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Kaedah Penyediaan Slaid yang Baik
                                 Annafi Zulkifli
                Ketua Bahagian Pengurusan Transformasi, S.P.A.D.



Oktober 2012
Taklimat kita pada hari ini




 Objektif

 ā€¢   Menyampaikan kaedah penyediaan slaid                         Outcome yang diharapkan
     yang baik untuk penyampaian yang lebih
     berkesan                                                      ā€¢    Peningkatan pengetahuan peserta
                                                                        tentang kaedah penyediaan slaid
 ā€¢   Berkongsi contoh slaid yang pernah                                 yang baik & berkesan
     dibentangkan kepada Economic Council
                                                                   ā€¢    Pemahaman tentang aplikasi kaedah
 ā€¢   Menjalankan latihan amali bagi memberi                             penyediaan slaid yang disampaikan
     peluang kepada para peserta
     mengaplikasikan kaedah tersebut




                                 Strictly Confidential and for Internal Use Only                            2
Agenda



  Time      Agenda

 9.10 am    Taklimat penceramah jemputan (20 min)
              ā€¢   Kaedah penyediaan slaid
              ā€¢   Contoh slaid
 9.30 am    Latihan amali   (60 min)

 10.30 am   Minum pagi (30 min)
 11.00 am   Pembentangan hasil kerja oleh peserta   (2 jam)

 1.00 pm    Bersurai




                                                              3
Slaid berikut seringkali digunakan oleh penyampaiā€¦
Apa pendapat anda?




                            Strictly Confidential and for Internal Use Only   4
Kajian telah menunjukkan bahawa penampilan visual slaid memberi impak
yang paling tinggi dalam mencapai objektif sesuatu pembentangan



                Verbal
             (What is Said)
                  7%




   Visual                                                                                          Vocal
(How it Looks)                                                                                 (How itā€™s Said)
    55%                                                                                             38%




 Source: Albert Mehrabian, Silent Messages

                                             Strictly Confidential and for Internal Use Only                 5
2 sebab utama mengapa penyediaan slaid yang berstruktur adalah amat
penting




    1                                               2

           Menyampaikan                                           Memberi fokus
            Idea secara                                          kepada outcome
              logikal                                             pembentangan




                           Strictly Confidential and for Internal Use Only        6
Kaedah yang kami guna & akan dikongsi pada hari ini merupakan
ā€˜customised versionā€™ daripada ā€˜The Minto Pyramid Principleā€™


                                                                             2          Siapakah Barbara Minto?

1  ā€˜The Minto Pyramid Principleā€™                                                                       ā€¢ Berkelulusan Masters in
                                                                                                         Business Administration
                                       ā€¢ Prinsip                                                         (MBA), Harvard Business
                                         penyediaan                                                      School
                                         slaid yang
                                         menekankan                            ā€¢ 30 tahun pengalaman mengendalikan
                                         susun atur                              kursus di firma perundingan dan
                                         pemikiran                               organisasi terkemuka


                                                                              3       Aplikasi

                                                                                Firma perundingan
                                                                                terkemuka..                       Bagi penyediaanā€¦


                                                                                                                   ā€¢ Cadangan
                                                                                                                   ā€¢ Pembentangan
                                                                                                                     formal
                                                                                                                   ā€¢ Laporan

 Sumber: The Minto Pryramid Principle, www.barbaraminto.com

                                                     Strictly Confidential and for Internal Use Only                                 7
Kaedah penyediaan slaid kami ialah 4uS1R; 4 unique Steps & 1 Rule



4   unique Steps


    Kenalpasti           Bina
                                                          Bina isi         Semak
    objektif &          jalan
                                                        kandungan          semula
     outcome            cerita


    Rule
1
                             MECE
           (Mutually exclusive, completely exhaustive)



                         Strictly Confidential and for Internal Use Only            8
Langkah 1: Kenalpasti objektif & outcome



                 Definisi              Kenapa perlu kenalpasti?


                ā€¢ Sesuatu perkara      ā€¢ Supaya tahu apa yang ingin
                  yang ingin dicapai     disampaikan
   Objektif
                  dengan melakukan     ā€¢ Memudahkan pembinaan jalan
                  sesuatu tindakan       cerita



                ā€¢ Kesan atau akibat    ā€¢ Sebagai panduan untuk
                  sesuatu tindakan       membina isi kandungan slaid
   Outcome                               yang tepat




                                                                       9
Langkah 1: Kenalpasti objektif & outcome



Our meeting today




                                Objectives

                                ā€¢   Provide insights on the
                                                                                                 Expected Outcome
                                    biggest issue of current taxi
                                    industry                                                     ā€¢   Feedback & guidance on
                                                                                                     1Malaysia Taxi concept
                                ā€¢   Propose 1Malaysia Taxi
                                    concept to deliver significant
                                    improvement in taxi industry




                                               Strictly Confidential and for Internal Use Only                                10
Langkah 2: Bina jalan cerita




  Apakah ā€˜storylineā€™?
     Sebuah medium dalam bentuk skrip bagi
     membantu dalam penyampaian mesej



  Kenapa perlu ā€˜storylineā€™?
     ā€¢ Bagi memastikan penyampaian slaid
       menepati objektif
     ā€¢ Penyampaian lebih mudah difahami




                          Strictly Confidential and for Internal Use Only   11
Langkah 2: Bina jalan cerita



Contoh jalan cerita bagi slaid 1Malaysia Taxi Concept
ā€¢ Provide insights on the      ā€¢ Majority of cabbies suffer from the rent-seeking nature of the ā€œPajakā€ business
   biggest issue of current      model (permit rental)
   taxi industry
                               ā€¢ The ā€œPajakā€ system affects the Rakyat and tourists
                                 as the cabbies pass on their costs to try to make ends meet

                               ā€¢ Meanwhile, there remains no attention to performance management by
                                 operators & regulatorā€™s enforcement capacity is limited

                               ā€¢ To further amplify the initiativeā€™s positive impact, letā€™s take this opportunity to
                                 also address other driver plights & passenger grouses


ā€¢ To propose 1Malaysia         ā€¢ 1Malaysia taxi concept comprises of 6 steps, aimed to deliver significant taxi
                                 service improvement in our country
   Taxi concept
                               ā€¢ Step 1: License - Owner-driver license is a step towards better taxi service

                               ā€¢ Step 2: Vehicles - Suitable financing model gives drivers affordable access to cars

                               ā€¢ Step 3: Regulation - Drivers behaviour will be strictly governed by SPAD

                               ā€¢ Step 4: Performance management - Leads to optimal taxi service to public

                               ā€¢ Step 5: Technology enablement ā€“ CTSS for operational effectiveness & efficiency

