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Structural Design for Organizations
Organizational Theory & Design : Session 2 & 3
Dr. Mamta Tripathi
09-10-2023 1
Why Restructuring?
 The article’s headline reads, “IBM Unveils a Sweeping Restructuring
in Bid to Decentralize Decision Making”
 The organizations are restructuring to cut costs, become more
responsive to customers & competitors or to achieve some similar
purpose
 But what is it that these organizations are restructuring?
 Answer to this question is complexity, formalization, &
centralization
 Acceptance of these three components are the core dimensions of
organization structure, while generally widespread today, is not
universal
09-10-2023 OT&D Session 2 & 3 (Section C) 2
Components of Organizational Structure
09-10-2023 OT&D Session 2 & 3 (Section C) 3
Formal
Reporting
Relationship
s
• Number of levels in hierarchy
• Span of control
Grouping of
Individuals
• Creation of departments
organizations
Design of
Systems
• Communication, coordination, and
integration of efforts
Information Sharing Perspective on
Structure
Vertical
linkages Horizontal
linkages
09-10-2023 OT&D Session 2 & 3 (Section C) 4
Vertical Linkages
 Managers create information linkages to facilitate
communication & coordination among organizational
elements
 Vertical linkages are used to coordinate activities between
the top and bottom of an organization & are designed
primarily for control of the organization
09-10-2023 OT&D Session 2 & 3 (Section C) 5
Vertical Information Sharing Devices
The vertical lines of the organization chart
act both up & down the chain as the
communication channel
Hierarchical
Referral
A rule or procedure is established so
employees know how to respond without
communicating on each separate issue;
budget
Rules & plans
Periodic reports, written information and
computer-based communications distributed
to managers
Vertical
Information
Systems
09-10-2023 OT&D Session 2 & 3 (Section C) 6
Horizontal Information Sharing
 Horizontal communication overcomes barriers between
departments & provides opportunities for coordination among
employees to achieve unity of effort & organizational objectives
 Horizontal linkage refers to communication and coordination
horizontally across organizational departments
 “People in engineering & manufacturing almost have to be
sleeping together. These guys weren’t even flirting!” – Lee
Iacocca, 1980 (Chrysler)
09-10-2023 OT&D Session 2 & 3 (Section C) 7
Horizontal Linkage Devices
• Cross-functional information systems enable
employees to routinely exchange information;
e.g. Siemens
Information
systems
• A person located in one department having
the responsibility for communicating &
achieving coordination with another
department
Liaison
Roles
• A temporary committee composed of
representatives from each department
affected by a problem & linking several
departments to solve common problems; e.g.
DaimlerChrysler
Task Forces
09-10-2023 OT&D Session 2 & 3 (Section C) 8
Horizontal Linkage Devices Cont.
 Full-time Integrator
• Usually with a title such as product manager, project manager, or
brand manager, this full-time position outside the affected departments
is created to achieve coordination between two or more departments
• The integrator does not have formal authority over team members
(because that rests with managers of the functional departments), but
nevertheless the integrator has responsibility for the entire product (or
project or brand); need excellent people skills
 Teams
• Permanent task forces, often used in conjunction with a full-time
integrator
09-10-2023 OT&D Session 2 & 3 (Section C) 9
What
type of
linkage
is this?
09-10-2023 OT&D Session 2 & 3 (Section C) 10
What type
of linkage
is this?
09-10-2023 OT&D Session 2 & 3 (Section C) 11
Relational Coordination: High Task
Interdependence
Frequent, timely, problem-solving
communication carried out through
relationships of shared goals, shared
knowledge, & mutual respect; improves
performance of a work process by improving
the work relationships between people
09-10-2023 OT&D Session 2 & 3 (Section C) 12
Which Device Should Be Used & When?
