Linkedin ppt team linked2_win

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Link Cheng

The final presentation (Equity Research Report) for the Hult Action Project

Business

Chuan-ChihCheng IuliiaBudz Sangju Lee Luying RenSakshi Kapoor

•Target Price & Recommendations
•Revenue Growth & TAM
•Primary Research
•Conclusion
Agenda

100+
USA
44+
LATAM
98+
EMEA
56+
Asia and Pacific
313M+ members

-
2,000
4,000
6,000
8,000
10,000
12,000
2012
2013
2014E
2015E
2016E
2017E
2018E
Talent Solutions
Sales Solutions
Marketing Solutions
Premium Subscriptions
In Million $
(In $ Millions)
Revenue by Product
51%
15%
21%
13%
Composition %

Talent Solution Rev = TAM X LinkedIn’s Penetration Rate X ARPU
ASSUMPIONS
-TAM (Worldwide Corporate +100) : 434K
-LinkedIn’s Penetrate Rate: 20%
-Growth Rate of ARPU : 11%
CAGR of Talent Solution : 45%
Talent Solution
413K
434K
24K
91K
6%
20%
2013
2018
Global TAM and LinkedIn’s Penetration Rate
Corporate +100(Global)
LinkedIn's Corporate User
Penetration Rate

U.S. B2B Sales TAM
17.9 Million
18 Million
2014
2015
2016
2017
2018
Sales B2B SOM
Sales B2B TAM

International B2B Sales TAM
23 Million
50 Million
2014
2015
2016
2017
2018
Sales B2B SOM
Sales B2B TAM

Number of Respondents
Current Hired
Search Jobs on websites
Number of Recruiter Respondents
Recruiters current paying
763
57%
65%
47
13%
Primary Research

China
20%
Eastern Europe
32.49%
India
72.27%
Taiwan
65.7%
25%
75%
People know about LinkedIn
People will pay
Yes
Primary Research

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1. Chuan-ChihCheng IuliiaBudz Sangju Lee Luying RenSakshi Kapoor

2. •Target Price & Recommendations •Revenue Growth & TAM •Primary Research •Conclusion Agenda

3. $640 Target Price

4. 100+ USA 44+ LATAM 98+ EMEA 56+ Asia and Pacific 313M+ members

5. 28K+ corporate users

6. M&A’s Synergy

7. - 2,000 4,000 6,000 8,000 10,000 12,000 2012 2013 2014E 2015E 2016E 2017E 2018E Talent Solutions Sales Solutions Marketing Solutions Premium Subscriptions In Million $ (In $ Millions) Revenue by Product 51% 15% 21% 13% Composition %

8. Talent Solution Rev = TAM X LinkedIn’s Penetration Rate X ARPU ASSUMPIONS -TAM (Worldwide Corporate +100) : 434K -LinkedIn’s Penetrate Rate: 20% -Growth Rate of ARPU : 11% CAGR of Talent Solution : 45% Talent Solution 413K 434K 24K 91K 6% 20% 2013 2018 Global TAM and LinkedIn’s Penetration Rate Corporate +100(Global) LinkedIn's Corporate User Penetration Rate

9. U.S. B2B Sales TAM 17.9 Million 18 Million 2014 2015 2016 2017 2018 Sales B2B SOM Sales B2B TAM

10. International B2B Sales TAM 23 Million 50 Million 2014 2015 2016 2017 2018 Sales B2B SOM Sales B2B TAM

11. Number of Respondents Current Hired Search Jobs on websites Number of Recruiter Respondents Recruiters current paying 763 57% 65% 47 13% Primary Research

12. China 20% Eastern Europe 32.49% India 72.27% Taiwan 65.7% 25% 75% People know about LinkedIn People will pay Yes Primary Research

13. Imagine the Growth Thank You

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