                               ā€¢ Step 6: Cost optimisation - Economies of scale optimises some of the cost items

                               ā€¢ Win-win: Cabbies can earn up to 2x income whilst TaxiCo breaks even


                                      Strictly Confidential and for Internal Use Only                                  12
Langkah 3: Bina isi kandungan




2 komponen penting bagi isi kandungan:

ā€¢ Mesej utama
ā€¢ Bukti yang menyokong mesej utama




                         Strictly Confidential and for Internal Use Only   13
Langkah 3: Bina isi kandungan

The ā€œPajakā€ system affects the Rakyat and tourists
as the cabbies pass on their costs to try to make ends meet


                                                  Widespread news on errant taxi drivers
                                            ā€¢ A taxi driver was fined RM1000 today
                                              after pleading guilty to over-charging a
                                              British couple nearly RM460 in taxi fare.
                                                (source: News Straits Times (26 Apr 2012) - Cabbie fined for over-
                                                charging)



                                            ā€¢ ā€¦ foreign tourists who have to fork out
                                              RM200 for a trip from KL Sentral to KLCC.
                                                (source: News Straits Times (23 May 2012) - TAXI DRIVERS: Time to act
                                                against these rogues)



                                            ā€¢ During the 2 hours operations,... one taxi
                                              driver was caught charging a tourist RM25
                                              per hour for sightseeing in the city for
                                              three days which came up to a total of
                                              RM2,500.
                                                (source: the Star (18 Jan 2012) - SPAD nabs 21 KL cabbies for various
                                                offences)




                                Strictly Confidential and for Internal Use Only                                         14
Langkah 3: Bina isi kandungan

 We have identified four sub-NKRAs to anchor the efforts to deliver
 significant improvements in urban public transport
                                                       We have defined four sub-NKRAs to focus our efforts

                                                            Sub-NKRAs                    Description

                                                            1                            ā–Ŗ Door-to-door journey times,
                                                                Reliability and             including in-vehicle and out-of-
                                                                journey times               vehicle travel times during AM peak
                                                                                            periods
      ā–Ŗ Prime Minister has set a national

         priority of delivering a   25%                     2                            ā–Ŗ Journey experience on public
         modal    share1
                       for public transport                     Comfort and                 transport including out-of-vehicle
         in the Klang Valley by 2012                            convenience                 travel experience
         during AM peak periods

      ā–Ŗ Initial focus of efforts will be on
         the Klang Valley,                                  3                            ā–Ŗ Ability of rakyat to have sufficient
         subsequently expanding to                              Accessibility and           accessibility to make public
         Penang and Johor Bahru                                 connectivity                transport services an attractive
                                                                                            alternative to cars


                                                            4                            ā–Ŗ Provision of sufficient PT capacity
                                                                Availability                to serve both existing and new
                                                                and capacity                passengers



                                                                                                                                  15
1 Modal share defined as percentage of passenger trips via mass public transport modes
Langkah 3: Bina isi kandungan
Langkah 4: Semak semula




Antara soalan-soalan penting ketika ā€˜reviewā€™:

ā€¢ Adakah objektif disampaikan dengan jelas ?
ā€¢ Adakah outcome akan tercapai setelah
  slaid ini dibentangkan?
ā€¢ Adakah setiap idea teratur?
ā€¢ Adakah isi slaid mudah difahami?




   ā€œEditing someone elseā€™s work is one of the best ways to learn how to edit your own.ā€




                                Strictly Confidential and for Internal Use Only           17
Peraturan 1: MECE
Mutually Exclusive, Completely Exhaustive




 ā€˜Mutually Exclusiveā€™
  ā€¢ Tiada pertindihan idea
  ā€¢ Idea pada setiap peringkat                                                 Subject
    mestilah merumuskan idea
    yang selepasnya & tidak
    berulang
                                                                   1           2           3           4

 ā€˜Completely Exhaustiveā€™                                     a          b              c       d
  ā€¢ Tidak ada satu idea pun
    yang tertinggal
                                                  e          f          g          h
  ā€¢ Idea dalam setiap kumpulan
    mestilah menyokong mesej
                                                                                       i           j       k   l
    utama secara total




                                 Strictly Confidential and for Internal Use Only                                   18
Kaedah 4uS1R; 4 unique Steps & 1 Rule



4   unique Steps


    Kenalpasti          Bina
                                                          Bina isi         Semak
    objektif &         jalan
                                                        kandungan          semula
     outcome           cerita


    Rule
1
                             MECE
           (Mutually exclusive, completely exhaustive)



                         Strictly Confidential and for Internal Use Only            19
Agenda



  Time      Agenda

 9.10 am    Taklimat penceramah jemputan            (20 min)
              ā€¢   Kaedah penyediaan slaid
              ā€¢   Contoh slaid yang telah dibentangkan di Majlis
                  Ekonomi (EC)
 9.30 am    Latihan amali    (60 min)

 10.30 am   Minum pagi (30 min)
 11.00 am   Pembentangan hasil kerja oleh peserta              (2 jam)

 1.00 pm    Bersurai




                                                                         20
Presentation to the EC


            Proposed 1Malaysia Taxi concept



June 2012
Our meeting today




             Objectives

             ā€¢   Provide insights on the
                                                                              Expected Outcome
                 biggest issue of current taxi
                 industry                                                     ā€¢   Feedback & guidance on
                                                                                  1Malaysia Taxi concept
             ā€¢   Propose 1Malaysia Taxi
                 concept to deliver significant
                 improvement in taxi industry




                            Strictly Confidential and for Internal Use Only                                22
Majority of cabbies suffer from the rent-seeking nature of the ā€œPajakā€
business model (permit rental)

  Hefty rent under the ā€œPajakā€ business model                                          66% cabbies under ā€œPajakā€ business model

Cabbiesā€™ monthly cashflow (Proton Saga hire purchase)

    RM 3,917


                                          Income RM 1,672

                            RM 2,245
                                                                                                                           Individuals
                                                                                                                               34%
                              RM 358          Operatorā€™s margin                                                               (12,769)
                                              Fixed cost
                                              ā€¢ Vehicle (RM686)            Rental
                              RM 842                                       (RM1200)
                                              ā€¢ Road tax (RM6)
                                              ā€¢ Insurance (RM150)                                           Companies
                                              Variable cost                                                   66%
                                              ā€¢ Maintenance (RM355)                                          (24,506)
                              RM 1,045        ā€¢ Fuel (RM630)
                                              ā€¢ Radio Service (RM60)