09-10-2023 OT&D Session 2 & 3 (Section C) 13
Organization Design Alternatives
Required Work Activities
Reporting Relationships
Departmental Grouping Options
09-10-2023 OT&D Session 2 & 3 (Section C) 14
Departmental Grouping Options
Functional
grouping
Divisional
grouping
Multi-
focused
grouping
Horizontal
grouping
Virtual
network
grouping
09-10-2023 OT&D Session 2 & 3 (Section C) 15
Functional Grouping
09-10-2023 OT&D Session 2 & 3 (Section C) 16
Functional structure consolidates human
knowledge and skills (inputs) with
respect to specific activities in order to
provide depth of expertise
Divisional Structure
09-10-2023 OT&D Session 2 & 3 (Section C) 17
Divisional structure, sometimes called
product structure or strategic business
units, means that departments are grouped
based on organizational outputs
Functional
&
Divisional
Structure
09-10-2023 OT&D Session 2 & 3 (Section C) 18
Functional : Strengths & Weaknesses
09-10-2023 OT&D Session 2 & 3 (Section C) 19
Divisional: Strengths & Weaknesses
09-10-2023 OT&D Session 2 & 3 (Section C) 20
Geographical Structure
 Organizing to meet needs of users/customers by geography
 Many multinational corporations are organized by country
 Focuses managers and employees on specific geographic regions
 Horizontal coordination within a region is emphasized rather than
linkages across regions
 Strengths and weaknesses similar to divisional organization
09-10-2023 OT&D Session 2 & 3 (Section C) 21
Sample Geographic Structure
09-10-2023 OT&D Session 2 & 3 (Section C) 22
Matrix Structure
 The matrix can be used when both technical expertise-
product innovation and change are important
 When the structure needs to be multi-focused for
simultaneous emphasis on both product and function or
product and geography, the matrix structure can be
considered
 It gives dual lines of authority to both the functional &
product chains simultaneously
09-10-2023 OT&D Session 2 & 3 (Section C) 23
Conditions for the Matrix
Need of sharing scarce resources across the
organization/product lines
Two or more critical outputs required: new
products & in-depth technical knowledge
1.Environment is both complex & uncertain;
high interdependence between departments
09-10-2023 OT&D Session 2 & 3 (Section C) 24
Sample
Matrix
Organizatio
n
09-10-2023 OT&D Session 2 & 3 (Section C) 25
Variations of Matrix Structure
 Functional Matrix
• The functional bosses have primary authority & product
managers simply coordinate the product activities
 Product Matrix
• The product managers have primary authority &
functional managers assign technical personnel to
provide advisory expertise as needed
09-10-2023 OT&D Session 2 & 3 (Section C) 26
Matrix: Strengths & Weaknesses
09-10-2023 OT&D Session 2 & 3 (Section C) 27
Horizontal Structure
 A horizontal structure organizes employees around core processes
 Organizations typically shift to a horizontal structure during
reengineering, or business process reengineering – the redesign of a
vertical organization along its horizontal workflows and processes
 A process refers to a group of related tasks that transform inputs
into outputs
 The horizontal structure organizes employees around core processes
by bringing together people who work on a common process so they
can easily communicate & coordinate their efforts
09-10-2023 OT&D Session 2 & 3 (Section C) 28
Characteristics of Horizontal
Structure
 Structure is created around cross-functional processes which
increases flexibility e.g. Ford Motor Company’s Customer Service
 Self-directed teams, not individuals, are dominant players e.g. Schwa
 Process owners are responsible for entire process
 People on the team are given authority for decisions; cross-trained;
creative
 Customers drive the organization, effectiveness is measured by
customer satisfaction, employee satisfaction, & financial
contribution
09-10-2023 OT&D Session 2 & 3 (Section C) 29
Sample
Horizontal
Structure
09-10-2023 OT&D Session 2 & 3 (Section C) 30
Horizontal: Strengths & Weaknesses
09-10-2023 OT&D Session 2 & 3 (Section C) 31
Virtual Networks and Outsourcing
 With a virtual network structure, also called a modular
structure, the firm subcontracts most of its major functions
or processes to separate companies & coordinates their
activities from a small headquarters organization
 In outsourcing, a firm contracts out certain tasks or
functions, such as manufacturing, human resources etc. to
other companies; Eli Lilly & Company-Chem-Explorer,
Wipro
09-10-2023 OT&D Session 2 & 3 (Section C) 32
How Virtual Network Structure Works?
 The virtual network organization is central hub surrounded
by a network of outside specialists connected
electronically
 Organizational partners located in different parts of the
world use networked computers or the Internet to
exchange data & information rapidly
 The idea is that a firm can concentrate on what it does
best
09-10-2023 OT&D Session 2 & 3 (Section C) 33
Virtual Network: Strengths & Weaknesses
09-10-2023 OT&D Session 2 & 3 (Section C) 34
Hybrid Structure
 Companies combine characteristics of functional, divisional,
geographical, or horizontal structures to take advantage of
the strengths of a particular structure while avoiding some
of the weaknesses
 Companies may combine characteristics of the functional
and divisional structures
 Some companies combine characteristics of functional and
horizontal structures
09-10-2023 OT&D Session 2 & 3 (Section C) 35
Structural Alignment
 Finding the right balance between vertical control &
horizontal coordination is an important design
decision
 Vertical control is best associated with goals of
efficiency & stability
 Horizontal coordination is associated with learning,
innovation, & flexibility
09-10-2023 OT&D Session 2 & 3 (Section C) 36
Efficiency Vs. Learning
09-10-2023 OT&D Session 2 & 3 (Section C) 37
Symptoms of Structural Deficiency
09-10-2023 OT&D Session 2 & 3 (Section C) 38
Decision making is delayed or lacking in quality
Organization cannot meet changing needs
Employee performance declines, goals are not met
Too much conflict
09-10-2023 39
ACTIVITY TIME!
