Hotel direct booking<br />Monday 15 February<br />Comparison between two non-chain hotel websites.<br />Marion Fournaud<br />
I Search Online comparison<br />
II Hotel website comparison<br />Located in the city center of Nantes,<br />Two and three stars hotels.<br />
Clear choices<br />The hotel website is more a guest description than hotelier’s one.<br />The “L’Hôtel en 1 clic” gives t...
Reservation<br />Yield management used<br />
Pricing<br />Many promotions, last minute prices available.<br />
L’hôtel en 1 clic<br />All the information details are here.<br />
Location<br /> Link to mappy,<br /> Online availablemap,<br />
Guestroom<br />
Services<br />No clear list is available, guest have to go on “L’hotel en 1 clic”<br />
Pricing<br />Fixed rates<br />Congress date not available online<br />Promotion not updated<br />
Guestroom<br />
Services<br />No services description excluding breakfast and parking.<br />
Situation<br />
Comparison<br />
III Booking engine<br />
Hotelwebsiteprices<br />Better price than third party website<br />Booking.com prices<br />
Hotelwebsiteprice<br />Better price than third party website<br />Booking.com price<br />
Whichis the best seller ?<br />The best seller is the Pérousehôtel<br /><ul><li>Interesting information
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Hotel Direct Booking

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Hotel Direct Booking

  1. 1. Hotel direct booking<br />Monday 15 February<br />Comparison between two non-chain hotel websites.<br />Marion Fournaud<br />
  2. 2. I Search Online comparison<br />
  3. 3. II Hotel website comparison<br />Located in the city center of Nantes,<br />Two and three stars hotels.<br />
  4. 4. Clear choices<br />The hotel website is more a guest description than hotelier’s one.<br />The “L’Hôtel en 1 clic” gives to guests all the details they need.<br />
  5. 5. Reservation<br />Yield management used<br />
  6. 6. Pricing<br />Many promotions, last minute prices available.<br />
  7. 7. L’hôtel en 1 clic<br />All the information details are here.<br />
  8. 8. Location<br /> Link to mappy,<br /> Online availablemap,<br />
  9. 9. Guestroom<br />
  10. 10. Services<br />No clear list is available, guest have to go on “L’hotel en 1 clic”<br />
  11. 11.
  12. 12. Pricing<br />Fixed rates<br />Congress date not available online<br />Promotion not updated<br />
  13. 13. Guestroom<br />
  14. 14. Services<br />No services description excluding breakfast and parking.<br />
  15. 15. Situation<br />
  16. 16. Comparison<br />
  17. 17. III Booking engine<br />
  18. 18. Hotelwebsiteprices<br />Better price than third party website<br />Booking.com prices<br />
  19. 19.
  20. 20. Hotelwebsiteprice<br />Better price than third party website<br />Booking.com price<br />
  21. 21. Whichis the best seller ?<br />The best seller is the Pérousehôtel<br /><ul><li>Interesting information
  22. 22. Original description
  23. 23. Useful printable summary
  24. 24. Appealing website
  25. 25. Good positioning on Google search</li>

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