    Revenue                     Cost
 Assumptions
 ā€¢ Daily rental @RM40 (Saga)
 ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change, etc.                            Greater KL budget taxi breakdown
 ā€¢ 350 km / day average travel
 ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare
 ā€¢ 40% paid travel
 ā€¢ RM0.06/km NGV cost
 ā€¢ 30 working days




                                                          Strictly Confidential and for Internal Use Only                                  23
The ā€œPajakā€ system affects the Rakyat and tourists
as the cabbies pass on their costs to try to make ends meet


                                               Widespread news on errant taxi drivers
                                         ā€¢ A taxi driver was fined RM1000 today
                                           after pleading guilty to over-charging a
                                           British couple nearly RM460 in taxi fare.
                                             (source: News Straits Times (26 Apr 2012) - Cabbie fined for over-
                                             charging)



                                         ā€¢ ā€¦ foreign tourists who have to fork out
                                           RM200 for a trip from KL Sentral to KLCC.
                                             (source: News Straits Times (23 May 2012) - TAXI DRIVERS: Time to act
                                             against these rogues)



                                         ā€¢ During the 2 hours operations,... one taxi
                                           driver was caught charging a tourist RM25
                                           per hour for sightseeing in the city for
                                           three days which came up to a total of
                                           RM2,500.
                                             (source: the Star (18 Jan 2012) - SPAD nabs 21 KL cabbies for various
                                             offences)




                             Strictly Confidential and for Internal Use Only                                         24
Meanwhile, there remains no attention to performance management by
operators & regulatorā€™s enforcement capacity is limited

 Operator




              No effort by operators to ensure quality of service in the industry

 Regulator




                                                                                              >          1 officer
                                                                                      200    215       per 400 taxis
                                                                            187

                                                          107
Enforcement           ~50                 65
  Officers

              2008   2009    2010        Q1               Q2                 Q3        Q4    Q1 - Q2
                                        2011             2011               2011      2011    2012
      SPADā€™s enforcement capacity has increased since its formation, however this
            is still not sufficient to ensure service standards are maintained
                                    Strictly Confidential and for Internal Use Only                               25
To further amplify the initiativeā€™s positive impact, letā€™s take this
opportunity to also address other driver plights & passenger grouses


                    Key issues
                                                                                1Malaysia Taxi Concept
                  ā€¢ Rising operating cost
                                                                  ā€¢ Eliminates the ā€˜pajakā€™ profit
                                                                  ā€¢ Leverages on economies of scale to drive
                                                                    down costs of:
      Cabbies
                                                                      ā€¢ Vehicles
                                                                      ā€¢ Maintenance and repair
                                                                      ā€¢ Spare parts
                  ā€¢ Service unavailability
                                                                  ā€¢ Tightens regulations and strengthens
                  ā€¢ Unreliable service
                                                                    enforcement to establish minimum
                  ā€¢ Behaviorial issues (haggling,                   service standards
                    overcharging, job refusal,
                                                                  ā€¢ Imposes self-regulatory performance
                    non- courteous)
     Passengers                                                     management standards on operators
                  ā€¢ Reckless driving
                                                                  ā€¢ Leverages on technology:
                  ā€¢ Territorial/ gangsterism
                                                                      ā€¢ Ensures availability and coverage
                  ā€¢ Shabby & poorly
                                                                      ā€¢ Optimal call booking and assignment
                    maintained taxi vehicle




                                  Strictly Confidential and for Internal Use Only                              26
1Malaysia taxi concept comprises of 6 steps, aimed to deliver
significant taxi service improvement in our country

                                                                                                   Step 6: Cost optimisation
                                                                                                   ā€¢ Economies of scale



                                                                             Step 5: Technology enablement
                                                                              ā€¢ Call booking & dispatch services
                                                                              ā€¢ Geographic coverage tracking
                                                                              ā€¢ Customer feedback



                                                    Step 4: Performance management
                                                     ā€¢ Optimal service to public (e.g. routes, meters, minimal journey time)



                                  Step 3: Regulation
                                  ā€¢ License conditions
                                  ā€¢ Enforcement system

              Step 2: Vehicle
              ā€¢ ā€œAccessibleā€ entry criteria
              ā€¢ No huge upfront cost
              ā€¢ Low monthly repayments
Step 1: License
ā€¢ Owner-driver license - removes ā€œPajakā€ profit



                                              Strictly Confidential and for Internal Use Only                                  27
Step 1: License
Owner-driver license is a step towards better taxi service


        Owner-driver removes ā€œPajakā€ profit                                               Successful examples of owner-driver model
Cabbiesā€™ monthly cashflow (Proton Saga hire purchase)
                                                                                           1. London Black Cab
                                                     RM 2,030
    RM 3,917                                         (New income)                                                ā€¢ The worldā€™s finest taxi
                                                                                                                   services
                                                                                                                 ā€¢ Top spot for 3 years in a
                                                      RM 1,672                                                     row in Hotels.com Annual
                                                                                                                   Taxi Report.

                            RM 1,887                   +RM358

                               RM 842          Fixed cost                                  2. Hong Kong Red Taxi

                                                                                                                 ā€¢ World travellers consider
                                                                                                                   Hong Kong taxis the third
                               RM 1,045        Variable cost
                                                                                                                   best in the world.


    Revenue                     Cost
 Assumptions
 ā€¢ Daily rental @RM40 (Saga)
 ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change, etc.
 ā€¢ 350 km / day average travel
 ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare                                    Requires strict enforcement & monitoring
 ā€¢ 40% paid travel
 ā€¢ RM0.06/km NGV cost
 ā€¢ 30 working days



                                                            Strictly Confidential and for Internal Use Only                                    28
Step 2: Vehicles
Suitable financing model can give drivers a more affordable access to cars

 Car monthly repayment is the biggest cost item

                                                 CURRENT MODEL
  Cabbiesā€™ monthly cost (Saga)


        RM 1,887
                        Fixed cost
                        ā€¢ Car monthly repayment (RM686)
          RM 842        ā€¢ Insurance (RM150)
                        ā€¢ Road tax (RM6)                                                Need a more attractive financing modelā€¦

                                                                                        ā€¢ ā€œAccessibleā€ entry criteria
         RM 1,045
                        Variable cost                                                   ā€¢ No huge upfront costs
                        ā€¢ Maintenance (RM355)
                        ā€¢ Fuel (RM630)
                        ā€¢ Radio Service (RM60)
                                                                                        ā€¢ Low monthly repayments

          Cost


 Assumptions
 ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change,
    etc.
 ā€¢ 350 km / day average travel
 ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare
 ā€¢ 40% paid travel
 ā€¢ RM0.06/km NGV cost
 ā€¢ 30 working days



