2. ORIGIN OF
COMPANY
• Created and designed by Antoine McLaughlin
• Antoine was an athlete seeking to play college
football in 2009
• After noticing a strong lack of commitment from
colleges to recruit in the state of New York where
McLaughlin played, he came up with the concept of
Spornado. An app where any athlete has a chance
to expose themselves for free
• After years of persistence, McLaughlin, along
with the help of many others, has now created
Spornado’s very first Social Media App
• The name Spornado derived from the words (Sport)
& (Tornado) because McLaughlin wanted to mix
together all aspect of sports
• The Hornet (Nado) represents “buzz” because just
like on Twitter you tweet, on Spornado you will
buzz. The Tornado is in place of the stinger
3. I. Who is Spornado for?
II. Vision/Mission/Values
III. Our Team
IV. Area of Operations
- United States
(NFL/NBA/NCAA/Youth)
- South America (soccer/futbol)
V. Functionality of App
- How users will use app
TABLE OF
CONTENTS
4. Spornado is proud to be a world-wide, family friendly
sports social media network & mobile app/website
Spornado is designed for athletes of all ages to feel free
to post all of their hard work, sacrifices, struggles, sports
related events and victories
Our main goal is to inspire and promote empowerment
to the new generation with the overall goal of providing
hope through sports.
In sports there is one culture, one race and one dream.
At Spornado our content will be fueled around positivity
Spornado users are able to share with one another
through competition, fitness, health & entertainment;
becoming the Instagram/Facebook of sports specific
content.
6. VALUES
• Inspire hope that leads to opportunity
• Routine innovation of our platform
• Demand a positive and healthy community
• Give people a hunger for success
• Always provide equality
• Empower all
• High standards of ethics & integrity
• Responsible performance in each
community Spornado operates in
• Stay consistent of being relevant
VISION
Hope Through Sports
MISSION
Spornado connects our global sports
community with opportunities by
empowering them to one day be self-
sufficient and a contributor to society
through our social networking capabilities
7. LINE UP
PRESIDENT/FOUNDER
Antoine McLaughlin
CEO/CO-FOUNDER
Jorge Puig
COO
Alex Avila
CIO
Rafael Munguia
TECHNOLOGY TEAM
Copper Mobile
CO-FOUNDER /CFO
Jimmy Garza
JUSTIN BETHEL | Angel Investor
• NFL Corner Back/Arizona Cardinals
• 3x Pro Bowler
JOHN LUCAS | Board of Advisors
• 14yr NBA career
• 18yr NBA coaching career
• Head of Houston Rockets Player
• Development (Current)
• Board of McDonalds
All-American game
PERRY CLARK | Board of Advisors
• 25yr NCAA Coach
• Ass. Coach University of South Carolina
• 3yr ESPN analyst
8. APP FUNCTIONALITY
Spornado is innovating the
recruiting realm by allowing
users to share their talents
for FREE!
G O O D H OW I T I S
Spornado connects to our global sports
community with opportunities by
empowering them to one day be self-
sufficient and a contributor to society
through our social networking platform.
9. SIGNING UP
Ability to sign in with an email address
or through your choice of social media.
10. PROFILE
OPTIONS
Fan - users who use sports for
recreational purposes such as working
out & entertainment.
Player - users who use sports for the
hopes of being recruited, playing for a
team or going pro.
Coach - users who are seeking
athletes to play for their team whether
it’s youth clubs, high school, college or
professional.
11. MENU TAB
Navigate Spornado’s technical
capabilities, including Settings, About,
FAQ, Help, Feedback & the Logout.
12. NOTIFICATION
TAB
See who is interacting with you from
the notification tab. You will receive a
“push notification” when another user:
• Likes a photo
• Receives friend request
• Comments
• Follows
• Visits profile
• Sends a private message
13. THE HIVE
The Hive is similar to the “explore
page” found on Instagram. Users who
post content will be uploaded to ”the
Hive.” This will increase the chances
for other users to see your content &
potentially go viral.
14. DISCOVER
PAGE
User will be able to connect with their
friends from Facebook & Twitter.
Users will also be connected to users
based on:
• Mutual friends
• Location
• Similarities
15. ADVANCED
SEARCH
Users can search for athletes based on
specifics, including:
• Sports • Position
• Team • School
• Age • Height
• Weight
Coaches will be able to input exactly what
they are looking for in an athlete.
19. BENEFITS
OF
N.A.D.O.
PRO
Spornado PAYS COLLEGES/Clubs while
Spornado is FREE FOR them. Here’s how
it works!
Athlete is on Spornado and wants
to let a particular college know
they are interested in them
For $6 the athlete can send their
profile to any college/club if that
college/club is signed up with
Spornado
Spornado will donate 33% of all
revenue the $6 makes Spornado
from athletes sending their profile
to that institution
The college/club pays us
NOTHING for having this package
1
2
3
4
20. COACH ATHLETE
Pick From The
Best Worldwide
You Never Know
What You Can Become
Unless They See it
22. Promise to reach back out
to kids that pay $6 to show
interest in you
Place your Spornado link on
all of your other Social Media
Allow Spornado to market
their name
Advertise Spornado around
your campus
Use the Donation in a
proactive way
SPORNADO MAKES
IT SIMPLE. What do institutions have to do when
signed up to N.A.D.O. Pro? Find out!
23. LET’S BE
HONEST.
