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U Of M Career Book Camp Your Ticket To Success


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U Of M Career Book Camp Your Ticket To Success

  1. 1. How Hard Are You Knocking? The Job Seekers Guide to Opening Career Doors. “ Your Ticket to Success” Presented and Authored by Tim Augustine
  2. 2. Before you write a resume… <ul><li>Have a purpose </li></ul><ul><li>Know what industry </li></ul><ul><li>Research specific companies </li></ul><ul><li>Find intriguing job postings </li></ul>© How Hard Are You Knocking, Tim Augustine
  3. 3. Where do you want to work? <ul><li>Identify fifteen target companies. </li></ul><ul><li>Leverage your network (Who do you know?) </li></ul><ul><li>Determine the type of information you need. </li></ul><ul><ul><li>What does the company do? </li></ul></ul><ul><ul><li>Private / Public? </li></ul></ul><ul><ul><li>Who are its competitors? </li></ul></ul><ul><ul><li>What are their products / services? </li></ul></ul><ul><ul><li>Who are the company’s customers/prospects? </li></ul></ul><ul><li>Do your homework! </li></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  4. 4. Why should I hire you? <ul><li>What are your unique strengths? </li></ul><ul><li>What type of company would you like to work for? </li></ul><ul><ul><li>Define your company criteria </li></ul></ul><ul><li>What type of positions are you interested in? </li></ul><ul><li>What are your long-term goals? </li></ul><ul><li>What aspects of a job are most important to you? </li></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  5. 5. Develop your ticket to success. 06/10/09 © How Hard Are You Knocking, Tim Augustine
  6. 6. A resume is not… <ul><li>Your life story on paper </li></ul><ul><li>Easy to write </li></ul><ul><li>What “gets you the job” </li></ul><ul><li>A legal document </li></ul>© How Hard Are You Knocking, Tim Augustine
  7. 7. A resume is… <ul><li>A strategic summary of your skills and accomplishments in terms of a specific job objective </li></ul><ul><li>A memory aid to refer to </li></ul><ul><li>in an interview </li></ul><ul><li>A marketing tool to </li></ul><ul><li>secure interviews </li></ul>© How Hard Are You Knocking, Tim Augustine
  8. 8. Style matters <ul><li>Use white space well </li></ul><ul><li>Use bold , Italics , underline effectively </li></ul><ul><li>Lead with achievements, not dates </li></ul><ul><li>Bullets are better than long paragraphs </li></ul>© How Hard Are You Knocking, Tim Augustine
  9. 9. Content matters <ul><li>Use specific phrases that convey your professional knowledge and project a professional image </li></ul><ul><li>Delete the stuff that doesn’t sell you </li></ul><ul><li>Answer the who, what, where, how questions in your bullets </li></ul><ul><li>Highlight achievements NOT DUTIES </li></ul><ul><li>Result-Oriented – What did you accomplish? </li></ul><ul><li>Self-market! </li></ul>© How Hard Are You Knocking, Tim Augustine
  10. 10. Chronological format <ul><li>List more recent jobs first-reverse chronological </li></ul><ul><li>Employers may prefer </li></ul><ul><li>Simple to get started </li></ul><ul><li>Choose to highlight your position or name of company-whichever is most impressive/relevant </li></ul>© How Hard Are You Knocking, Tim Augustine
  11. 11. Functional resumes <ul><li>Focus on skills instead of jobs </li></ul><ul><li>Work best when you don’t have a solid work history </li></ul><ul><li>OK career changers </li></ul>© How Hard Are You Knocking, Tim Augustine
  12. 12. Combination resumes <ul><li>Best of both types </li></ul><ul><li>Focus on experiences (both paid and unpaid) </li></ul><ul><li>Still include your employment background </li></ul><ul><li>Use Headings to your advantage </li></ul><ul><li>Specify your experience </li></ul>© How Hard Are You Knocking, Tim Augustine
  13. 13. Resume Selling Points <ul><li>Noticed and Read </li></ul><ul><ul><li>FedEx, Priority Mail, Creativity </li></ul></ul><ul><li>Referred from a Network / Colleague </li></ul><ul><li>Error Free! </li></ul><ul><li>Field Knowledge / Experience / Company Fit </li></ul><ul><li>Results Oriented </li></ul><ul><ul><li>Task  Activities  Results </li></ul></ul><ul><ul><li>Quantifiable Results </li></ul></ul><ul><ul><li>“ Increased participation by 25% annually” </li></ul></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  14. 14. Basic Resume Outline <ul><li>Current Contact Information </li></ul><ul><li>Objective / Summary Statement </li></ul><ul><li>Education </li></ul><ul><li>Work Experience </li></ul><ul><li>Leadership / Activities </li></ul><ul><li>(1 or 2 Pages, Colored Paper, Easy to Read) </li></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  15. 15. Objective or summary? <ul><li>If you have many years of experience in one field, use a summary statement </li></ul><ul><li>If you are switching fields or your occupational goal isn’t obvious from your experience use an objective </li></ul><ul><li>At a career or job fair, use a brief summary that reveals your occupational focus. </li></ul>Mangigian, AAUM