                                                         Strictly Confidential and for Internal Use Only                          29
Step 3: Regulation
Drivers behaviour will be strictly governed by SPAD


             Drivers behavioral issues                                           Stricter regulation & enforcementā€¦




 ā€¢ Non meter compliance (i.e. Haggling and                                 ā€¢ Driver screening:
   overcharging)                                                               ā€¢ Criminal record
 ā€¢ Job refusal (cherry-picking based on destination)                           ā€¢ Competency (e.g. experience, skills, training,
 ā€¢ Poor road geography knowledge                                                 ratings, knowledge),
                                                                               ā€¢ Behavior (e.g. drug abuse, psychological
 ā€¢ Reckless driving                                                              fitness, traffic offence, financial background
 ā€¢ Non-courteous drivers                                                         check),
 ā€¢ Territorial/ gangsterism                                                    ā€¢ Medical (e.g. physical, mental)
                                                                           ā€¢ Operational standards (fare & meter, safety,
                                                                             security, drivers code of conduct)
                                                                           ā€¢ Refresher courses for license renewal
                                                                           ā€¢ Strict enforcement mechanism ā€“ from penalty
                                                                             point/fine system to suspension & revocation
                                                                             based on scheduled offenses

                                             Strictly Confidential and for Internal Use Only                                      30
Step 4: Performance management
Better driversā€™ performance leads to optimal taxi service to public
      Current driversā€™ performance issues                                      Driversā€™ performance must be managedā€¦




 ā€¢ Behavioral issues :                                                     ā€¢     Compliance to Driverā€™s Code of Conduct

   ā€¢ Non meter compliance (i.e. Haggling and                               ā€¢     Regular vehicle maintenance & service checks
     overcharging)
   ā€¢ Job refusal (cherry-picking based on destination)                     ā€¢     Professional working conditions to be introduced
   ā€¢ Poor road geography knowledge                                               (e.g.: improved working hours, better benefits)
   ā€¢ Reckless driving                                                      ā€¢     Meter usage will be mandatory in order to
   ā€¢ Non-courteous drivers                                                       qualify as a driver
   ā€¢ Territorial/ gangsterism
 ā€¢ Shabby & poorly maintained taxi vehicle                                 ā€¢     Call booking will be made available & taxis will
                                                                                 be required to service customers during peak &
 ā€¢ Unavailability of taxis during peak & off-peak period,                        off-peak hours
   and at certain locations
                                                                           ā€¢     Fleet distribution - to ensure taxis are evenly
 ā€¢ Unreliable service (booked but showed up late/ didnā€™t                         spread out & located in all areas, resulting in
   show up)                                                                      better service to the public.

                                                                           ā€¢     SLAs to be in place
                                             Strictly Confidential and for Internal Use Only                                        31
Step 5: Technology enablement
Centralised Taxi Service System (CTSS) is for operational efficiency


                     Components of CTSS                                                              Benefits of CTSS


  1                                                                                                   ā€¢ Increase convenience to get taxi
                       ā€¢ Global positioning system (GPS)                                              ā€¢ Meter compliance and increase
                       ā€¢ Driver ID validation                                    Passengers             passenger confidence
                       ā€¢ Embedded taxi meter
      Mobile Data
                       ā€¢ Accelerometer for speed monitoring
       Terminal        ā€¢ Alert notification from Call Booking
        (MDT)            System
                       ā€¢ Passenger feedback/ driver rating                                            ā€¢ Reduce unnecessary driving hence
                                                                                                        cut operation cost
                                                                                    Drivers           ā€¢ Vehicle optimisation
  2                                                                                                   ā€¢ Can also request for job
                       ā€¢ Taxi reservation hotline
                       ā€¢ Alert notification to drivers
                       ā€¢ Job assignment
                                                                                                      ā€¢ Effective dispatching system
      Call Booking                                                                                    ā€¢ Optimize vehicle performance and
        System                                                                                          service delivery
                                                                                  Operators           ā€¢ Real time vehicle monitoring
                                                                                                      ā€¢ Increase revenue generation to the
                                                                                                        operators
  3                    ā€¢ Vehicle utilisation tracking
                       ā€¢ Speed violations tracking
                       ā€¢ Geographical fencing                                                         ā€¢ Real time vehicle monitoring
                       ā€¢ Drivers and vehicles logs                                                    ā€¢ Enhance enforcement and
       Command
        Centre
                       ā€¢ Complaint tracking and management                       Regulators             monitoring capabilities of the
                                                                                                        regulator



                                                   Strictly Confidential and for Internal Use Only                                           32
Step 6: Cost optimisation
Economies of scale can further optimise some of the cost items

                      High operating cost                                                         Lower operating cost due toā€¦

                                                 CURRENT MODEL
  Cabbiesā€™ monthly cost (Saga)


        RM 1,887
                        Fixed cost
                        ā€¢ Car monthly repayment (RM686)
          RM 842        ā€¢ Insurance (RM150)
                        ā€¢ Road tax (RM6)




         RM 1,045
                        Variable cost
                        ā€¢ Maintenance (RM355)
                        ā€¢ Fuel (RM630)
                        ā€¢ Radio Service (RM60)


          Cost                                                                       ā€¢      Volume deals with large-scale workshops
                                                                                            & insurance co can facilitate lower
 Assumptions                                                                                maintenance & insurance cost
 ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change,
    etc.
 ā€¢ 350 km / day average travel                                                       ā€¢      Increased usage of customer service
 ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare                                    system would decrease cost of fixed infra
 ā€¢ 40% paid travel
 ā€¢ RM0.06/km NGV cost                                                                       borned by each taxi
 ā€¢ 30 working days



                                                         Strictly Confidential and for Internal Use Only                                33
Win-win: Cabbies can earn up to 2x income whilst
 TaxiCo breaks even in the 3rd year

          Cabbies earn up to 2x income                                                                  TaxiCo breaks even in the 3rd year

Cabbiesā€™ monthly cashflow (with TaxiCo - Exora)
                                                                                                                                25% GKL budget taxis ā€“ ASEAN best
                                                                                           Profit / Loss
   RM 5,700
                                                                                           (RM ā€˜000)
                                                              Income                          5,000                                                                   3,742
                                                              (2x now)                                                          2,843             2,886            (11,000 taxis)
                                                                                              4,000
                                            RM 3,300          ā€¢   RM 110 daily                                               (7,500 taxis)       (9,250 taxis)
                                                              ā€¢   RM 39.6k                    3,000
                                                                  yearly
                                                                                              2,000
                       RM 2,400
                                                                                              1,000
                                                                                                    0                                                                             Year
                                              ā€¢ 22% lower than
                                                                                             -1,000            2012              2013              2014              2015
                                                comparable
                                                cost structure                               -2,000
                                                                                             -3,000
                                                                                                            -4,691
                                                                                             -4,000         (2,500 taxis)
    Revenue                Cost
                                                                                             -5,000
                                                                                             -6,000

