Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors.
Here we take a look at homes.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at the automotive sector.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at food.
Following the release of PAMCo data from March 2019, we've taken a look at the reach and engagement of magazine media for a number of sectors. Here we take a look at homes.
Market Overview - The Basics - March 2019 Louise Ioannou
This document provides an overview of the magazine media market. It summarizes that magazine media reaches 65% of adults, with 35 million adults engaging with print magazines and 25 million with digital magazines across desktop, mobile, and tablet. The core magazine audience consists of 66% millennials, 64% ABC1 men, 79% ABC1 women, and 69% families. Advertising spending has grown each year from 2015 to 2018.
All the magazine media stats you'll ever need in one handy download. The very best industry data is sourced from PAMCo, AA/WARC, ABC’s and NMR, and is updated quarterly.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at the automotive sector.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at food.
Following the release of PAMCo data from March 2019, we've taken a look at the reach and engagement of magazine media for a number of sectors. Here we take a look at homes.
Market Overview - The Basics - March 2019 Louise Ioannou
This document provides an overview of the magazine media market. It summarizes that magazine media reaches 65% of adults, with 35 million adults engaging with print magazines and 25 million with digital magazines across desktop, mobile, and tablet. The core magazine audience consists of 66% millennials, 64% ABC1 men, 79% ABC1 women, and 69% families. Advertising spending has grown each year from 2015 to 2018.
All the magazine media stats you'll ever need in one handy download. The very best industry data is sourced from PAMCo, AA/WARC, ABC’s and NMR, and is updated quarterly.
Magazines can influence consumer brand preferences and purchasing decisions in several ways. Reading magazines exposes consumers to editorials and advertisements that can shortlist and promote certain brands. Display advertising in magazines builds preferences for advertised brands and protects their status through continued advertising. Advertisements placed in contextually relevant magazine environments receive more attention than other media. Magazine brands provide a large, influential audience and operate within a highly trusted environment.
This document discusses how magazine advertising can help brands with shortlisting and influencing consumer preferences. It notes that magazines provide a valuable audience of 8 million readers and advertisements placed in magazines receive more attention than other media because magazines offer a trusted and relevant environment for brands. Magazine advertising can maintain brand awareness and influence consumers to protect furniture and tech budgets.
We analyzed home interiors and technology customers before and after reading magazines and review sites using eye tracking. 88% changed their shortlisted brands and 57% changed their preferred brand after reading magazines. Combining magazines with review sites had the strongest effect, with 66% being 90% certain of their preferred brand. Magazine advertising was found to maintain or increase budgets for connected home purchases, with some seeing over a 60% increase. Magazines had higher levels of trust compared to social media.
This document discusses the growth of using personal identity for advertising and marketing purposes. It proposes a conceptual model for identity advertising that focuses on emotionally and culturally relevant marketing targeted at groups. The document also introduces the concept of identity media for advertising that goes beyond just personal identification.
This document discusses the growth of using personal identity for advertising and marketing purposes. It proposes a conceptual model for identity advertising that focuses on emotionally and culturally relevant marketing targeted at groups. The document also introduces the concept of identity media for advertising that views personal identity as more than just an ID.
This document provides an overview of the adult magazine media market. It summarizes that adult magazine media reaches 66% of adults, or 35 million people, through print magazines, digital platforms, desktop, mobile devices, and tablets. The core audience for adult magazines includes 67% of millennials aged 15-34, 66% of upper-income men, 80% of upper-income women, and 70% of families. Advertising spending in the adult magazine market has grown from $4 billion in 2015 to a forecasted $5 billion in 2019.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at the automotive sector.
PAMCo: a summary of data for the homes sectorLouise Ioannou
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at homes.
Magazines are an effective way for home interior and tech brands to get shortlisted by consumers and influence their brand preferences. Magazines narrow down consumers' considerations and help maintain brands' preferred status through advertising. Magazine advertising in contextually relevant environments achieves more attention from readers and can boost consumers' budgets for connected home products. Magazine brands provide a large, influential audience and are highly trusted environments for advertising.
