Review the various marketing opportunities at Citi Field, but ask to learn how to reach your marketing goals

1. Citi Field: Corporate Opportunities

2. Introduction
With a portfolio of blue chip entertainment properties located in the media capital of the
world, family-owned Sterling Equities has built a world-class sports and entertainment
company that provides partners with the unique opportunity to create highly-customized
and multi-platform marketing partnerships.
Our partners have the opportunity to leverage the Mets’ iconic New York history and various
Sterling Equities properties to generate continued awareness and positively drive their
businesses in the New York area and across the country.
Sponsorship Opportunities
And in 2013, Citi Field will host the MLB All-Star Game providing our sponsors with
unprecedented national exposure and once-in-a-lifetime hospitality opportunities!

3. Citi Field
• This state-of-the art ballpark officially opened for regular
season play on April 13, 2009
• Highlights:
- Intimate ballpark with baseball-centric design
- 42,000 seating capacity
- 360-degree view of playing field from concourse
- High-end clubs/restaurants
- Iconic “Jackie Robinson Rotunda”; Pepsi Porch; Party City
Deck
- Multi-purpose building open 365 days a year
• Direct sight of major transportation - Long Island Railroad,
NYC Subway, Van Wyck Expressway, Whitestone Expressway,
Grand Central Parkway, LaGuardia Airport
• Citi Field is also the catalyst to redevelopment of the fastest
growing area in New York City, Willets Point.

4. SIZE OF ENTIRE FACILITY PUBLIC TRANSPORTATION
• 1.2 million square feet • Existing Subway (7 train) and Long Island Rail Road
access in close proximity to main
CONSTRUCTION ELEMENTS • Entrance at the Jackie Robinson Rotunda
• 2,800 piles
• 48,000 cubic yards of asphalt LUXURY SUITES
• 12,540 tons of structural steel
• 54 total
• 1,058 pieces of precast concrete
o 10 - Sterling Suites
• 1.2 million bricks (233,000 square feet)
• 11,000 light fixtures o 39 - Empire Suites
• 2,200 doors o 5 - Empire Party Suites
• 850 televisions
• 824 sports lights CLUBS/RESTAURANTS (CAPACITY)
• 10,000 square foot green • Delta Sky360 Lounge (35)
• Delta Sky360 Club (1200)
PARKING • Champions Club (400)
• 8,300 parking spaces • Acela Club (350)
• Caesars Club (1200)
• Promenade Club (350)

5. Demographics
Over 25 million fans actively consumed Mets content during
the 2012 season!
Age: 18-34 = 28.5%
Attendance: Over 2 million unique
35-49 = 27.3%
visitors attended games in
50+ = 44.2%
2012.
Sex: Male = 59.2%
Female = 40.8% TV Viewers: Over 200,000 households
tune in to watch each Mets
game.
This ranks 3rd in all of Major
Race: Caucasian = 61.6% League Baseball!
Hispanic = 19.2%
African-American = 11.5%
Asian = 4.5% Household More than 50% of Mets fans
Other = 3.1% Income: have a household income of
more than $75,000
Over 35% have a household
income of over $100,000
Source: 2012 Scarborough Research – Fans who have watched, listened, attended a Mets game

6. Mets Awarded 2013 MLB All-Star Game
Major League Baseball and the New York Mets will hold the 2013 All-Star Game at Citi Field
on July 16, 2013. The 2013 All-Star Game will be the 84th Midsummer Classic.
It will mark just the second time that the Mets have hosted the All-Star Game, having also
done so at Shea Stadium in 1964.
Commissioner Selig said: "We are delighted to bring the Midsummer Classic to Citi Field, a
wonderful ballpark that has carried on the remarkable National League tradition in New
York City. The Mets will be superb hosts to next summer's greatest sporting event."

7. ASG: Inside the Numbers
• 176,000 visitors to New York City
• 300,000 fans to share in the All-Star experience
• $192M impact on the local economy (figures represented by Mayor’s office)
• Over $3.5M donated to local and national charities by host and MLB
All Star Game Viewing History:
2012 (Host: Kansas City) ASG HR Derby Total Viewers
Households 7,820,000 4,757,000 12,577,000
A25-54 4,543,000 3,466,000 8,009,000
2008 (Host: New York) ASG HR Derby Total Viewers
Households 10,441,000 6,184,000 16,625,000
A25-54 6,380,000 4,640,000 11,020,000
In addition, MLB International’s transmission of the All-Star Game was televised around the
world by 47 broadcast outlets to more than 200 countries and in 14 languages.