Key Assumptions:                                                                             Key Assumptions:
1) Revenue ā€“ 60% chargeable mileage in 350km travelled. Average of 7 trips/day.              1) Initial CAPEX to setup TaxiCo include key items such as renovation, IT systems, salaries
   RM 0.10 per 115m; 30 working days a month;                                                   of initial team and miscellaneous.
2) Cost includes vehicle lease, maintenance, customer service system lease,                  2) Revenue is generated from driversā€™ subscription fee.
   insurance, permit, fuel, overhead and profit for TaxiCo                                   3) OPEX includes core operation cost (e.g. vehicle lease, maintenance, customer service
3) This is in comparison with a driver in the Hire Purchase scheme on a Proton                  system lease, insurance, permit), overheads(e.g. office rental, utilities, office
   Saga                                                                                         equipment leasing) and salaries (e.g. management and processing)


                                                                     Strictly Confidential and for Internal Use Only                                                                   34
Jika anda ada sebarang soalan ataupun inginkan penjelasan
lanjut, sila hubungi:



           tmo@spad.gov.my




                   Strictly Confidential and for Internal Use Only   35
Agenda



  Time      Agenda

 9.10 am    Taklimat penceramah jemputan (20 min)
 9.30 am    Latihan amali (60 min)
 10.30 am   Minum pagi (30 min)
 11.00 am   Pembentangan hasil kerja oleh peserta   (2 jam)
 1.00 pm    Bersurai




                                                              36
Agenda



  Time      Agenda

 9.10 am    Taklimat penceramah jemputan (20 min)
 9.30 am    Latihan amali (60 min)
 10.30 am   Minum pagi (30 min)
 11.00 am   Pembentangan hasil kerja oleh peserta   (2 jam)
 1.00 pm    Bersurai




                                                              37
Jika anda ada sebarang soalan ataupun inginkan penjelasan
lanjut, sila hubungi:



           tmo@spad.gov.my




                   Strictly Confidential and for Internal Use Only   38

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Kaedah Penyediaan Slaid yang Baik

