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• Leeford Grant
• Residence Address: Wilmslow, Cheshire. England.
•
• Mobile: + 44 7740 940 822
• Office: + 44 7740 940 822
• Skype account: leeford.grant
• e-mail: leeford.grant@gmail.com
• Web site: www.leefords.com
•
• Key information:
• The job of a good lead designer is to encourage people smarter than they are to do their
job well.
• Lead designer responsible for managing a team of designers and making sure that the
apparel’s overall vision is achieved.
• As the lead, I am accustomed to putting out fires, doing what needs to be done, maintain a
good attitude and teach those working with me the ropes. By myself or with the help of
others, I establish the apparel’s core visual identity and define its key features in the range.
• Able to analyze and critique work, my own along with everyone else’s.
• Work a great deal with graphic designers and developers to make sure the feature that
we’re hoping to achieve is feasible technically and artistically.
• I believe a good lead knows when to get out of the way and encourage others to help
shape the Apparel design. Good apparel designs are rarely the “vision” of a single
individual, but rather a collective whole.
• The following designs are proof of my design management skills.
• Creating and using my design configurator to generate sales.
• Patterns designed using Optitex 3D CAD/CAM. http://www.optitex.com/
• Excellent skills in Illustrator, Photoshop, free hand sketching and rendering.
• Streamline the production process and maintain quality control”.
• Person/Skills:
• Setting brand design direction
• Design skills for technical sportswear
• Managerial skills
• Process management skills
• Conversant in Italian and German.
• Strengths:
• Experienced in the design of performance garments / apparel that has been engineered for
a specific purpose.
• Combining Industrial design thinking to apparel products.
• Olympic Sports (Summer & Winter)
• License apparel design.
• Career History:
• 2015 to 2014 – FREELANCING LEAD Designer for Manufacturers and retailers in the area of performance and
promotional apparel. Specifically in Golf, Tennis, Women’s Soccer and Women’s
• 2013 to 2014 – FREELANCING LEAD Designer in Team wear sports apparel for:
• Helly Hansen and Decathlon.
• 2012 to 2013 – EMPLOYED as Head of apparel design at Warrior Sports UK working on the Liverpool FC
Apparel ranges for the seasons 2012 to 2015.
• September 2010 to November 2010 – FREELANCING LEAD Designer for the creation of a digital catalogue
presenting the London 2012 Olympics apparel range for the adidas group whilst based in Germany
• January 2009 to September 2010 – FREELANCING LEAD Designer Creating a promotional football garments
for the launch of
• Pele Sports Ag. (Presented at the football world cup in south Africa), whilst based in Switzerland.
• January 2008 to December 2008 – FREELANCING Head hunted to design football sports apparel exclusively
for NOMIS sports whilst based in Switzerland.
• June 1994 to January 2008 EMPLOYED – Head of Design Dept. Esmin srl
• Located on the beautiful Mediterranean island of Sardegna. Italy.
• Commissioned to work exclusively for the adidas group in two specific area’s
1. Inline multi sports tracksuits, training wear &
2. Olympic sports performance garments. For the following OLYMPIC games:
• Beijing Olympics 2008,
• Turin Olympics 2006,
• Athens Olympics 2004,
• Salt Lake City Olympics 2002,
• Sydney Olympics 2000,
• Nagano Olympics 1998,
• Atlanta Olympics 1996,
• Lillehammer Olympics 1994,
• Barcelona Olympics 1992
• February 1991 to June 1994 EMPLOYED as part of the adidas International Design Team whilst based in
Fontainebleau .France.
• Working on all international products.
• Educational certificates:
• BA Hon Degree in Industrial Design Transportation.
• Attained at Coventry University
• City and Guilds Full Technical Certificates in Mechanical Engineering Product Design.
• Part 1 (Equivalent to an Ordinary National Certificate in engineering)
• Part 2 (Equivalent to an Higher National Certificate in engineering)
• Attained at Barker Butts Technical College Coventry.
• Industrial Engineering Training Board Certificate in
• Tool room Fitting and Milling while serving a three and a half year craftsman’s apprenticeship.
• Attained at Chrysler UK Ltd. Coventry.