8. 2012: A Season of Amazin’ Milestones
First No-Hitter Twenty-Game Winner Most Hits
On the 8,020th game over 50 completed Knuckleballer RA Dickey had a Third baseman and the face of the
seasons, Johan Santana became the ridiculous 2012 campaign for the Mets, Mets, David Wright set many franchise
first Mets pitcher to throw a no-hitter accomplishing many feats including: records, including:
on June 1 st, 2012
 Most strikeouts with 230 since 1992  Most hits in team history with 1,426
Santana threw a career-high 134 pitches  Most games won with 20 since 1990 on September 26th at Citi Field
and struck out eight batters in the historic He also led the National League in innings,  Also leader in RBIs, Walks and
8-0 victory over the St. Louis Cardinals at strikeouts, shutouts and quality starts, which Runs Scored via his 2012 season
Citi Field earned him his first All-Star team nod He also holds the lead in Doubles and Extra-
Base Hits for the Mets
 In addition, rookie pitcher Matt Harvey set the franchise record for strikeouts (11) for a pitcher
making his Major League debut, finishing with a 2.73 ERA (4th best rookie)
 Pitcher John Franco, the Mets all-time Saves leader, was inducted into the Mets Hall of Fame in June
 Citi Field set four attendance records, including on July 3rd with 42,516
 And of course, the Mets celebrated its amazin’ fifty years throughout 2012

9. 11/14/12: RA Dickey wins NL Cy Young Award!
RA Dickey completed an inspirational season of Major League baseball by leading the National
League in Strikeouts (230), Innings pitched (233.2), Complete games (5) and Shutouts (3). He also
finished 2nd in Wins (20) and ERA (2.73).
In addition to these amazin’ stats, RA pitched consecutive one-hitters and was the Mets first 20
game winner in more than two decades. During this stretch he also set a franchise record with 32
2/3 consecutive scoreless innings, later stretching it to 44 2/3 without an earned run.
RA Dickey is only the third member of the New York Mets to win this prestigious award.

10. HISTORY
• Launched on March 16th, 2006 by
Sterling Entertainment Enterprises,
Time Warner Cable and Comcast
POSITION
• The official TV Home of the New York Mets,
the New York Jets, UConn football and
basketball, and the Big East Conference
• The only TV network that delivers in-depth,
objective coverage of all New York sports
DISTRIBUTION
• 8.7 million homes in NY, NJ, CT and
Northeast PA
• 13.7 million homes including national
distribution

11. SNY’s Broadcast Team
SNY’s broadcast team of Gary Cohen, Ron Darling, Keith Hernandez, and Kevin Burkhardt is
widely considered the best in baseball.
WHAT THE MEDIA IS SAYING ABOUT THE SNY BROADCASTERS:
“[Ron] Darling, [Keith] Hernandez give the Mets the best broadcast team in baseball” – ESPN.com
“As a player Hernandez was the quintessential thinking man’s hitter, and from the TV booth nobody is better at breaking down the
chess game between hitters and pitchers.” – New York Daily News
“Kevin Burkhardt’s pleasant, sharp, modest, quick on his feet, and has a strong feel for what’s interesting. Overall, and most
importantly, he has what’s hard to coach: likeability.” – New York Post
“With Cohen at the helm, the Gary-Ron-Keith troika strikes a delightful balance.” – GQ Magazine; ranking the Mets Broadcast
Booth #2 in all of Baseball

12. Citi Field: Signage Opportunities

13. Main Scoreboard Signage
This signage is located on the exterior of Citi Field, behind the auxiliary scoreboard in right
field. The signs can be seen by traffic on both the Whitestone and the Van Wyck
Expressways. Estimated vehicle traffic on Whitestone alone is: 160K vpd = 58.4M vpy.
Front Back

14. Auxiliary Scoreboard Signage
The auxiliary scoreboard in right field will show current statistics, lineups and other in-game
information. The signage associated with the right field scoreboard is double-sided and will be
viewed multiple times per game by fans in attendance. The signs can be seen by traffic on both the
Whitestone and the Van Wyck Expressways.
Front Back

15. Outfield Wall and Façade Signage
Your company would receive a highly-visible permanent sign on the Citi Field Outfield
wall or Façade. This sign will be seen regularly by fans in attendance and watching on
television during routine fly balls and home runs.

16. LED Signage
Your company would receive one (1) ½-inning of LED signage during every regular
season Mets home game. The signage runs along both the 1st and 3rd base lines on
the press level at Citi Field, as well as over left field.

17. First and Third Rotational Signage
Your company would receive one (1) ½-inning of signage along both the first
and third baselines during Mets home games at Citi Field.