  16. 16. Objective Examples <ul><li>OBJECTIVE </li></ul><ul><li>A position in medical supply sales that will give me the opportunity to use my medical background and communication skills to contribute to the success of </li></ul><ul><li>the firm. </li></ul><ul><li>OBJECTIVE </li></ul><ul><li>An entry-level position in accounting with a global financial services firm. </li></ul><ul><li>OBJECTIVE </li></ul><ul><li>A challenging position that requires creativity and communication skills in the field of marke ting. </li></ul>
  17. 17. Summary Examples <ul><li>Bachelor’s degree and an MBA degree in marketing from Northwestern University. Excellent presentation and communication skills. Speak Italian and German. Experienced in all aspects of international marketing research. </li></ul><ul><li>Bachelor’s degree in financial management. Successfully completed an internship with XYZ Corporation in Cleveland, Ohio. Developed communication skills through Toastmasters International. President of student government and professional business fraternity. </li></ul><ul><li>Global marketing executive with strong leadership experience in technology marketing, including company and product positioning, market segmentation definition, and analyst relations. Solid business foundation and experience in software sales and business development. Executive-level organizational leadership with well-rounded communication, presentation, teamwork, and interpersonal skills. </li></ul>© How Hard Are You Knocking, Tim Augustine
  18. 18. Experience <ul><li>Avoid generic headings, instead try… </li></ul><ul><li>Healthcare Experience </li></ul><ul><li>Teaching Experience </li></ul><ul><li>IT Knowledge and Experience </li></ul><ul><li>Business Experience </li></ul><ul><li>Sales and Marketing Experience </li></ul>
  19. 19. Highlight your community leadership <ul><li>Don’t use the words, “volunteer, activities or extra-curricular” </li></ul><ul><li>Use a more professional, specific word that describes what you actually did. </li></ul><ul><li>Examples include: Project manager, coordinator, tax preparer, marketing intern. </li></ul>
  20. 20. Promote your professional involvement <ul><li>Join a professional association </li></ul><ul><li>Impressive on a resume </li></ul><ul><li>Even better when you have </li></ul><ul><li>positions or roles in an </li></ul><ul><li>organization </li></ul>
  21. 21. Individualize every resume <ul><li>Make the objective specific to the job posted </li></ul><ul><li>Highlight the skills that most closely match the job </li></ul><ul><li>Make sure you understand the role you are applying for </li></ul><ul><li>Connect the dots for the employer! </li></ul>
  22. 22. Proof-read / Review with a pro <ul><li>Seek help from Career Services! </li></ul><ul><li>Ask a professional you know to look at your resume </li></ul><ul><li>Even one mistake is deadly </li></ul><ul><li>Line up every column </li></ul><ul><li>Maintain consistency </li></ul><ul><li>Is it attractive? </li></ul>Mangigian, AAUM
  23. 23. Resume Development <ul><li>Timothy J. Augustine </li></ul><ul><li>2434 East White Street </li></ul><ul><li>Miami, Florida 44444 </li></ul><ul><li>(555) 111-1111 </li></ul><ul><li>[email_address] </li></ul><ul><li>OBJECTIVE </li></ul><ul><li>To obtain a position in medical supply sales which will give me the opportunity to utilize my medical background and communication skills to contribute to the success of the firm. </li></ul><ul><li>EDUCATION </li></ul><ul><li>Columbia University , New York, NY </li></ul><ul><li>Bachelor of Business Administration, December 2004 </li></ul><ul><li>Major: Marketing, GPA: 3.5 </li></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  24. 