMERS
PASSIONATE LEADERS
O U R G U E S T S A R E :
OUR GUESTS
5. W W W . T R E V O R L I V E . O R G 76 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
P R E S E N T I N G S P O N S O R S H I P
Trevor LIVE LA & NY
(or $50,000 per city)
Category Exclusivity
Access to walk the red carpet
Twenty (20) premiere dinner seats
Company listing in press releases
Meet & greet with the evenings talent
Access to green room
Signed TrevorLIVE memorabilia
Verbal recognition from stage
Company product in event gift bag
Company activation/product sampling
Activation at TrevorLIVE After Party
(upon approval)
COMPANY LOGO PLACEMENT
IN THE FOLLOWING AREAS:
Step and repeat press backdrop
Media buys
TrevorLIVE microsite with link
to sponsoring company website
National press release
Electronic invites
(40,000 impressions, 5-7 blasts)
Dedicated social media acknowledgement to
1 million+ followers
Gobo projection inside event space
Inclusion during Livestream
(LA Only)
Full screen digital ad on plasmas TVs
Printed program book
Sponsors scroll inclusion
W E L C O M E R E C E P T I O N &
A F T E R P A R T Y S P O N S O R S H I P
Welcome Reception AND After Party
Welcome Reception OR After Party
($25K build out allocation and $50K donation)
($10K build out allocation and $25K donation)
$75,000
$35,000
Ten (10) premiere seats
Guests to walk red carpet
Verbal recognition on stage
Custom social media plan
Meet & Greet with talent
Company activation/product
sampling experience at event
COMPANY LOGO PLACEMENT
IN THE FOLLOWING AREAS:
Gobo projection
National press release
Program book
Sponsors scroll
BRANDING OPPORTUNITIES:
Exclusive sponsor (minus alcohol)
12,000+ square foot environment
Customized experience
Step & repeat exclusive branding
Large plasma screen branding
Social media plan with activations
Ability for multiple on-site activations
T R E V O R L I V E E V E N T B E N E F I T S :
$100,000
SPONSORSHIP OPPORTUNITIES
6. W W W . T R E V O R L I V E . O R G 98 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
B R O A D C A S T B R A N D I N G
O P P O R T U N I T I E S :
Logo placement on Livestream player
Branded Livestream player hosted
on sponsoring company website and
embedded on TheTrevorProject.org
Up to three (3) 30 second ads
Microphone wrap with company logo
SOCIAL MEDIA PROMOTIONAL PLAN:
Co-branded ads supporting Livestream
run two weeks prior to event up until
day of event
Facebook and Twitter placements
Detailed promotional plan outlined
during sponsorship negotiation
S P O N S O R S H I P B E N E F I T S :
Category exclusive sponsorship
Ten (10) priority dinner seats
Company listing in national press releases
Verbal recognition from stage
Access to walk the TrevorLIVE red carpet
COMPANY LOGO OR NAME PLACEMENT
IN THE FOLLOWING AREAS:
TrevorLIVE microsite with link to
sponsoring company website
Electronic invites
(40,000 impressions, 5-7 blasts)
Full screen digital ad on plasma TVs
Printed program book
Sponsors scroll inclusion
RED CARPET LIVE STREAM SPONSORSHIP
Sponsorship of 2hr livestream
red-carpet interviews and commentary$50,000
G R E E N R O O M S P O N S O R S H I P
$20K build out allocation
$15K donation$35,000
C O N C E P T :
The TrevorLIVE Green Room has been
visited by all previously attending
& performing talent of TrevorLIVE.
The Green room is where talent is
able to escape from media and press
to a relaxing environment that is
fun and inviting with a high level of
engagement of the sponsoring brand.
Sponsoring Brand has rights to all media
that is captured in the Green Room.
The Trevor Project’s hope is that
the sponsoring company will work
with us to create an interactive and
inviting space for all talent involved.
S P O N S O R S H I P B E N E F I T S :
Six (6) premiere dinner seats
Access to walk the TrevorLIVE red carpet
High-profile branding of Green Room
Company activation/product sampling
Plasma TV Ad during cocktail reception
COMPANY LOGO PLACEMENT IN THE
FOLLOWING AREAS:
Logo inclusion on Green Room step & repeat
TrevorLIVE microsite
Program book
Sponsors scroll
Social media recognition - to more than
1 Million fans
SPONSORSHIP OPPORTUNITIES
7. W W W . T R E V O R L I V E . O R G 1110 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
A C T I V A T I O N S P O N S O R S H I P S
$10,000-$25,000
C O N C E P T :
Having a presence at TrevorLIVE
positions your business as an authority
in your industry. TrevorLIVE’s Welcome
Reception and After Party environment
provide various locations for your brand
to engage guests.
Sponsors have shared rights to all
media captured within their branded
space and the ability to network during
the reception.
Joining as an activation sponsor you
will be communicating your support
with the audience at the event. Stand
out in the crowd and interact with a
highly captive audience at TrevorLIVE!