• Languages:
• English – Mother tongue
• Italian – Conversational
• German – Conversational
• Personal interests:
• Cinema, Music, Dancing, Squash, Tennis, Soft Tennis, Alternative forms of transport & Wind Surfing
MEN’S
KJUS
ENG PRINT SKI JACKETS
Growing
International Brand recognition
MEN’S
KJUS SKI JACKET
Utilising colour and print to
create a Global
Brand identity
Distinctive Stylish & Modern
MEN’S
KJUS SKI JACKET
Distinctive Stylish & Bold
WOMEN’S
KJUS
ENG PRINT SKI JACKETS
Growing
International Brand recognition
WOMEN’S
KJUS SKI JACKET
Distinctive Stylish & Sportive
WOMEN’S
KJUS SKI JACKET
Distinctive Stylish & Modern
TORINO 2006 OLYMPIC
GERMAN
Product range
Utilising a Faded print &
Colour blocking to generate
International Brand recognition
St KITS & NEVIS
ATHLETICS PERFORMANCE SUIT
ADIDAS
WEIGHTLIFTING SUITS
2006 KEVLAR COLLECTION
Ergonomically positioned
Standard 3 stripes
flows naturally around the body
Kevlar located at the
Optimum position
To protect the
Athlete & the suit
From continual abrasion
WEIGHTLIFTING INLINE
KEVLAR ONEPIECE SUIT
Colour Ref: BLACK
WEIGHTLIFTING INLINE
KEVLAR ONEPIECE SUITS
Colour Ref: RED & BLACK
Colour Ref: ROYAL BLUE & BLACK
ADIDAS
MARTIAL ARTS
2008 COLLECTION
Standard positioned
3 stripes visible from
The sides only
Utilising Colour Blocking
With Piping trim
As a Brand identity
To enhance the bodies
Physical atributes
OVERVIEW SHEET
ADIDAS
TORINO 2006
WINTER OLYMPICS
International Brand recognition
OPTITEX
3D PATTERN DESIGN SOFTWARE
FABRIC PATTERN PIECES
ALL FABRIC PIECES AND ARTWORK ARE CREATED IN FULL SIZE
WOMEN’S SWIMWEAR
PRIVATE ORDERS
SPORTIVE SWIMSUIT
UNI-COLOUR DESIGN
INSPIRATION
FLORAL SWIMSUIT
MODERN GRAPHIC
INSPIRATION
OFFSET PLACEMENT
HALTERNECK SWIMSUIT
STRAP DESIGN
INSPIRATION
NECK DECORATION
WARRIOR SPORTS UK
SKREAMER
LIFESTYLE COLLECTION
Utilising a Tattoo shoulder Print
As a Brand driven identity
Colour Blocking & Tattoo Print
Define the characteristics of the
product range
SPX
LIFESTYLE COLLECTION
BESPOKE HOODIES
BESPOKE L/S & S/S TEES
PERSONALISED TEES
INTERNATIONAL
TEAMWEAR COLLECTIONS
Leeford Grant Lead Designer Portfolio

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Leeford Grant Lead Designer Portfolio

  • 1. • Leeford Grant • Residence Address: Wilmslow, Cheshire. England. • • Mobile: + 44 7740 940 822 • Office: + 44 7740 940 822 • Skype account: leeford.grant • e-mail: leeford.grant@gmail.com • Web site: www.leefords.com • • Key information: • The job of a good lead designer is to encourage people smarter than they are to do their job well. • Lead designer responsible for managing a team of designers and making sure that the apparel’s overall vision is achieved. • As the lead, I am accustomed to putting out fires, doing what needs to be done, maintain a good attitude and teach those working with me the ropes. By myself or with the help of others, I establish the apparel’s core visual identity and define its key features in the range. • Able to analyze and critique work, my own along with everyone else’s. • Work a great deal with graphic designers and developers to make sure the feature that we’re hoping to achieve is feasible technically and artistically. • I believe a good lead knows when to get out of the way and encourage others to help shape the Apparel design. Good apparel designs are rarely the “vision” of a single individual, but rather a collective whole. • The following designs are proof of my design management skills. • Creating and using my design configurator to generate sales. • Patterns designed using Optitex 3D CAD/CAM. http://www.optitex.com/ • Excellent skills in Illustrator, Photoshop, free hand sketching and rendering. • Streamline the production process and maintain quality control”. • Person/Skills: • Setting brand design direction • Design skills for technical sportswear • Managerial skills • Process management skills • Conversant in Italian and German. • Strengths: • Experienced in the design of performance garments / apparel that has been engineered for a specific purpose. • Combining Industrial design thinking to apparel products. • Olympic Sports (Summer & Winter) • License apparel design.