  • 1. Kaedah Penyediaan Slaid yang Baik Annafi Zulkifli Ketua Bahagian Pengurusan Transformasi, S.P.A.D. Oktober 2012
  • 2. Taklimat kita pada hari ini Objektif ā€¢ Menyampaikan kaedah penyediaan slaid Outcome yang diharapkan yang baik untuk penyampaian yang lebih berkesan ā€¢ Peningkatan pengetahuan peserta tentang kaedah penyediaan slaid ā€¢ Berkongsi contoh slaid yang pernah yang baik & berkesan dibentangkan kepada Economic Council ā€¢ Pemahaman tentang aplikasi kaedah ā€¢ Menjalankan latihan amali bagi memberi penyediaan slaid yang disampaikan peluang kepada para peserta mengaplikasikan kaedah tersebut Strictly Confidential and for Internal Use Only 2
  • 3. Agenda Time Agenda 9.10 am Taklimat penceramah jemputan (20 min) ā€¢ Kaedah penyediaan slaid ā€¢ Contoh slaid 9.30 am Latihan amali (60 min) 10.30 am Minum pagi (30 min) 11.00 am Pembentangan hasil kerja oleh peserta (2 jam) 1.00 pm Bersurai 3
  • 4. Slaid berikut seringkali digunakan oleh penyampaiā€¦ Apa pendapat anda? Strictly Confidential and for Internal Use Only 4
  • 5. Kajian telah menunjukkan bahawa penampilan visual slaid memberi impak yang paling tinggi dalam mencapai objektif sesuatu pembentangan Verbal (What is Said) 7% Visual Vocal (How it Looks) (How itā€™s Said) 55% 38% Source: Albert Mehrabian, Silent Messages Strictly Confidential and for Internal Use Only 5
  • 6. 2 sebab utama mengapa penyediaan slaid yang berstruktur adalah amat penting 1 2 Menyampaikan Memberi fokus Idea secara kepada outcome logikal pembentangan Strictly Confidential and for Internal Use Only 6
  • 7. Kaedah yang kami guna & akan dikongsi pada hari ini merupakan ā€˜customised versionā€™ daripada ā€˜The Minto Pyramid Principleā€™ 2 Siapakah Barbara Minto? 1 ā€˜The Minto Pyramid Principleā€™ ā€¢ Berkelulusan Masters in Business Administration ā€¢ Prinsip (MBA), Harvard Business penyediaan School slaid yang menekankan ā€¢ 30 tahun pengalaman mengendalikan susun atur kursus di firma perundingan dan pemikiran organisasi terkemuka 3 Aplikasi Firma perundingan terkemuka.. Bagi penyediaanā€¦ ā€¢ Cadangan ā€¢ Pembentangan formal ā€¢ Laporan Sumber: The Minto Pryramid Principle, www.barbaraminto.com Strictly Confidential and for Internal Use Only 7
  • 8. Kaedah penyediaan slaid kami ialah 4uS1R; 4 unique Steps & 1 Rule 4 unique Steps Kenalpasti Bina Bina isi Semak objektif & jalan kandungan semula outcome cerita Rule 1 MECE (Mutually exclusive, completely exhaustive) Strictly Confidential and for Internal Use Only 8
  • 9. Langkah 1: Kenalpasti objektif & outcome Definisi Kenapa perlu kenalpasti? ā€¢ Sesuatu perkara ā€¢ Supaya tahu apa yang ingin yang ingin dicapai disampaikan Objektif dengan melakukan ā€¢ Memudahkan pembinaan jalan sesuatu tindakan cerita ā€¢ Kesan atau akibat ā€¢ Sebagai panduan untuk sesuatu tindakan membina isi kandungan slaid Outcome yang tepat 9
  • 10. Langkah 1: Kenalpasti objektif & outcome Our meeting today Objectives ā€¢ Provide insights on the Expected Outcome biggest issue of current taxi industry ā€¢ Feedback & guidance on 1Malaysia Taxi concept ā€¢ Propose 1Malaysia Taxi concept to deliver significant improvement in taxi industry Strictly Confidential and for Internal Use Only 10
  • 11. Langkah 2: Bina jalan cerita Apakah ā€˜storylineā€™? Sebuah medium dalam bentuk skrip bagi membantu dalam penyampaian mesej Kenapa perlu ā€˜storylineā€™? ā€¢ Bagi memastikan penyampaian slaid menepati objektif ā€¢ Penyampaian lebih mudah difahami Strictly Confidential and for Internal Use Only 11
  • 12. Langkah 2: Bina jalan cerita Contoh jalan cerita bagi slaid 1Malaysia Taxi Concept ā€¢ Provide insights on the ā€¢ Majority of cabbies suffer from the rent-seeking nature of the ā€œPajakā€ business biggest issue of current model (permit rental) taxi industry ā€¢ The ā€œPajakā€ system affects the Rakyat and tourists as the cabbies pass on their costs to try to make ends meet ā€¢ Meanwhile, there remains no attention to performance management by operators & regulatorā€™s enforcement capacity is limited ā€¢ To further amplify the initiativeā€™s positive impact, letā€™s take this opportunity to also address other driver plights & passenger grouses ā€¢ To propose 1Malaysia ā€¢ 1Malaysia taxi concept comprises of 6 steps, aimed to deliver significant taxi service improvement in our country Taxi concept ā€¢ Step 1: License - Owner-driver license is a step towards better taxi service ā€¢ Step 2: Vehicles - Suitable financing model gives drivers affordable access to cars ā€¢ Step 3: Regulation - Drivers behaviour will be strictly governed by SPAD ā€¢ Step 4: Performance management - Leads to optimal taxi service to public ā€¢ Step 5: Technology enablement ā€“ CTSS for operational effectiveness & efficiency ā€¢ Step 6: Cost optimisation - Economies of scale optimises some of the cost items ā€¢ Win-win: Cabbies can earn up to 2x income whilst TaxiCo breaks even Strictly Confidential and for Internal Use Only 12
  • 13. Langkah 3: Bina isi kandungan 2 komponen penting bagi isi kandungan: ā€¢ Mesej utama ā€¢ Bukti yang menyokong mesej utama Strictly Confidential and for Internal Use Only 13
  • 14. Langkah 3: Bina isi kandungan The ā€œPajakā€ system affects the Rakyat and tourists as the cabbies pass on their costs to try to make ends meet Widespread news on errant taxi drivers ā€¢ A taxi driver was fined RM1000 today after pleading guilty to over-charging a British couple nearly RM460 in taxi fare. (source: News Straits Times (26 Apr 2012) - Cabbie fined for over- charging) ā€¢ ā€¦ foreign tourists who have to fork out RM200 for a trip from KL Sentral to KLCC. (source: News Straits Times (23 May 2012) - TAXI DRIVERS: Time to act against these rogues) ā€¢ During the 2 hours operations,... one taxi driver was caught charging a tourist RM25 per hour for sightseeing in the city for three days which came up to a total of RM2,500. (source: the Star (18 Jan 2012) - SPAD nabs 21 KL cabbies for various offences) Strictly Confidential and for Internal Use Only 14
  • 15. Langkah 3: Bina isi kandungan We have identified four sub-NKRAs to anchor the efforts to deliver significant improvements in urban public transport We have defined four sub-NKRAs to focus our efforts Sub-NKRAs Description 1 ā–Ŗ Door-to-door journey times, Reliability and including in-vehicle and out-of- journey times vehicle travel times during AM peak periods ā–Ŗ Prime Minister has set a national priority of delivering a 25% 2 ā–Ŗ Journey experience on public modal share1 for public transport Comfort and transport including out-of-vehicle in the Klang Valley by 2012 convenience travel experience during AM peak periods ā–Ŗ Initial focus of efforts will be on the Klang Valley, 3 ā–Ŗ Ability of rakyat to have sufficient subsequently expanding to Accessibility and accessibility to make public Penang and Johor Bahru connectivity transport services an attractive alternative to cars 4 ā–Ŗ Provision of sufficient PT capacity Availability to serve both existing and new and capacity passengers 15 1 Modal share defined as percentage of passenger trips via mass public transport modes