S P O N S O R S H I P B E N E F I T S :
Dinner seats (number dependant upon level)
Access to influential decision makers
High-profile branding
Company activation/product sampling experience(s)
Plasma TV Ad during cocktail reception
COMPANY LOGO PLACEMENT IN
FOLLOWING AREAS:
TrevorLIVE microsite
Program book
Sponsors scroll
Social media recognition - 1+ Million fans
$25K SPONSORSHIP BENEFITS:
Six (6) premiere dinner seats
Naming rights and branding rights with
custom silent auction Hashtag
Branded bidding portal (website & mobile)
Inclusion in auction promotion via
electronic invites (40,000 impressions)
Inclusion in up to 3 printed media buys
Branded visuals at cocktail reception
2 custom digital ad’s at cocktail reception
Full page ad in Program book
SOCIAL MEDIA PROMOTIONAL PLAN:
4 exclusive Social Media posts on each
platform (posts run 11/23 - 12/7)
Promotional inclusion on Livestream from
5PM-7PM
$ 1 5 K S P O N S O R S H I P B E N E F I T S :
Four (4) priority dinner seats
Category exclusive branding
Branded bidding portal (website & mobile
device)
Inclusion in auction promotion via
electronic invites (40,000 impressions)
Branded visuals at cocktail reception
SOCIAL MEDIA PROMOTIONAL PLAN:
2 exclusive Social Media posts on each platform
(posts begin 11/23 and conclude 12/7)
Promotional inclusion on the Livestream
from 5PM-7PM
SILENT AUCTION SPONSORSHIP
Exclusive Auction Sponsor
Category Exclusive Auction Sponsor
Naming rights sponsor for Silent Auction
Premiere branding of Silent Auction
$25,000
$15,000 P U T YO U R B U S I N E S S I N T H E S P O T L I G H T
G E T I N F R O N T O F YO U R TA R G E T M A R K E T
G E T YO U R B R A N D N O T I C E D
SPONSORSHIP OPPORTUNITIES
8. W W W . T R E V O R L I V E . O R G 1312 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
T A L E N T G I F T B A G S P O N S O R S H I P
$5,000
S P O N S O R S H I P B E N E F I T S :
Two (2) priority dinner seats
Category exclusivity
Prominent gift bag placement in Green Room
Invites to TrevorLIVE After Party
COMPANY LOGO PLACEMENT IN THE
FOLLOWING AREAS:
TrevorLIVE microsite
Program book
Sponsors scroll
Social media recognition
SPONSORSHIP OPPORTUNITIES
I T E M Q U A N T I T I E S N E E D E D :
Los Angeles: 1,000 guests
New York: 700 guests
9. W W W . T R E V O R L I V E . O R G 1514 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
Ten (10) premiere dinner seats
Access for all guests to walk the red carpet
Meet & Greet with the evenings Stage Talent
Access for up to four (4) in Green Room
Signed TrevorLIVE memorabilia
Verbal recognition from the stage
10 invitations to post-event party
COMPANY LOGO OR NAME PLACEMENT IN
THE FOLLOWING AREAS:
TrevorLIVE microsite with hyperlink to
company website
Custom submitted Plasma TV Ad during
cocktail reception
Electronic invites
(40,000 impressions, 5-7 blasts)
Program book
Sponsors scroll
Sponsor “Thank you” tweet upon commitment
Enhanced branding opportunities available
Ten (10) priority dinner seats
10 invitations to post-event party
COMPANY LOGO OR NAME PLACEMENT
IN THE FOLLOWING AREAS:
TrevorLIVE microsite with hyperlink to
company website
Custom Plasma TV Ad at cocktail reception
Program book
Sponsors scroll
Ten (10) priority dinner seats
Access for four (4) guests to walk the red carpet
Signed TrevorLIVE memorabilia
10 invitations to post-event party
COMPANY LOGO OR NAME PLACEMENT IN
THE FOLLOWING AREAS:
TrevorLIVE microsite with link to company website
Custom Plasma TV Ad during cocktail reception
Electronic invites (40,000 impressions, 5-7 blasts)
Program book
Sponsors scroll
Sponsor “Thank you” tweet upon commitment
Enhanced branding opportunities available
Ten (10) dinner seats
10 invitations to post-event party
COMPANY LOGO / NAME PLACEMENT IN THE
FOLLOWING AREAS:
TrevorLIVE microsite with hyperlink to company website
Program book
Sponsors scroll
TABLE OPPORTUNITIES
P L A T I N U M T A B L E G O L D T A B L ET I T A N I U M T A B L E S I L V E R T A B L E
$ 2 5 , 0 0 0 $ 1 0 , 0 0 0$ 1 5 , 0 0 0 $ 5 , 0 0 0
10. W W W . T R E V O R L I V E . O R G 1716 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
GET INVOLVED
OUR TABLE CAPTAINS AND VOLUNTEERS MAKE A DIFFERENCE
The Trevor Project’s Board of Directors is truly grateful for the participation and support of so many individuals,
organizations and businesses each year. The success of TrevorLIVE and the positive impact on the community –
locally and nationally – is dependent upon the ability to raise funds. TrevorLIVE offers many ways to contribute,
allowing donors to work within their charitable giving goals and guidelines.