OT&D Session 2 & 3 (Section C)
Thank You!
Dr. Mamta Tripathi
09-10-2023 40

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Session 2 & 3.pptx

  • 1. Structural Design for Organizations Organizational Theory & Design : Session 2 & 3 Dr. Mamta Tripathi 09-10-2023 1
  • 2. Why Restructuring?  The article’s headline reads, “IBM Unveils a Sweeping Restructuring in Bid to Decentralize Decision Making”  The organizations are restructuring to cut costs, become more responsive to customers & competitors or to achieve some similar purpose  But what is it that these organizations are restructuring?  Answer to this question is complexity, formalization, & centralization  Acceptance of these three components are the core dimensions of organization structure, while generally widespread today, is not universal 09-10-2023 OT&D Session 2 & 3 (Section C) 2
  • 3. Components of Organizational Structure 09-10-2023 OT&D Session 2 & 3 (Section C) 3 Formal Reporting Relationship s • Number of levels in hierarchy • Span of control Grouping of Individuals • Creation of departments organizations Design of Systems • Communication, coordination, and integration of efforts
  • 4. Information Sharing Perspective on Structure Vertical linkages Horizontal linkages 09-10-2023 OT&D Session 2 & 3 (Section C) 4
  • 5. Vertical Linkages  Managers create information linkages to facilitate communication & coordination among organizational elements  Vertical linkages are used to coordinate activities between the top and bottom of an organization & are designed primarily for control of the organization 09-10-2023 OT&D Session 2 & 3 (Section C) 5
  • 6. Vertical Information Sharing Devices The vertical lines of the organization chart act both up & down the chain as the communication channel Hierarchical Referral A rule or procedure is established so employees know how to respond without communicating on each separate issue; budget Rules & plans Periodic reports, written information and computer-based communications distributed to managers Vertical Information Systems 09-10-2023 OT&D Session 2 & 3 (Section C) 6
  • 7. Horizontal Information Sharing  Horizontal communication overcomes barriers between departments & provides opportunities for coordination among employees to achieve unity of effort & organizational objectives  Horizontal linkage refers to communication and coordination horizontally across organizational departments  “People in engineering & manufacturing almost have to be sleeping together. These guys weren’t even flirting!” – Lee Iacocca, 1980 (Chrysler) 09-10-2023 OT&D Session 2 & 3 (Section C) 7
  • 8. Horizontal Linkage Devices • Cross-functional information systems enable employees to routinely exchange information; e.g. Siemens Information systems • A person located in one department having the responsibility for communicating & achieving coordination with another department Liaison Roles • A temporary committee composed of representatives from each department affected by a problem & linking several departments to solve common problems; e.g. DaimlerChrysler Task Forces 09-10-2023 OT&D Session 2 & 3 (Section C) 8
  • 9. Horizontal Linkage Devices Cont.  Full-time Integrator • Usually with a title such as product manager, project manager, or brand manager, this full-time position outside the affected departments is created to achieve coordination between two or more departments • The integrator does not have formal authority over team members (because that rests with managers of the functional departments), but nevertheless the integrator has responsibility for the entire product (or project or brand); need excellent people skills  Teams • Permanent task forces, often used in conjunction with a full-time integrator 09-10-2023 OT&D Session 2 & 3 (Section C) 9
  • 10. What type of linkage is this? 09-10-2023 OT&D Session 2 & 3 (Section C) 10
  • 11. What type of linkage is this? 09-10-2023 OT&D Session 2 & 3 (Section C) 11
  • 12. Relational Coordination: High Task Interdependence Frequent, timely, problem-solving communication carried out through relationships of shared goals, shared knowledge, & mutual respect; improves performance of a work process by improving the work relationships between people 09-10-2023 OT&D Session 2 & 3 (Section C) 12
  • 13. Which Device Should Be Used & When? 09-10-2023 OT&D Session 2 & 3 (Section C) 13
  • 14. Organization Design Alternatives Required Work Activities Reporting Relationships Departmental Grouping Options 09-10-2023 OT&D Session 2 & 3 (Section C) 14
  • 16. Functional Grouping 09-10-2023 OT&D Session 2 & 3 (Section C) 16 Functional structure consolidates human knowledge and skills (inputs) with respect to specific activities in order to provide depth of expertise
  • 17. Divisional Structure 09-10-2023 OT&D Session 2 & 3 (Section C) 17 Divisional structure, sometimes called product structure or strategic business units, means that departments are grouped based on organizational outputs
  • 19. Functional : Strengths & Weaknesses 09-10-2023 OT&D Session 2 & 3 (Section C) 19
  • 20. Divisional: Strengths & Weaknesses 09-10-2023 OT&D Session 2 & 3 (Section C) 20
