Thanks for listening to my talk on how to build effective links to your e-commerce site at BrightonSEO! If you've got a question, ask me at marie.turner@amara.com, or drop me a tweet @OhMarieTurner. make sure you tell me your 2 facts and a fib, as well so I can guess! :D Downloadable files: Make sure you file > make a copy! Happy planning!

1. Marie Turner
AMARA
Effective link building for
Ecommerce
@OhMarieTurner
http://www.slideshare.net/marie-turner

5. @OhMarieTurner #BrightonSEO

6. 1. Ecommerce SEO
fundamentals
@OhMarieTurner #BrightonSEO

7. 2. Build an effective link
campaign
@OhMarieTurner #BrightonSEO

8. 3. Reporting and keeping
the momentum
@OhMarieTurner #BrightonSEO

9. “To rank higher is to offer
tremendous value to users”
- Neil Patel
@OhMarieTurner #BrightonSEO

11. @OhMarieTurner #BrightonSEO

14. mattcutts.com/blog/guest-blogging/
@OhMarieTurner #BrightonSEO

15. @OhMarieTurner #BrightonSEO

17. examplehats.com/
riding-hats/
size-checker

19. https://www.seriouseats.com/nacho-recipe-generator
• 6,000 organic views a month
• Ranks 1st Page for “nacho”
• 55 nacho queries
• 5 DA 50+ links

20. https://www.clarks.co.uk/measureandfit-at-home
• 2,700 organic views a month
• Ranks 1st Page for “measuring kids feet”
• 1,400 shoe-fitting queries
• 12 DA 50+ links

21. https://www.amara.com/home-inspiration
• 10,000 organic views a month
• Ranks 1st Page for “home inspirations”
• Regular links from collabs

22. https://www.amara.com/wallpaper/calculator
• 3,000 organic views a month
• 1st Page for “wallpaper calculator”
• 1,200 queries around “how do I measure wallpaper?”
• 5 DA 50+ links

23. 2. Build a campaign for
your customers
@OhMarieTurner #BrightonSEO

35. 3. Reporting and keeping
the momentum
@OhMarieTurner #BrightonSEO

37. @OhMarieTurner #BrightonSEO

38. @OhMarieTurner #BrightonSEO

39. @OhMarieTurner #BrightonSEO

41. 1. Future-proof your link strategy
2. Find a relevant strategy
3. Implement a campaign
@OhMarieTurner #BrightonSEO

42. bit.ly/
mariesplanner
bit.ly/
mariesform
File > Make a Copy
@OhMarieTurner #BrightonSEO

43. @OhMarieTurner #BrightonSEO

46. Effective Link Building
for Ecommerce
@OhMarieTurner marie.turner@amara.com