This document discusses how magazine advertising can help brands with shortlisting and influencing consumer preferences. It notes that magazines provide a valuable audience of 8 million readers who trust the magazine environment. Magazine advertising through display and editorial placements can maintain brand awareness and budgets by creating preferences that protect a brand's status through advertising in a contextually relevant way.
Magazine media and online review sites can help home interiors and tech brands address shared challenges. Print magazines still influence consumers and can boost budgets by protecting premium brand status through relevant advertising. Magazines provide a valuable, influential audience and build high levels of trust to safely guide consumers' brand preferences and spending.
All the magazine media stats you'll ever need in one handy download. The very best industry data is sourced from PAMCo, AA/WARC, ABC’s and NMR, and is updated quarterly.
Women Drivers: a missed opportunity for motors brandsLouise Ioannou
Women drivers are a missed opportunity for motor brands. Insight from Hearst shows that motor brands may be missing a trick with a female audience by focusing advertising on predominantly male magazine titles.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors.
Magazines can influence consumer brand preferences and purchasing decisions in several ways. Reading magazines exposes consumers to editorials and advertisements that can shortlist and promote certain brands. Display advertising in magazines builds preferences for advertised brands and protects their status through continued advertising. Advertisements placed in contextually relevant magazine environments receive more attention than other media. Magazine brands provide a large, influential audience and operate within a highly trusted environment.
This document discusses how magazine advertising can help brands with shortlisting and influencing consumer preferences. It notes that magazines provide a valuable audience of 8 million readers and advertisements placed in magazines receive more attention than other media because magazines offer a trusted and relevant environment for brands. Magazine advertising can maintain brand awareness and influence consumers to protect furniture and tech budgets.
We analyzed home interiors and technology customers before and after reading magazines and review sites using eye tracking. 88% changed their shortlisted brands and 57% changed their preferred brand after reading magazines. Combining magazines with review sites had the strongest effect, with 66% being 90% certain of their preferred brand. Magazine advertising was found to maintain or increase budgets for connected home purchases, with some seeing over a 60% increase. Magazines had higher levels of trust compared to social media.
This document discusses the growth of using personal identity for advertising and marketing purposes. It proposes a conceptual model for identity advertising that focuses on emotionally and culturally relevant marketing targeted at groups. The document also introduces the concept of identity media for advertising that goes beyond just personal identification.
This document discusses the growth of using personal identity for advertising and marketing purposes. It proposes a conceptual model for identity advertising that focuses on emotionally and culturally relevant marketing targeted at groups. The document also introduces the concept of identity media for advertising that views personal identity as more than just an ID.
This document provides an overview of the adult magazine media market. It summarizes that adult magazine media reaches 66% of adults, or 35 million people, through print magazines, digital platforms, desktop, mobile devices, and tablets. The core audience for adult magazines includes 67% of millennials aged 15-34, 66% of upper-income men, 80% of upper-income women, and 70% of families. Advertising spending in the adult magazine market has grown from $4 billion in 2015 to a forecasted $5 billion in 2019.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at the automotive sector.
PAMCo: a summary of data for the homes sectorLouise Ioannou
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors. Here we take a look at homes.
Magazines are an effective way for home interior and tech brands to get shortlisted by consumers and influence their brand preferences. Magazines narrow down consumers' considerations and help maintain brands' preferred status through advertising. Magazine advertising in contextually relevant environments achieves more attention from readers and can boost consumers' budgets for connected home products. Magazine brands provide a large, influential audience and are highly trusted environments for advertising.
This document discusses how magazine advertising can help brands with shortlisting and influencing consumer preferences. It notes that magazines provide a valuable audience of 8 million readers who trust the magazine environment. Magazine advertising through display and editorial placements can maintain brand awareness and budgets by creating preferences that protect a brand's status through advertising in a contextually relevant way.
Magazine media and online review sites can help home interiors and tech brands address shared challenges. Print magazines still influence consumers and can boost budgets by protecting premium brand status through relevant advertising. Magazines provide a valuable, influential audience and build high levels of trust to safely guide consumers' brand preferences and spending.