BECOMING A TABLE CAPTAIN OR COMMITTEE MEMBER GIVES YOU THE OPPORTUNITY TO:
SUPPORT THE
200,000 YOUTH
SERVED ANNUALLY
21 3 4
NETWORK WITH
FRIENDS, COMMUNITY
MEMBERS AND LOCAL
BUSINESSES
GIVE BACK TO THE COMMUNITY GET READY TO HAVE THE
NIGHT OF A LIFETIME
11. One of the most dynamic, interactive pieces of the evening
is the Silent Auction. Dozens of items from weekend
getaways, unique dining experiences, custom clothing and
jewelry, spa packages, sports memorabilia, autographed
collectors’ items and much more, will be on display for an
enhanced guest experience.
All items within the silent auction are big on LIVE at the
event and online through The Trevor Project’s website.
Businesses and individuals who participate in the silent
auction gain maximum exposure for their donation(s).
Visit:
TrevorLIVE.org
to submit an online donation form for the silent auction of the
city you wish to participate in.
IN-KIND SILENT AUCTION SPONSORSHIP
W W W . T R E V O R L I V E . O R G 1918 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
GET INVOLVED
U N D E R W R I T I N G T A B L E C A P T A I N S
S P O N S O R S H I P
A U C T I O N
D O N A T I O N S
V O L U N T E E R L E A R N M O R E !
TrevorLIVE offers a broad range
of underwriting opportunities.
Underwriting provides
promotional exposure and
marketing benefits associated
with a specific event or program
element of TrevorLIVE, while
helping minimize the cost of
fundraising.
TrevorLIVE relies on volunteers to
help accomplish this extraordinary
event. Each year volunteers join
together to support the various
committees and segments of
TrevorLIVE. For more information
visit TrevorLIVE.org
Sponsorship can fulfill
multiple objectives - tangible
reinforcement of a company’s
diversity commitment, brand
marketing exposure, community
development participation,
business and social networking,
and more.
Showcase your company
products and services to
dinner auction shoppers,
a highly desirable target
market, by donating to the
Silent and Live Auctions.
Exposure to this audience
reinforces your support of the
LGBT community.
Learn more details about these
opportunitites by contacting
Matthew Zaslow, Special Events
Director at 310.271.8845 ext. 225 or
Matthew.Zaslow@TheTrevorProject.org
The continued success of
TrevorLIVE is due in part to
the commitment of our Table
Captains. As a Table Captain, you
are the host of your table and the
liaison between TrevorLIVE and
your guests.
12. W W W . T R E V O R L I V E . O R G 2120 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
OUR SUPPORTERS
THE SALLIE
FOUNDATION
SCHRECK ROSE
DAPELLO & ADAMS
TRUMAN & ELLIOTT LLP
13. W W W . T R E V O R L I V E . O R G 2322 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
The mission of The Trevor Project is to end suicide among gay, lesbian, bisexual, transgender and
questioning young people. The organization works to fulfill this mission through four strategies:
A future where the possibilities, opportunities and dreams are the same for all
youth, regardless of sexual orientation or gender identity.
O U R M I S S I O N :
O U R V I S I O N :
1 2 3 4
Provide crisis counseling
to LGBTQ young people
thinking of suicide.
Offer resources,
supportive counseling
and a sense of
community to LGBTQ
young people to
reduce the risk that
they become suicidal.
Educate young people
and adults who interact
with young people on
LGTBQ-competent
suicide prevention, risk
detection and response.
Advocate for laws
and policies that
will reduce suicide
among LGBTQ
young people.
14. W W W . T R E V O R L I V E . O R G 2524 THE PREMIERE FUNDRAISING EVENT FOR THE TREVOR PROJECT
Year Founded Trevor Lifeline
counselors
Full-time staff Active volunteers TrevorChat
counselors
Trevor Lifeline
calls fielded in
FY2015
1998 150 41 850 250 55,000+
430,000 135,000 $6.5million
Lifeline calls fielded
since inception
TrevorSpace
Members
Annual operating
budget
The only nationwide, around-the-clock crisis and suicide
prevention lifeline offering free and confidential counseling
for tens of thousands of LGBTQ youth. The Trevor Lifeline
is accredited as an exemplary crisis intervention program
by the American Association for Suicidology (AAS).
A free, confidential, secure service in which LGBTQ
young people can text a trained Trevor counselor for
support and crisis intervention.
The largest social networking community for lesbian,
gay, bisexual, transgender and questioning young
people, (ages 13-24), their friends and allies.
A free, confidential and secure instant messaging
service that provides live help by trained volunteers.
P R O G R A M S & S E R V I C E S
PROJECT
THE
WHO WE ARE
lifeline
text chat
space
15. W W W . T R E V O R L I V E . O R G
WE HOPE YOU
JOIN US FOR
THANK YOU!
TREVORLIVE INQUIRIES:
M A T T H E W Z A S L O W
S P E C I A L E V E N T S D I R E C T O R
M a t t h ew. Z a s l ow @ Th e Trevo r P ro j e c t .o rg
( 3 1 0 ) 27 1 - 8 8 4 5 ex t . 2 2 5
CONTACT US