  • 16. Langkah 3: Bina isi kandungan
  • 17. Langkah 4: Semak semula Antara soalan-soalan penting ketika ā€˜reviewā€™: ā€¢ Adakah objektif disampaikan dengan jelas ? ā€¢ Adakah outcome akan tercapai setelah slaid ini dibentangkan? ā€¢ Adakah setiap idea teratur? ā€¢ Adakah isi slaid mudah difahami? ā€œEditing someone elseā€™s work is one of the best ways to learn how to edit your own.ā€ Strictly Confidential and for Internal Use Only 17
  • 18. Peraturan 1: MECE Mutually Exclusive, Completely Exhaustive ā€˜Mutually Exclusiveā€™ ā€¢ Tiada pertindihan idea ā€¢ Idea pada setiap peringkat Subject mestilah merumuskan idea yang selepasnya & tidak berulang 1 2 3 4 ā€˜Completely Exhaustiveā€™ a b c d ā€¢ Tidak ada satu idea pun yang tertinggal e f g h ā€¢ Idea dalam setiap kumpulan mestilah menyokong mesej i j k l utama secara total Strictly Confidential and for Internal Use Only 18
  • 19. Kaedah 4uS1R; 4 unique Steps & 1 Rule 4 unique Steps Kenalpasti Bina Bina isi Semak objektif & jalan kandungan semula outcome cerita Rule 1 MECE (Mutually exclusive, completely exhaustive) Strictly Confidential and for Internal Use Only 19
  • 20. Agenda Time Agenda 9.10 am Taklimat penceramah jemputan (20 min) ā€¢ Kaedah penyediaan slaid ā€¢ Contoh slaid yang telah dibentangkan di Majlis Ekonomi (EC) 9.30 am Latihan amali (60 min) 10.30 am Minum pagi (30 min) 11.00 am Pembentangan hasil kerja oleh peserta (2 jam) 1.00 pm Bersurai 20
  • 21. Presentation to the EC Proposed 1Malaysia Taxi concept June 2012
  • 22. Our meeting today Objectives ā€¢ Provide insights on the Expected Outcome biggest issue of current taxi industry ā€¢ Feedback & guidance on 1Malaysia Taxi concept ā€¢ Propose 1Malaysia Taxi concept to deliver significant improvement in taxi industry Strictly Confidential and for Internal Use Only 22
  • 23. Majority of cabbies suffer from the rent-seeking nature of the ā€œPajakā€ business model (permit rental) Hefty rent under the ā€œPajakā€ business model 66% cabbies under ā€œPajakā€ business model Cabbiesā€™ monthly cashflow (Proton Saga hire purchase) RM 3,917 Income RM 1,672 RM 2,245 Individuals 34% RM 358 Operatorā€™s margin (12,769) Fixed cost ā€¢ Vehicle (RM686) Rental RM 842 (RM1200) ā€¢ Road tax (RM6) ā€¢ Insurance (RM150) Companies Variable cost 66% ā€¢ Maintenance (RM355) (24,506) RM 1,045 ā€¢ Fuel (RM630) ā€¢ Radio Service (RM60) Revenue Cost Assumptions ā€¢ Daily rental @RM40 (Saga) ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change, etc. Greater KL budget taxi breakdown ā€¢ 350 km / day average travel ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare ā€¢ 40% paid travel ā€¢ RM0.06/km NGV cost ā€¢ 30 working days Strictly Confidential and for Internal Use Only 23
  • 24. The ā€œPajakā€ system affects the Rakyat and tourists as the cabbies pass on their costs to try to make ends meet Widespread news on errant taxi drivers ā€¢ A taxi driver was fined RM1000 today after pleading guilty to over-charging a British couple nearly RM460 in taxi fare. (source: News Straits Times (26 Apr 2012) - Cabbie fined for over- charging) ā€¢ ā€¦ foreign tourists who have to fork out RM200 for a trip from KL Sentral to KLCC. (source: News Straits Times (23 May 2012) - TAXI DRIVERS: Time to act against these rogues) ā€¢ During the 2 hours operations,... one taxi driver was caught charging a tourist RM25 per hour for sightseeing in the city for three days which came up to a total of RM2,500. (source: the Star (18 Jan 2012) - SPAD nabs 21 KL cabbies for various offences) Strictly Confidential and for Internal Use Only 24
  • 25. Meanwhile, there remains no attention to performance management by operators & regulatorā€™s enforcement capacity is limited Operator No effort by operators to ensure quality of service in the industry Regulator > 1 officer 200 215 per 400 taxis 187 107 Enforcement ~50 65 Officers 2008 2009 2010 Q1 Q2 Q3 Q4 Q1 - Q2 2011 2011 2011 2011 2012 SPADā€™s enforcement capacity has increased since its formation, however this is still not sufficient to ensure service standards are maintained Strictly Confidential and for Internal Use Only 25
  • 26. To further amplify the initiativeā€™s positive impact, letā€™s take this opportunity to also address other driver plights & passenger grouses Key issues 1Malaysia Taxi Concept ā€¢ Rising operating cost ā€¢ Eliminates the ā€˜pajakā€™ profit ā€¢ Leverages on economies of scale to drive down costs of: Cabbies ā€¢ Vehicles ā€¢ Maintenance and repair ā€¢ Spare parts ā€¢ Service unavailability ā€¢ Tightens regulations and strengthens ā€¢ Unreliable service enforcement to establish minimum ā€¢ Behaviorial issues (haggling, service standards overcharging, job refusal, ā€¢ Imposes self-regulatory performance non- courteous) Passengers management standards on operators ā€¢ Reckless driving ā€¢ Leverages on technology: ā€¢ Territorial/ gangsterism ā€¢ Ensures availability and coverage ā€¢ Shabby & poorly ā€¢ Optimal call booking and assignment maintained taxi vehicle Strictly Confidential and for Internal Use Only 26
  • 27. 1Malaysia taxi concept comprises of 6 steps, aimed to deliver significant taxi service improvement in our country Step 6: Cost optimisation ā€¢ Economies of scale Step 5: Technology enablement ā€¢ Call booking & dispatch services ā€¢ Geographic coverage tracking ā€¢ Customer feedback Step 4: Performance management ā€¢ Optimal service to public (e.g. routes, meters, minimal journey time) Step 3: Regulation ā€¢ License conditions ā€¢ Enforcement system Step 2: Vehicle ā€¢ ā€œAccessibleā€ entry criteria ā€¢ No huge upfront cost ā€¢ Low monthly repayments Step 1: License ā€¢ Owner-driver license - removes ā€œPajakā€ profit Strictly Confidential and for Internal Use Only 27
  • 28. Step 1: License Owner-driver license is a step towards better taxi service Owner-driver removes ā€œPajakā€ profit Successful examples of owner-driver model Cabbiesā€™ monthly cashflow (Proton Saga hire purchase) 1. London Black Cab RM 2,030 RM 3,917 (New income) ā€¢ The worldā€™s finest taxi services ā€¢ Top spot for 3 years in a RM 1,672 row in Hotels.com Annual Taxi Report. RM 1,887 +RM358 RM 842 Fixed cost 2. Hong Kong Red Taxi ā€¢ World travellers consider Hong Kong taxis the third RM 1,045 Variable cost best in the world. Revenue Cost Assumptions ā€¢ Daily rental @RM40 (Saga) ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change, etc. ā€¢ 350 km / day average travel ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare Requires strict enforcement & monitoring ā€¢ 40% paid travel ā€¢ RM0.06/km NGV cost ā€¢ 30 working days Strictly Confidential and for Internal Use Only 28