  • 21. Geographical Structure  Organizing to meet needs of users/customers by geography  Many multinational corporations are organized by country  Focuses managers and employees on specific geographic regions  Horizontal coordination within a region is emphasized rather than linkages across regions  Strengths and weaknesses similar to divisional organization 09-10-2023 OT&D Session 2 & 3 (Section C) 21
  • 22. Sample Geographic Structure 09-10-2023 OT&D Session 2 & 3 (Section C) 22
  • 23. Matrix Structure  The matrix can be used when both technical expertise- product innovation and change are important  When the structure needs to be multi-focused for simultaneous emphasis on both product and function or product and geography, the matrix structure can be considered  It gives dual lines of authority to both the functional & product chains simultaneously 09-10-2023 OT&D Session 2 & 3 (Section C) 23
  • 24. Conditions for the Matrix Need of sharing scarce resources across the organization/product lines Two or more critical outputs required: new products & in-depth technical knowledge 1.Environment is both complex & uncertain; high interdependence between departments 09-10-2023 OT&D Session 2 & 3 (Section C) 24
  • 26. Variations of Matrix Structure  Functional Matrix • The functional bosses have primary authority & product managers simply coordinate the product activities  Product Matrix • The product managers have primary authority & functional managers assign technical personnel to provide advisory expertise as needed 09-10-2023 OT&D Session 2 & 3 (Section C) 26
  • 27. Matrix: Strengths & Weaknesses 09-10-2023 OT&D Session 2 & 3 (Section C) 27
  • 28. Horizontal Structure  A horizontal structure organizes employees around core processes  Organizations typically shift to a horizontal structure during reengineering, or business process reengineering – the redesign of a vertical organization along its horizontal workflows and processes  A process refers to a group of related tasks that transform inputs into outputs  The horizontal structure organizes employees around core processes by bringing together people who work on a common process so they can easily communicate & coordinate their efforts 09-10-2023 OT&D Session 2 & 3 (Section C) 28
  • 29. Characteristics of Horizontal Structure  Structure is created around cross-functional processes which increases flexibility e.g. Ford Motor Company’s Customer Service  Self-directed teams, not individuals, are dominant players e.g. Schwa  Process owners are responsible for entire process  People on the team are given authority for decisions; cross-trained; creative  Customers drive the organization, effectiveness is measured by customer satisfaction, employee satisfaction, & financial contribution 09-10-2023 OT&D Session 2 & 3 (Section C) 29
  • 31. Horizontal: Strengths & Weaknesses 09-10-2023 OT&D Session 2 & 3 (Section C) 31
  • 32. Virtual Networks and Outsourcing  With a virtual network structure, also called a modular structure, the firm subcontracts most of its major functions or processes to separate companies & coordinates their activities from a small headquarters organization  In outsourcing, a firm contracts out certain tasks or functions, such as manufacturing, human resources etc. to other companies; Eli Lilly & Company-Chem-Explorer, Wipro 09-10-2023 OT&D Session 2 & 3 (Section C) 32
  • 33. How Virtual Network Structure Works?  The virtual network organization is central hub surrounded by a network of outside specialists connected electronically  Organizational partners located in different parts of the world use networked computers or the Internet to exchange data & information rapidly  The idea is that a firm can concentrate on what it does best 09-10-2023 OT&D Session 2 & 3 (Section C) 33
  • 34. Virtual Network: Strengths & Weaknesses 09-10-2023 OT&D Session 2 & 3 (Section C) 34
  • 35. Hybrid Structure  Companies combine characteristics of functional, divisional, geographical, or horizontal structures to take advantage of the strengths of a particular structure while avoiding some of the weaknesses  Companies may combine characteristics of the functional and divisional structures  Some companies combine characteristics of functional and horizontal structures 09-10-2023 OT&D Session 2 & 3 (Section C) 35
  • 36. Structural Alignment  Finding the right balance between vertical control & horizontal coordination is an important design decision  Vertical control is best associated with goals of efficiency & stability  Horizontal coordination is associated with learning, innovation, & flexibility 09-10-2023 OT&D Session 2 & 3 (Section C) 36
  • 37. Efficiency Vs. Learning 09-10-2023 OT&D Session 2 & 3 (Section C) 37
  • 38. Symptoms of Structural Deficiency 09-10-2023 OT&D Session 2 & 3 (Section C) 38 Decision making is delayed or lacking in quality Organization cannot meet changing needs Employee performance declines, goals are not met Too much conflict
  • 39. 09-10-2023 39 ACTIVITY TIME! OT&D Session 2 & 3 (Section C)
  • 40. Thank You! Dr. Mamta Tripathi 09-10-2023 40