18. Citi Vision Feature
Your company would receive an in-game feature on the main video board located in center field during
all New York Mets regular season home games at Citi Field. A PA announcement will direct the crowd
toward the Citi Vision screen as your company’s feature is shown. Logo ID will be present throughout.

19. Home Plate Signage
Your company would receive one (1) ½-inning of home plate signage (2½’ x 20’) during
every non-nationally televised New York Mets home game. The Mets are broadcast in
the New York area on SportsNet New York (SNY) and CW11 (Channel 11). In addition
to the exposure your sign will receive in New York, it will be seen in news and sports
programming and on visiting team broadcasts.

20. Permanent Home Plate Signage
Your company would receive permanent home plate signage during every contracted, non-
nationally televised New York Mets home game. The Mets are broadcast in the New York area on
SportsNet New York (SNY) and CW11 (Channel 11). In addition to the exposure your sign will
receive in New York, it will be seen in news and sports programming and on visiting team
broadcasts.

21. Dioramas
Your company would receive one (1) diorama sign at Citi Field. Dioramas are
located on the walls of the concourses on various levels of the ballpark.

22. Citi Field: Experiential Opportunities

23. V.I.P. Batting Practice Experience
Your company will have the opportunity to invite executives or clients to Citi Field for a
once in a lifetime experience.
Your guests will receive VIP access to the field prior to a Mets regular season home game
where they will have the chance to watch both the Mets and the opposing team take
batting practice and prepare for that days game. Guests may also have the opportunity
to meet players and receive autographs.

24. Batting Practice Event
Your company will have the opportunity to host thirty (30) people to an exclusive batting
practice session at Citi Field. This hour-long session will also include a private reception
and the use of a 30-person suite to entertain guests for the game later that day.

25. “A Day at Citi Field”
On a non game day, your company will have the opportunity to host a softball tournament
at Citi Field. On this day, your company would receive the following elements:
• Use of field for two (2) simultaneous softball games. Ballpark lights will be turned on if necessary.
• VIP parking and ballpark access for all participants.
• Ballpark BBQ (food and beverage package TBD)
• Guided tour of Citi Field for all participants highlighting many of the ballpark’s new, state of the
art clubs and amenities.

26. Citi Field: Media Opportunities

27. Yearbook/Magazine Advertisement
Your company will receive a full page, four color advertisement in the 2012 Mets Official
Yearbook and/or the Mets Magazine
The New York Mets Official Yearbook
• Printed one time
• Circulated throughout the year
• Viewed as information piece and
collector’s item
Mets Magazine
• Monthly publication
• Serves a program
• Examines current events
• GREAT FOR ADVERTISING
PROMOTIONS THAT CHANGE
THROUGHOUT THE YEAR!

28. SNY Media
Your company can receive any the following in-game media on SNY
• 0:30 in-game commercials
• In-game billboard “pop-ups”
• 0:30 commercials during Mets Pre-Game Live
• 0:30 commercials during Mets Post-Game Live
• 0:30 commercials during “Mets Weekly”
• 0:30 commercials during “Mets Fast Forward” Gary Cohen Ron Darling Keith Hernandez Ralph Kiner
• 0:30 commercials during “Kids Clubhouse”
* Other entitlement opportunities for various
SNY programming are available

29. Radio Advertisement
Your company will receive (1) 0:60 spot on WQBU – 92.7 La Que Buena
In 2010, the station became the Spanish language home of the New York Mets, with Juan Alicea
and Max Perez Jimenez with the calls.
The signal of WQBU, New York's only 24-hour Mexican music radio station, extends throughout
the tri-state area, giving Mets fans on eastern Long Island, northern New York, New Jersey and
Connecticut and southern New Jersey the opportunity to listen to games in Spanish.
Juan Alicea
Max Perez Jimenez

30. Citi Field: Event Spaces

31. MODELL’S CLUBHOUSE
Modell’s Clubhouse is a cozy space located on the edge of far right field next to the bullpens, enabling
your guests to view the ballpark just like the players do. This can be a climate-controlled space, or you
can open the glass doors and transform the room to an outdoor space!
Size: 1,200 square feet •Adjacent to warning track,
Capacity: 80-100
Ideal for: Birthday parties, view of playing field
small receptions & dinners •Indoor & outdoor space
•Private entrance

32. PRESS CONFERENCE ROOM
The Press Conference Room is the famous space in our ballpark where all the pre- and post-game press
conferences are held for the media. We can easily set the space up per your desired layout and
bathrooms are located right in the space itself. Your guests will be truly impressed to be in such an
exciting location!
Size: 750 square feet
Capacity: 80
Ideal for: Presentations,
business meetings, and
small receptions

