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FOUNDER EQUITY101:
What Happens When
Things Change
September 16th, 2020
2
© 2020 Louis Lehot and L2 Counsel, P.C.
Attorney Advertising Disclaimers:
1.We are not your attorneys.
2.This is not legal advice.
3.Past results achieved are not a guarantee of
future performance.
4.Depending on your jurisdiction of viewing, this
is attorney advertising.
PANELISTS
Louis Lehot
Founder
Brian McAllister
Founder
Bret Waters
4thly
Nicole Hatcher
Founding Partner
AGENDA
1. Recap From Last Week
2. Fact Patterns and Power Dynamics
3. Founder Break-ups
4. Adjusting Over Time
5. M&A
6. What Happens Next?
7. Q&A
1. RECAP FROM
LAST WEEK
• Founder equity splits
• Types of startup equity
• Who gets what
• Vesting
2. FACT PATTERNS
AND POWER
DYNAMICS
• Co-founders join / leave
• New key employees
• Venture capital investors
fund and join the board
• Co-founder disagreements,
personality disconnect and
dysfunction
• M&A
• Running on fumes
3. FOUNDER
BREAK-UPS,
DEPARTURES
• Getting back equity: vested
vs unvested
• Equity repurchases
• New issuances /
recapitalizions
• Severance agreements
• Board seats
• Voting and information rights
• Exit rights
4. ADJUSTING
OVER TIME
• Founders’ evolving roles
and bringing on the
professional C-suite
• New stock grants
• Salary, bonus,
commission
• Downside protections
• The role of founder stock
or super-voting stock
• M&A carve-out plans
5. M&A
• Strategic and financial
acquirors
• Minority recaps
• Carve-out plans
• New retention plans
• Restructurings
6. WHAT
HAPPENS NEXT?
• Getting along in the
board room
• Helping raise capital
• Helping sell the business
• Market messaging
• Evangelizing the mission
Bret Waters
CEO
www.4thly.com
bret@4thly.com
Q&A
For More Information:
Louis Lehot
Founder
l2counsel.com
louis.lehot@l2counsel.com
Brian McAllister
Founder
mblcounsel.com
brian@mblcounsel.com
Nicole Hatcher
Founding Partner
allenhatcher.com
nicole@allenhatcher.com

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Founder Equity 101: What Happens When Things Change

  • 1. FOUNDER EQUITY101: What Happens When Things Change September 16th, 2020
  • 2. 2 © 2020 Louis Lehot and L2 Counsel, P.C. Attorney Advertising Disclaimers: 1.We are not your attorneys. 2.This is not legal advice. 3.Past results achieved are not a guarantee of future performance. 4.Depending on your jurisdiction of viewing, this is attorney advertising.
  • 3. PANELISTS Louis Lehot Founder Brian McAllister Founder Bret Waters 4thly Nicole Hatcher Founding Partner
  • 4. AGENDA 1. Recap From Last Week 2. Fact Patterns and Power Dynamics 3. Founder Break-ups 4. Adjusting Over Time 5. M&A 6. What Happens Next? 7. Q&A
  • 5. 1. RECAP FROM LAST WEEK • Founder equity splits • Types of startup equity • Who gets what • Vesting
  • 6. 2. FACT PATTERNS AND POWER DYNAMICS • Co-founders join / leave • New key employees • Venture capital investors fund and join the board • Co-founder disagreements, personality disconnect and dysfunction • M&A • Running on fumes
  • 7. 3. FOUNDER BREAK-UPS, DEPARTURES • Getting back equity: vested vs unvested • Equity repurchases • New issuances / recapitalizions • Severance agreements • Board seats • Voting and information rights • Exit rights
  • 8. 4. ADJUSTING OVER TIME • Founders’ evolving roles and bringing on the professional C-suite • New stock grants • Salary, bonus, commission • Downside protections • The role of founder stock or super-voting stock • M&A carve-out plans
  • 9. 5. M&A • Strategic and financial acquirors • Minority recaps • Carve-out plans • New retention plans • Restructurings
  • 10. 6. WHAT HAPPENS NEXT? • Getting along in the board room • Helping raise capital • Helping sell the business • Market messaging • Evangelizing the mission
  • 11. Bret Waters CEO www.4thly.com bret@4thly.com Q&A For More Information: Louis Lehot Founder l2counsel.com louis.lehot@l2counsel.com Brian McAllister Founder mblcounsel.com brian@mblcounsel.com Nicole Hatcher Founding Partner allenhatcher.com nicole@allenhatcher.com