  • 29. Step 2: Vehicles Suitable financing model can give drivers a more affordable access to cars Car monthly repayment is the biggest cost item CURRENT MODEL Cabbiesā€™ monthly cost (Saga) RM 1,887 Fixed cost ā€¢ Car monthly repayment (RM686) RM 842 ā€¢ Insurance (RM150) ā€¢ Road tax (RM6) Need a more attractive financing modelā€¦ ā€¢ ā€œAccessibleā€ entry criteria RM 1,045 Variable cost ā€¢ No huge upfront costs ā€¢ Maintenance (RM355) ā€¢ Fuel (RM630) ā€¢ Radio Service (RM60) ā€¢ Low monthly repayments Cost Assumptions ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change, etc. ā€¢ 350 km / day average travel ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare ā€¢ 40% paid travel ā€¢ RM0.06/km NGV cost ā€¢ 30 working days Strictly Confidential and for Internal Use Only 29
  • 30. Step 3: Regulation Drivers behaviour will be strictly governed by SPAD Drivers behavioral issues Stricter regulation & enforcementā€¦ ā€¢ Non meter compliance (i.e. Haggling and ā€¢ Driver screening: overcharging) ā€¢ Criminal record ā€¢ Job refusal (cherry-picking based on destination) ā€¢ Competency (e.g. experience, skills, training, ā€¢ Poor road geography knowledge ratings, knowledge), ā€¢ Behavior (e.g. drug abuse, psychological ā€¢ Reckless driving fitness, traffic offence, financial background ā€¢ Non-courteous drivers check), ā€¢ Territorial/ gangsterism ā€¢ Medical (e.g. physical, mental) ā€¢ Operational standards (fare & meter, safety, security, drivers code of conduct) ā€¢ Refresher courses for license renewal ā€¢ Strict enforcement mechanism ā€“ from penalty point/fine system to suspension & revocation based on scheduled offenses Strictly Confidential and for Internal Use Only 30
  • 31. Step 4: Performance management Better driversā€™ performance leads to optimal taxi service to public Current driversā€™ performance issues Driversā€™ performance must be managedā€¦ ā€¢ Behavioral issues : ā€¢ Compliance to Driverā€™s Code of Conduct ā€¢ Non meter compliance (i.e. Haggling and ā€¢ Regular vehicle maintenance & service checks overcharging) ā€¢ Job refusal (cherry-picking based on destination) ā€¢ Professional working conditions to be introduced ā€¢ Poor road geography knowledge (e.g.: improved working hours, better benefits) ā€¢ Reckless driving ā€¢ Meter usage will be mandatory in order to ā€¢ Non-courteous drivers qualify as a driver ā€¢ Territorial/ gangsterism ā€¢ Shabby & poorly maintained taxi vehicle ā€¢ Call booking will be made available & taxis will be required to service customers during peak & ā€¢ Unavailability of taxis during peak & off-peak period, off-peak hours and at certain locations ā€¢ Fleet distribution - to ensure taxis are evenly ā€¢ Unreliable service (booked but showed up late/ didnā€™t spread out & located in all areas, resulting in show up) better service to the public. ā€¢ SLAs to be in place Strictly Confidential and for Internal Use Only 31
  • 32. Step 5: Technology enablement Centralised Taxi Service System (CTSS) is for operational efficiency Components of CTSS Benefits of CTSS 1 ā€¢ Increase convenience to get taxi ā€¢ Global positioning system (GPS) ā€¢ Meter compliance and increase ā€¢ Driver ID validation Passengers passenger confidence ā€¢ Embedded taxi meter Mobile Data ā€¢ Accelerometer for speed monitoring Terminal ā€¢ Alert notification from Call Booking (MDT) System ā€¢ Passenger feedback/ driver rating ā€¢ Reduce unnecessary driving hence cut operation cost Drivers ā€¢ Vehicle optimisation 2 ā€¢ Can also request for job ā€¢ Taxi reservation hotline ā€¢ Alert notification to drivers ā€¢ Job assignment ā€¢ Effective dispatching system Call Booking ā€¢ Optimize vehicle performance and System service delivery Operators ā€¢ Real time vehicle monitoring ā€¢ Increase revenue generation to the operators 3 ā€¢ Vehicle utilisation tracking ā€¢ Speed violations tracking ā€¢ Geographical fencing ā€¢ Real time vehicle monitoring ā€¢ Drivers and vehicles logs ā€¢ Enhance enforcement and Command Centre ā€¢ Complaint tracking and management Regulators monitoring capabilities of the regulator Strictly Confidential and for Internal Use Only 32
  • 33. Step 6: Cost optimisation Economies of scale can further optimise some of the cost items High operating cost Lower operating cost due toā€¦ CURRENT MODEL Cabbiesā€™ monthly cost (Saga) RM 1,887 Fixed cost ā€¢ Car monthly repayment (RM686) RM 842 ā€¢ Insurance (RM150) ā€¢ Road tax (RM6) RM 1,045 Variable cost ā€¢ Maintenance (RM355) ā€¢ Fuel (RM630) ā€¢ Radio Service (RM60) Cost ā€¢ Volume deals with large-scale workshops & insurance co can facilitate lower Assumptions maintenance & insurance cost ā€¢ Scheduled maintenance cost inclusive of normal service, tyre change, etc. ā€¢ 350 km / day average travel ā€¢ Increased usage of customer service ā€¢ First 2 km at RM3.00, subsequent 115m at RM 0.10 fare system would decrease cost of fixed infra ā€¢ 40% paid travel ā€¢ RM0.06/km NGV cost borned by each taxi ā€¢ 30 working days Strictly Confidential and for Internal Use Only 33
  • 34. Win-win: Cabbies can earn up to 2x income whilst TaxiCo breaks even in the 3rd year Cabbies earn up to 2x income TaxiCo breaks even in the 3rd year Cabbiesā€™ monthly cashflow (with TaxiCo - Exora) 25% GKL budget taxis ā€“ ASEAN best Profit / Loss RM 5,700 (RM ā€˜000) Income 5,000 3,742 (2x now) 2,843 2,886 (11,000 taxis) 4,000 RM 3,300 ā€¢ RM 110 daily (7,500 taxis) (9,250 taxis) ā€¢ RM 39.6k 3,000 yearly 2,000 RM 2,400 1,000 0 Year ā€¢ 22% lower than -1,000 2012 2013 2014 2015 comparable cost structure -2,000 -3,000 -4,691 -4,000 (2,500 taxis) Revenue Cost -5,000 -6,000 Key Assumptions: Key Assumptions: 1) Revenue ā€“ 60% chargeable mileage in 350km travelled. Average of 7 trips/day. 1) Initial CAPEX to setup TaxiCo include key items such as renovation, IT systems, salaries RM 0.10 per 115m; 30 working days a month; of initial team and miscellaneous. 2) Cost includes vehicle lease, maintenance, customer service system lease, 2) Revenue is generated from driversā€™ subscription fee. insurance, permit, fuel, overhead and profit for TaxiCo 3) OPEX includes core operation cost (e.g. vehicle lease, maintenance, customer service 3) This is in comparison with a driver in the Hire Purchase scheme on a Proton system lease, insurance, permit), overheads(e.g. office rental, utilities, office Saga equipment leasing) and salaries (e.g. management and processing) Strictly Confidential and for Internal Use Only 34
  • 35. Jika anda ada sebarang soalan ataupun inginkan penjelasan lanjut, sila hubungi: tmo@spad.gov.my Strictly Confidential and for Internal Use Only 35
  • 36. Agenda Time Agenda 9.10 am Taklimat penceramah jemputan (20 min) 9.30 am Latihan amali (60 min) 10.30 am Minum pagi (30 min) 11.00 am Pembentangan hasil kerja oleh peserta (2 jam) 1.00 pm Bersurai 36
  • 37. Agenda Time Agenda 9.10 am Taklimat penceramah jemputan (20 min) 9.30 am Latihan amali (60 min) 10.30 am Minum pagi (30 min) 11.00 am Pembentangan hasil kerja oleh peserta (2 jam) 1.00 pm Bersurai 37
  • 38. Jika anda ada sebarang soalan ataupun inginkan penjelasan lanjut, sila hubungi: tmo@spad.gov.my Strictly Confidential and for Internal Use Only 38