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Get LinkedIn or Get
Left Behind
smAlbany
2013
Dr. Thomas J. Denham
© Careers In Transition LLC
Expectations
What?
Why?
Importance as a Professional Tool
Features
Action Plan
Different Proficiency Levels
Goal: Learn 3 Things You Can Implement
© Careers In Transition LLC
Advice
90% of what you hear today will be lost in 30
days, therefore please TAKE NOTES.
Google: “Linkedin Basics for Job Searching”
Join: Group “Careers In Transition Forum”
Please Ask Questions!
blog.TimesUnion.com/careers
© Careers In Transition LLC
Career Development Process
1. Self-Assessment - Who am I?
2. Career Exploration - Where am I going?
3. Action Plan - How do I get there?
4. Career Management – How do I stay in shape?
“Career counseling is answering a series of questions
culminating in meaningful life work.” – Dr. Tom
© Careers In Transition LLC
What?
© Careers In Transition LLC
LinkedIn
21st Century Rolodex
Facebook for Professionals
200+ million people use it
Every 12 days 1 million people join LinkedIn
Biggest IPO since Google - $352.8 Million
© Careers In Transition LLC
Why?
© Careers In Transition LLC
Your Online Reputation
IS Your Reputation!
Create
Build
Promote
Protect
© Careers In Transition LLC
“The one thing I have seen in every
successful person I have ever met
is their ability to grow and nurture
a network of relationships.”
Harvey Mackay
Author, Swim with the Sharks
Why?
YOU are your brand!
Networking #1 Job Search Strategy!!!
“Everybody’s Doing It.”
Cost Effective
Your Online Resume
Ride the Wave or Get Crushed by It
If you’re serious about your career, you
can’t ignore it.
© Careers In Transition LLC
Why?
Opportunities Come with Self-Promotion
Broadcast Your Message/Mission
Become an SME – Subject Matter Expert
Network BEFORE You Need a Job
Tool: High Touch and High Tech
© Careers In Transition LLC
Why LinkedIn?
Premier Professional Social Media Site
Plaxo
BeKnown
BranchOut
ReferralKey
© Careers In Transition LLC
Now What Do I Do?
© Careers In Transition LLC
Heading
Photo – Sends a Message
Name – Dr. Thomas J. Denham
Headline
“Career Counselor & Motivational Speaker with
Careers In Transition LLC - For a Free Phone
Appointment Call 518-366-8451”
Location – Industry
Albany, New York Area – Human Resources
Status Update
© Careers In Transition LLC
Overview
Education – List of Schools
Recommendations - 34
Connections – 500+
Website – CareersInTransitionLLC.com
Blog – Albany.com
Portfolio - Vimeo
Twitter - DrTomDenham
© Careers In Transition LLC
Summary
Tell Your Story
“Cover Letter”
“Welcome Letter”
Branding
Phone Number and Email
Specialties
________________________
Blog
Recommended Reading
© Careers In Transition LLC
Experience
Job Titles and Employers
Honors/Awards
Job Descriptions
# of Recommendations with Each Job
© Careers In Transition LLC
Other Features
Volunteer Experience & Causes
Certifications – MBTI
Skills & Expertise
Education
Recommendations – Validates Your Work
© Careers In Transition LLC
3 Circles of Influence
Quantity vs. Quality Debate
1. Inner Circle - closest contacts
2. Middle Circle - close associates
3. Outer Circle - lesser known contacts
© Careers In Transition LLC
Additional Information
Websites
Twitter
Interests
Groups - Careers In Transition Forum
Honors and Awards
Personal Information
Contact Dr. Tom for:
Your profile has been viewed by 6 people in
the past 1 days.
You have shown up in search results 76
times in the past 1 day.
© Careers In Transition LLC
Tips
Customize URL
Linkedin.com/in/DrTomDenham
List URL on Resume
Email Signature
Invite Your Email Address Book
Set Goals
Have Fun
© Careers In Transition LLC
Benefits
Writing Opportunities
Increased Clients
New Speaking Engagements
Reposting of Weekly Blog Article
TV and Internet Radio Show Appearances
Webinars
Speed Networking Events
© Careers In Transition LLC
Action Plan
“What can I do TODAY to create, build, and
protect my online reputation?”
Success can only be done incrementally
After today, I need to…
Start Doing…
Stop Doing…
Continue Doing…
Do More…
Do Less…
Do Differently…
© Careers In Transition LLC
Networking
Networking
Networking
© Careers In Transition LLC
Thank You!!!