All the magazine media stats you'll ever need in one handy download. The very best industry data is sourced from PAMCo, AA/WARC, ABC’s and NMR, and is updated quarterly.
Women Drivers: a missed opportunity for motors brandsLouise Ioannou
Women drivers are a missed opportunity for motor brands. Insight from Hearst shows that motor brands may be missing a trick with a female audience by focusing advertising on predominantly male magazine titles.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors.
Following the release of the first PAMCo data (the new audience measurement currency for published media), we've been looking to see what the reach and engagement of magazine media means for a number of sectors.
06-18-2024-Princeton Meetup-Introduction to MilvusTimothy Spann
06-18-2024-Princeton Meetup-Introduction to Milvus
tim.spann@zilliz.com
https://www.linkedin.com/in/timothyspann/
https://x.com/paasdev
https://github.com/tspannhw
https://github.com/milvus-io/milvus
Get Milvused!
https://milvus.io/
Read my Newsletter every week!
https://github.com/tspannhw/FLiPStackWeekly/blob/main/142-17June2024.md
For more cool Unstructured Data, AI and Vector Database videos check out the Milvus vector database videos here
https://www.youtube.com/@MilvusVectorDatabase/videos
Unstructured Data Meetups -
https://www.meetup.com/unstructured-data-meetup-new-york/
https://lu.ma/calendar/manage/cal-VNT79trvj0jS8S7
https://www.meetup.com/pro/unstructureddata/
https://zilliz.com/community/unstructured-data-meetup
https://zilliz.com/event
Twitter/X: https://x.com/milvusio https://x.com/paasdev
LinkedIn: https://www.linkedin.com/company/zilliz/ https://www.linkedin.com/in/timothyspann/
GitHub: https://github.com/milvus-io/milvus https://github.com/tspannhw
Invitation to join Discord: https://discord.com/invite/FjCMmaJng6
Blogs: https://milvusio.medium.com/ https://www.opensourcevectordb.cloud/ https://medium.com/@tspann
Expand LLMs' knowledge by incorporating external data sources into LLMs and your AI applications.
We are pleased to share with you the latest VCOSA statistical report on the cotton and yarn industry for the month of March 2024.
Starting from January 2024, the full weekly and monthly reports will only be available for free to VCOSA members. To access the complete weekly report with figures, charts, and detailed analysis of the cotton fiber market in the past week, interested parties are kindly requested to contact VCOSA to subscribe to the newsletter.
Interview Methods - Marital and Family Therapy and Counselling - Psychology S...PsychoTech Services
A proprietary approach developed by bringing together the best of learning theories from Psychology, design principles from the world of visualization, and pedagogical methods from over a decade of training experience, that enables you to: Learn better, faster!
Discover the cutting-edge telemetry solution implemented for Alan Wake 2 by Remedy Entertainment in collaboration with AWS. This comprehensive presentation dives into our objectives, detailing how we utilized advanced analytics to drive gameplay improvements and player engagement.
Key highlights include:
Primary Goals: Implementing gameplay and technical telemetry to capture detailed player behavior and game performance data, fostering data-driven decision-making.
Tech Stack: Leveraging AWS services such as EKS for hosting, WAF for security, Karpenter for instance optimization, S3 for data storage, and OpenTelemetry Collector for data collection. EventBridge and Lambda were used for data compression, while Glue ETL and Athena facilitated data transformation and preparation.
Data Utilization: Transforming raw data into actionable insights with technologies like Glue ETL (PySpark scripts), Glue Crawler, and Athena, culminating in detailed visualizations with Tableau.
Achievements: Successfully managing 700 million to 1 billion events per month at a cost-effective rate, with significant savings compared to commercial solutions. This approach has enabled simplified scaling and substantial improvements in game design, reducing player churn through targeted adjustments.
Community Engagement: Enhanced ability to engage with player communities by leveraging precise data insights, despite having a small community management team.
This presentation is an invaluable resource for professionals in game development, data analytics, and cloud computing, offering insights into how telemetry and analytics can revolutionize player experience and game performance optimization.