  • 2. • Career History: • 2015 to 2014 – FREELANCING LEAD Designer for Manufacturers and retailers in the area of performance and promotional apparel. Specifically in Golf, Tennis, Women’s Soccer and Women’s • 2013 to 2014 – FREELANCING LEAD Designer in Team wear sports apparel for: • Helly Hansen and Decathlon. • 2012 to 2013 – EMPLOYED as Head of apparel design at Warrior Sports UK working on the Liverpool FC Apparel ranges for the seasons 2012 to 2015. • September 2010 to November 2010 – FREELANCING LEAD Designer for the creation of a digital catalogue presenting the London 2012 Olympics apparel range for the adidas group whilst based in Germany • January 2009 to September 2010 – FREELANCING LEAD Designer Creating a promotional football garments for the launch of • Pele Sports Ag. (Presented at the football world cup in south Africa), whilst based in Switzerland. • January 2008 to December 2008 – FREELANCING Head hunted to design football sports apparel exclusively for NOMIS sports whilst based in Switzerland. • June 1994 to January 2008 EMPLOYED – Head of Design Dept. Esmin srl • Located on the beautiful Mediterranean island of Sardegna. Italy. • Commissioned to work exclusively for the adidas group in two specific area’s 1. Inline multi sports tracksuits, training wear & 2. Olympic sports performance garments. For the following OLYMPIC games: • Beijing Olympics 2008, • Turin Olympics 2006, • Athens Olympics 2004, • Salt Lake City Olympics 2002, • Sydney Olympics 2000, • Nagano Olympics 1998, • Atlanta Olympics 1996, • Lillehammer Olympics 1994, • Barcelona Olympics 1992 • February 1991 to June 1994 EMPLOYED as part of the adidas International Design Team whilst based in Fontainebleau .France. • Working on all international products. • Educational certificates: • BA Hon Degree in Industrial Design Transportation. • Attained at Coventry University • City and Guilds Full Technical Certificates in Mechanical Engineering Product Design. • Part 1 (Equivalent to an Ordinary National Certificate in engineering) • Part 2 (Equivalent to an Higher National Certificate in engineering) • Attained at Barker Butts Technical College Coventry. • Industrial Engineering Training Board Certificate in • Tool room Fitting and Milling while serving a three and a half year craftsman’s apprenticeship. • Attained at Chrysler UK Ltd. Coventry. • Languages: • English – Mother tongue • Italian – Conversational • German – Conversational • Personal interests: • Cinema, Music, Dancing, Squash, Tennis, Soft Tennis, Alternative forms of transport & Wind Surfing
  • 3. MEN’S KJUS ENG PRINT SKI JACKETS Growing International Brand recognition
  • 4. MEN’S KJUS SKI JACKET Utilising colour and print to create a Global Brand identity Distinctive Stylish & Modern
  • 6. WOMEN’S KJUS ENG PRINT SKI JACKETS Growing International Brand recognition
  • 9. TORINO 2006 OLYMPIC GERMAN Product range Utilising a Faded print & Colour blocking to generate International Brand recognition
  • 10. St KITS & NEVIS ATHLETICS PERFORMANCE SUIT
  • 11.
  • 12. ADIDAS WEIGHTLIFTING SUITS 2006 KEVLAR COLLECTION Ergonomically positioned Standard 3 stripes flows naturally around the body Kevlar located at the Optimum position To protect the Athlete & the suit From continual abrasion
  • 13. WEIGHTLIFTING INLINE KEVLAR ONEPIECE SUIT Colour Ref: BLACK
  • 14. WEIGHTLIFTING INLINE KEVLAR ONEPIECE SUITS Colour Ref: RED & BLACK Colour Ref: ROYAL BLUE & BLACK
  • 15. ADIDAS MARTIAL ARTS 2008 COLLECTION Standard positioned 3 stripes visible from The sides only Utilising Colour Blocking With Piping trim As a Brand identity To enhance the bodies Physical atributes
  • 17.
  • 18.
  • 19.
  • 21.
  • 22.
  • 23. OPTITEX 3D PATTERN DESIGN SOFTWARE FABRIC PATTERN PIECES ALL FABRIC PIECES AND ARTWORK ARE CREATED IN FULL SIZE
  • 28. WARRIOR SPORTS UK SKREAMER LIFESTYLE COLLECTION Utilising a Tattoo shoulder Print As a Brand driven identity
  • 29. Colour Blocking & Tattoo Print Define the characteristics of the product range
  • 32. BESPOKE L/S & S/S TEES