Dr. Tom
Denham
CareersInTransition@yahoo.com
AlportSyndrome.org

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smAlbany 2013 cit, p&s, get linkedin or left behind 070913-1

  • 1. Get LinkedIn or Get Left Behind smAlbany 2013 Dr. Thomas J. Denham © Careers In Transition LLC
  • 2. Expectations What? Why? Importance as a Professional Tool Features Action Plan Different Proficiency Levels Goal: Learn 3 Things You Can Implement © Careers In Transition LLC
  • 3. Advice 90% of what you hear today will be lost in 30 days, therefore please TAKE NOTES. Google: “Linkedin Basics for Job Searching” Join: Group “Careers In Transition Forum” Please Ask Questions! blog.TimesUnion.com/careers © Careers In Transition LLC
  • 4. Career Development Process 1. Self-Assessment - Who am I? 2. Career Exploration - Where am I going? 3. Action Plan - How do I get there? 4. Career Management – How do I stay in shape? “Career counseling is answering a series of questions culminating in meaningful life work.” – Dr. Tom © Careers In Transition LLC
  • 5. What? © Careers In Transition LLC
  • 6. LinkedIn 21st Century Rolodex Facebook for Professionals 200+ million people use it Every 12 days 1 million people join LinkedIn Biggest IPO since Google - $352.8 Million © Careers In Transition LLC
  • 7. Why? © Careers In Transition LLC
  • 8. Your Online Reputation IS Your Reputation! Create Build Promote Protect © Careers In Transition LLC
  • 9. “The one thing I have seen in every successful person I have ever met is their ability to grow and nurture a network of relationships.” Harvey Mackay Author, Swim with the Sharks
  • 10. Why? YOU are your brand! Networking #1 Job Search Strategy!!! “Everybody’s Doing It.” Cost Effective Your Online Resume Ride the Wave or Get Crushed by It If you’re serious about your career, you can’t ignore it. © Careers In Transition LLC
  • 11. Why? Opportunities Come with Self-Promotion Broadcast Your Message/Mission Become an SME – Subject Matter Expert Network BEFORE You Need a Job Tool: High Touch and High Tech © Careers In Transition LLC
  • 12. Why LinkedIn? Premier Professional Social Media Site Plaxo BeKnown BranchOut ReferralKey © Careers In Transition LLC
  • 13. Now What Do I Do? © Careers In Transition LLC
  • 14. Heading Photo – Sends a Message Name – Dr. Thomas J. Denham Headline “Career Counselor & Motivational Speaker with Careers In Transition LLC - For a Free Phone Appointment Call 518-366-8451” Location – Industry Albany, New York Area – Human Resources Status Update © Careers In Transition LLC
  • 15. Overview Education – List of Schools Recommendations - 34 Connections – 500+ Website – CareersInTransitionLLC.com Blog – Albany.com Portfolio - Vimeo Twitter - DrTomDenham © Careers In Transition LLC
  • 16. Summary Tell Your Story “Cover Letter” “Welcome Letter” Branding Phone Number and Email Specialties ________________________ Blog Recommended Reading © Careers In Transition LLC
  • 17. Experience Job Titles and Employers Honors/Awards Job Descriptions # of Recommendations with Each Job © Careers In Transition LLC
  • 18. Other Features Volunteer Experience & Causes Certifications – MBTI Skills & Expertise Education Recommendations – Validates Your Work © Careers In Transition LLC
  • 19. 3 Circles of Influence Quantity vs. Quality Debate 1. Inner Circle - closest contacts 2. Middle Circle - close associates 3. Outer Circle - lesser known contacts © Careers In Transition LLC
  • 20. Additional Information Websites Twitter Interests Groups - Careers In Transition Forum Honors and Awards Personal Information Contact Dr. Tom for: Your profile has been viewed by 6 people in the past 1 days. You have shown up in search results 76 times in the past 1 day. © Careers In Transition LLC
  • 21. Tips Customize URL Linkedin.com/in/DrTomDenham List URL on Resume Email Signature Invite Your Email Address Book Set Goals Have Fun © Careers In Transition LLC
  • 22. Benefits Writing Opportunities Increased Clients New Speaking Engagements Reposting of Weekly Blog Article TV and Internet Radio Show Appearances Webinars Speed Networking Events © Careers In Transition LLC
  • 23. Action Plan “What can I do TODAY to create, build, and protect my online reputation?” Success can only be done incrementally After today, I need to… Start Doing… Stop Doing… Continue Doing… Do More… Do Less… Do Differently… © Careers In Transition LLC