Either you are popular or
you aren’t. Some colleges
may say they don’t need
help finding talent, some
may say we need all the
help we can get. Here is
how the N.A.D.O. Package
accommodates both sides!
24. • Alabama Football is a power house
program.
• Nick Saban has the ability to recruit
any athlete of his choosing
• What about the other thousands of
athletes that want to play here but
feel they can’t?
• If 10,000 athletes pay $6 to send their profile to Alabama, Spornado has made $60,000. Spornado will
donate 33% ($19,800) to Alabama just to have N.A.D.O. Pro, which is FREE for them.
• So, the more you promote your Spornado account, the more profiles athletes will send to your account,
the BIGGER your donation Spornado will give!
• And, the more athletes you have to choose from to find your perfect fit!
THE BIG DOG
• How many athletes do you think
worldwide would pay $6 to ask
themselves “I wonder if I send
my profile to Alabama would
they look at it? It’s only $6...”
• Remember this is not just
football. Let’s look at every
single sport that your university
provides. The University will get
33% total of all profiles sent.
25. • SUNY Cortland is a DIII University in Upstate New York
• Recruiting will be a lot more limited for Cortland than a predominant University
which may allow for talent to go unnoticed
• N.A.D.O. Package would allow Cortland to meet athletes they may not have met
• An Athlete in South America can now let Cortland know they are interested
• Cortland may not receive a large amount of interest on a global scale which
would result in their Spornado donation being smaller than say Alabama, but
Cortland will be able to meet athletes for FREE!
THE UNDER DOG
26. Athletes will have the
ability to select any
college signed up
with Spornado & send
their profile to that
college for $6. If an
athlete chooses 10
colleges, it will only
cost $60.
Athletes can also search
colleges by state.
When clicking on a college, athletes can view
their current roster to see if they will fit into the
depth chart. They will also be able to compare
themselves to the current athletes playing at the
university by clicking on that athlete’s profile.
COLLEGES
27. • The place that will be most effective for
coaches.
• Using the database scouts will be able to
specifically find an athlete that best fills
their needs.
• Using the information athletes put in their
Bio scouts can categorize them to best
fill their needs
• Athletes can be discovered easier using
the database while also being able to
play in a college that needs them the
most
- Gives athletes the opportunity
for early playing time by letting
coaches choose exactly what they
need
• Scouts can go to database and
categorize a specific position and need
COACH DATABASE
Adam
Baron
4.57 34 15 4.19 HB 5’9,
170
John
Bartley
4.46 29 9 4.05 WR,
CB
5’8,
154
Chris
Baylor
4.29 32 5 3.95 WR,
CB
5’9,
150
James
Billiard
4.62 39 16 4.29 WR,
SS
6’1,
175
Michael
Bishop
4.53 37 13 4.14 HB,
MLB
5’11,
184
Harold
Bradley
4.44 35 10 4.01 HB,
WR
6’0,
179
Scott
Bynum
4.72 40 21 4.25 TE,
LE
6’4,
210
40yd Dash Vertical Bench Press Shuttle Position(s) Ht/Lbs
LOOKING AT THE EXAMPLE: if a coach wanted a speed player I would
click 40yd dash and the database would reorder players based on their 40
time, etc... (Christ Baylor would be the premier athlete for speed because
he would appear at the top of the list since he runs a 4.29 once the search
engine categorized player by their 40yd dash)
28. CHART EXPLANATION
Spornado can not guarantee that the college an athlete wants to attend will pursue recruiting them
The solution to that is for the $6 an athlete can send their profile to any college on Spornado to let that college
know they are interested in them
So if 1 athlete in Mexico sent their profile to 20 American colleges, that athlete will be charged $120, but this
athlete has now raised his chances of getting recruited.
Taking it a step further, if 1 million athletes sent off their profile to 3 colleges each, Spornado made 18m just like
that by providing HOPE
Athlete(s)
Amount
of
Colleges
sent
to
for
$6
Profit
Spornado
Made
33%
donaQon
for
College
Programs
1
20
$120
$39.60
10
20
$1,200
$396
1,000
20
$120,000
$39,600
10,000
20
$1,200,000
$396,000
100,000
20
$12,000,000
$3,960,000
1,000,000
20
$120,000,000
$39,600,000
Chart
ExplanaQon
v Spornado
can
not
guarantee
that
the
college
an
athlete
wants
to
aiend
will
pursue
recrui0ng
them
v The
solu0on
to
that
is
for
$6,
an
athlete
can
send
their
profile
to
any
college
on
Spornado
to
let
that
college
know
that
they
are
interested
in
them
v So
if
1
athlete
in
Mexico
sent
their
profile
to
20
American
colleges,
that
athlete
will
be
charged
$120.
But,
this
athlete
has
now
raised
his
chances
of
gekng
recruited.
v Taking
it
a
step
further,
if
1m
athletes
sent
off
their
profile
to
3
colleges
each,
Spornado
made
18m
just
like
that.
By
providing
HOPE
29. RECYCLABLE CONCEPT
Example: Using football but concept is for ANY Sport.
Teens play middle school ball,
awaiting them are the High School
coaches looking to rebuild
As Seniors in High School leave
Freshmen come in
1
2
Those same Freshmen become
Sophomores, then Juniors,
and Seniors.
3
Signing day is finally here where
the dream of college awaits. The
Cycle will NEVER end.
4
