In the world of eCommerce, giving your customers an easy and seamless experience is key to creating a happy customer. When you make the experience frictionless, leaving the customer to not even think about the process, you have won over a returning customer.

1. How to:
GIVE YOUR ECOMMERCE
CUSTOMERS A
SEAMLESS EXPERIENCE

2. If a customer has to spend
time thinking about your
messaging, or something they
have a question about, it is
likely they will just go find
what they need somewhere
else.

3. Clear &
Concise
Writing
1
Leave no gray area in your
website copy. Make it easy
enough for someone in middle
school to understand. If any
brain power has to go into
guessing what you are trying
to say, it isn't clear for the
customer.

4. Good
Website
Layout
2
Make things like pages and
menus easy to find so there
is no time spent clicking
around trying to find a
specific page. The simpler
the better, and if your
website can't be simple,
make sure it is done
correctly.

5. Easy Contact
to Customer
Service
3
Now more than ever customer
service is huge to your customers.
An easy way to make customer
service readily available is to use a
chat box at the bottom or side of all
pages. Another way is to have an
entire page dedicated to customer
service, equipped with a good email,
phone or location contact.