24. Resume Development <ul><li>WORK EXPERIENCE </li></ul><ul><li>XYZ Company - Chicago, Illinois </li></ul><ul><li>International Software Company with operations in the United States, Europe, South America and Asia focusing on data quality applications. </li></ul><ul><li>Marketing Internship – International Marketing Summer / Fall 2003 </li></ul><ul><li>International Marketing Internship reporting directly to the Vice President of Global Marketing. Responsible for the worldwide market development activities including category creation, company and product positioning. </li></ul><ul><li>- Championed multiple customer and prospect industry forums raising the awareness of company and products increasing revenue by 22%. </li></ul><ul><ul><ul><li> - Implemented a direct mailing campaign for the Financial Services industry generating leads with such firms as Citibank, Deutchebank and Bank of Hong Kong </li></ul></ul></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  25. 25. Resume Development <ul><li>LEADERSHIP </li></ul><ul><li>Delta Sigma Pi, Professional Business Fraternity </li></ul><ul><li>Chapter President </li></ul><ul><li>Supported a chapter of a 108 member organization and its activities </li></ul><ul><li>Senior Vice President </li></ul><ul><li>Devised recruitment plan to elicit members and reconstructed new officer training process. </li></ul><ul><li>Society for Human Resource Management (SHRM) </li></ul><ul><li>Recognition Director </li></ul><ul><li>Formulated recognition programs for students’ professional development in other organizations during their college career. </li></ul><ul><li>HONORS / AWARDS </li></ul><ul><li>Golden Rose Society Award </li></ul><ul><li>Ohio State University Outstanding Service Award </li></ul><ul><li>Ohio State University Orientation Micro Teacher Award </li></ul><ul><li>Ohio State University Homecoming Court Nominee </li></ul><ul><li>Dean’s List Award </li></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  26. 26. Cover Letter <ul><li>As you develop a cover letter, you need to answer three questions: </li></ul><ul><ul><li>What problems does the potential employer have that need solved? </li></ul></ul><ul><ul><li>How can I highlight my strengths and show in this introduction letter that I can help the employer? </li></ul></ul><ul><ul><li>How can I show the value that I can bring to the organization? </li></ul></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  27. 27. Cover Letter Format <ul><li>The Introduction </li></ul><ul><ul><li>The introduction is typically a statement that mentions the position you are interested in and how you learned of it. Keep in mind, the recruiter or hiring manager will be reading many of these documents, therefore keep the introduction interesting and relevant. </li></ul></ul><ul><li>The Body </li></ul><ul><ul><li>The body of the cover letter is typically one or two paragraphs summarizing your skills, knowledge, experience and career goals. You should focus this section on your understanding of the employer’s needs and match your strengths to those needs. </li></ul></ul><ul><li>The Conclusion </li></ul><ul><ul><li>The final paragraph highlights the action that you want the employer to take. It is also the section where you introduce your qualifications and request a phone call to set up an interview if interested. Make sure your final paragraph is confident and suggests a meeting or invites the recruiter to take further action. </li></ul></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine
  28. 28. Resume Resources <ul><li>NACE- career development and job search advice for new college graduates and experienced candidates </li></ul><ul><li>Quint Careers </li></ul><ul><li>Resume Critique Form </li></ul><ul><li>The Riley Guide </li></ul><ul><li>Timothy J. Augustine </li></ul>© How Hard Are You Knocking, Tim Augustine
  29. 29. Create a “Master Resume” <ul><li>Include every job </li></ul><ul><li>Include all your training </li></ul><ul><li>Include every service project </li></ul><ul><li>Include every skill and accomplishment </li></ul><ul><li>Then you can pick and choose what to include each time you submit a resume </li></ul>© How Hard Are You Knocking, Tim Augustine
  30. 30. Resume Questions? Mangigian, AAUM
  31. 31. Let the writing begin! <ul><li>Questions? </li></ul><ul><li>Work with a partner </li></ul><ul><li>Individualized assistance </li></ul><ul><li>Follow up: </li></ul><ul><li>Tim Augustine, Author, How Hard Are You Knocking </li></ul><ul><li>PH: 734-786-7162 [email_address] </li></ul><ul><li>Lisa Mangigian, AAUM Career Services </li></ul><ul><li>[email_address] </li></ul>© How Hard Are You Knocking, Tim Augustine
  32. 32. For More Information <ul><li>Tim Augustine </li></ul><ul><ul><li>Principal / Vice President </li></ul></ul><ul><ul><li>Atwell-Hicks </li></ul></ul><ul><ul><li>PH: 734-786-7162 </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>Professional Speaker / Author </li></ul></ul><ul><ul><li> </li></ul></ul>06/10/09 © How Hard Are You Knocking, Tim Augustine