Seven Steps Buyer Decision

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Seven Steps Buyer Decision

  1. 1. 7 STEPS TO MAKE YOUR BUYER’S DECISION SIMPLE 1. STREAMLINE COMMUNICATION 2. ANSWER QUESTIONS IN ADVANCE Prospects ask questions. Compile the top 5-10 inquiries and post answers on your website. It will save you and your clients time in the future. 4. TURN AROUND PROPOSALS AND CUSTOMER REQUESTS FAST Don’t be the one slowing down the sale cycle. Work lightening fast with tools like AppExchange and Chatter to be as efficient as possible. 6. MAKE YOUR BUYER THE HERO Don’t boast about yourself. Provide the customer with anything and everything you can to help them succeed. They want value, so give it to them. Keep it simple. Even complex sales can be broken down to a level that is comfortable to the customer. Once complexity is eliminated, you’re well on the road to a successful sale. Good luck! Keep communication short and sweet. In emails, you should be able to convey your point in six sentences or less. Be concise and efficient at all times. 3. MAKE CUSTOMER RESEARCH A HABIT Don’t ask your client questions you can find easily on your own. Use tools like data.com, Google alerts, and sales intelligence apps to distill information. 5. BREAK YOUR SALES PROCESS INTO SIMPLE STEPS Make it easy for the customer. Always provide them with the next step in the process and answer questions promptly. 7. SELL WITH SINCERITY Build a relationship with your customers. By focusing on them rather than just the sale, you’ll earn trust and build a good reputation.

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