33. DELTA SKY360 CLUB (3rd Base-Side)
This exquisite club is located directly behind
home plate, spanning dugout to dugout.
Designed to be the most exclusive space at
Citi Field, the Delta Sky360 Club is a
gracious space with rich wood tones, & high-
end, classic décor. A full-service kitchen, a
high-end dining area, & two full-sized bars
compliment the world-class cuisine served
there.
•Field views from two exterior patios
Size: 6,800 square feet
•Climate-controlled Capacity: 600
•Private direct entry from the Jackie Ideal for: Corporate
Robinson Rotunda functions, wedding
receptions, & dinner
parties

34. AUDITORIUM & RECEPTION AREA
The perfect room for a formal meeting is the Citi Field Auditorium. The 150-seat Auditorium features
plush, theater-style seats, a stage, & state-of-the-art audio/visual equipment. The adjoining Reception
Area can also be used for group registration & cocktail receptions.
•Open views to the South & views into the Jackie Robinson Rotunda
•Climate-controlled
Size: 2,800 square feet
Capacity: 150
Ideal for: Business
meetings, conferences,
presentations, and
lectures

35. Board Room 4th Floor
The Board Room is a fantastic place to hold a meeting! Located in the Mets Administrative offices on the
4th floor, this beautiful space provides an impressive setting.
•Ability to set-up food and
beverage inside the space
•Climate-controlled
•A/V equipment in Board Room
Size (Board Room): 650 square feet,
Capacity: 25 guests
Ideal for: Intimate sessions &
meetings

36. Champions Club (3rd Base Side)
The Champions Club is the most intimate, exclusive space at Citi Field. This room features high-end
concessions, full bars, high-definition flat screen TV’s, & restrooms. There is also an outdoor area attached
to this room, where you guests can step outside to look at the field and ballpark interior. To have a sit-
down or more formal dinner, we would need to rent large round tables and chairs for the space.
•Field views
•Climate-controlled
•Quick & easy access to the 360-
degree Field Level concourse
Size: 1,700 square feet
Capacity: 213
Ideal for: Small dinners, birthday
parties, luncheons & cocktail receptions

37. FAN FEST
The right field corner of the field level concourse is home to the Mets Fan Fest. This is a very flexible area- great for a
variety of large functions. In the Fan Fest, your guests will enjoy hanging with Mr. Met and the Pepsi Party Patrol,
listening to a DJ play tunes, playing wiffle ball, trying their skills at 2K Sports video games, hitting in the batting cages,
and testing their pitch strength at the speed pitch dunk tank.
•Miniature replica playing field, scaled to the
actual dimensions of Citi Field
•Outdoor space
•Interactive, Family-Friendly Area
•Showcase past, present, future Mets baseball
Size: 15,000 square feet
Capacity: 500
Ideal for: Trade shows, bar/bat
mitzvahs, birthday parties,
company picnics, & charity
events

38. ACELA CLUB
A room with full views of the playing field, the New York City skyline, & the World’s Fair Marina, the Acela
Club is an elegant addition to the event spaces at Citi Field. Enjoy a fine-dining experience while overlooking
the field or redesign the space to host your special occasion at one of the area’s finest new restaurants.
•Interior views of the ballpark Size: 8,000 square feet
Capacity: 350
•Climate-controlled Ideal for: Bar/Bat Mitzvahs,
trade shows, dinners, luncheon
•Special tiered-seating area events, & large receptions

39. PROMENADE CLUB
The Promenade Club is an intimate club offering Casual Bistro dining & cocktails, high top tables, & a
full bar and kitchen. This space encourages mingling amongst guests & is perfect for casual gatherings.
•Behind-the-plate views of the playing field
•Climate-controlled
•Modern lounge atmosphere
Size: 2,500 square feet
Capacity: 250
Ideal for: Corporate
meetings, cocktail
receptions, & social
gatherings

40. CAESARS CLUB
The Caesars Club sits directly on top of the Jackie Robinson Rotunda & provides incredible views
of the surrounding Queens area. This massive modern space has a semicircular design & can be
easily set-up for your large event!
•Views of Flushing Meadows-Corona Park &
Size: 10,000 square feet
the world famous Unisphere Capacity: 900
•Climate-Controlled Ideal for: Bar/Bat Mitzvahs,
wedding receptions, large
•Expansive modern bar parties, fundraising events,
galas, & trade shows
•42” flat screen TV’s throughout

41. Thank You!!!
Marc Arnberg
Director, Corporate Sales and Partnerships
marnberg@nymets.com
(718) 559-3126 – office
(516) 852-9632 – cell