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A Savvy Pitchdeck
1. “…It is the ability to control
capital that gives people the
power to rise…” Muhammad Yunus
2. A Modern Banking Relationship
Smart account
Nudge interactions
Real relationship
Automatic budgeting
Integrated savings
Cultivate proactivity
Adapts to the user
Daily guidance
Encourages choices
Account consolidation
Level up
Exploration interface
We make it
F#&%ing Easy
3. Fast and Loose Definitions
What’s the difference between….
a checking account?
a prepaid card account?
a savings account?
Deposit
Direct deposit
Photo deposit
ATM deposit
Spend
Debit card
Online
ATM
Save
Automatic
Reoccurring
Protected
This is the a spending account
It’s intelligent
It’s interactive
It has no penalty fees
It’s for everyone
4. 31 million 18-24; plus 4 million each year
83% own smart phones*
54% use mobile banking*
67% desire financial knowledge*
#1 Spending choice: Debit Cards**
Growing Market: Millennials
*2013 Visa “The Millennial Market”
**2014 National Survey of Millennial spending habits
5. Reaching our Market
Educate and entertain – Build community
Take it to the people
Try before you buy
Rapid feedback
Habit formation
6. Prepaid is a proven financial model.
Success factors:
Life span
Cost of acquisition
Added value:
Relationship software
Life integration
7. Other Players
• Skin on a checking account
• Great design
• Older target market
• Sold to BBVA for $117 million
Simple
• Touchless payment system
• Higher target market (credit check)
• Going international
• Raised $8 million – July
Moven
• Owned by Green Dot (NYSE: GDOT)
• Target market unbanked
• No account integration
• No millennial marketing
GoBank
8. “Start with the end in mind.”
Enter a new market – Square
Evenly – [Undisclosed]
View Finder – [Undisclosed]
80/20 - $200 Million
Acquire competition / functionality – Intuit
Mint - $170 Million
Check - $360 Million
GoodApril - $20 Million
Acquire technology – Major Bank
BBVA - Simple.com - $117 Million
Acquires Exit in 3-5 years
$80–100 million
10–20X ROI
9. Investment Opportunity
What we need:
Top notch advisors
Quality board members
$1.7 Million for:
Accelerated development
Deposit to secure cards
Professional marketing
What we’re offering:
20% ownership stake
Total access to leadership
A role in changing the banking
industry
10. Risks & Response
Large player takes control of
the market
1. Expands market
2. We’re for sale
3. Out innovate
Regulatory restrictions:
Higher scrutiny
Fee caps
1. Aligned with CFPB & FDIC
2. Transparent, flexible, responsive
3. Low cost structure
Innovative competition or
technology changes
1. Offer new products
2. Flexible, responsive platform
3. Enter new market
Changing consumer tastes
1. Direct market feedback
2. Short development cycle
3. Enter new market
11. Our Team
Matt Hubbard – CEO & Founder – Brings 20 years of experience in
electronic payment systems for some of the world’s largest banks. This
is his third startup, and the one he is best prepared for.
Tom Bolger – Cofounder – Brings 20 years of experience in banking
technology, with focus on risk and compliance. This is his second
startup and also completed a successful IPO.
Bryce Leonard – Customer Advocacy – Brings extensive experience
with interface design and client advocacy. He comes to us from a
successful exit at Glad to Have You.
12. Thank you
“The poor are poor not because they are untrained or illiterate. They have no
control over their capital, and it is the ability to control capital that gives people the
power to rise out of poverty.” -- Muhammad Yunus
Questions?