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Food
Photography:
How to create
#foodporn -level
photos
A complex idea can be
conveyed with just a single
still image, making it
possible for the viewer to
understand the brand and
your goals.
2
3
TIPS FOR MOUTHWATERING
PHOTOS
IMPROVE YOUR FOOD PHOTOGRAPHY
1. Light Quality
2. Angle/ Position of the Camera
3. Composition that tells a story
4. Details
4
5
1.
Natural
Light
6
Same product,
different mood
Light and
Dark
7
2. Angle of the Camera
Items with
height and
layers look
better between
eye level and
45°
While items that
are more
horizontally-
spread look
better at birds-
eye or 90°
8
3.
Composition
tells a story
9
4.
Details
“God is the details”
Ludwig Mies van der
Rohe
You eat with your eye.
So put delicious-looking content in front of your
customer.
10
Place your screenshot
here
11
There are
800 million
Instagram
users
500 million daily users
on Instagram, scrolling
through a feed of
photographs daily, so
make sure your post
captures their attention
and convert them into
customers.
Source: Statista
A picture is worth
a thousand words
The photographs you use in your
brand can say everything about
your brand
Thank you for
your time!
Mary Kate Celini
Temple University, May 2019

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How to take #foodporn -level photos for your small business

Editor's Notes

  1. https://www.seriouseats.com/2015/03/beginners-guide-to-food-photography.html
  2. https://www.craftsy.com/photography/article/lighting-for-food-photography/
  3. https://www.photoblog.com/learn/10-food-photography-tips-advice/
  4. http://www.lawsofbliss.com/category/photography/
  5. http://www.lawsofbliss.com/category/photography/