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1 of 7
Step 1: Select “New Experiment” to start building your study.
Step 2: Add your images by either dragging or uploading them from a file to this page.
Learn More (Further detail and best practices)
Step 3: Choose the area’s in which you want statistics for once your study is complete.
Note: There is no minimum or maximum amount that you can draw and you can over lap them!
Learn More (Further detail and best practices)
Step 4: Choose how your study will run.
Best practices:
● We recommend 150 Samples (Respondents) in order to get 30 useables per media exposed.
● Include important instructions for the respondent within the directions (ex: Remember to keep your head still).
● You have three fielding options on how you want to get the study to your respondents. Find out what they are here.
Learn More (Further detail and best practices)
Step 6: Follow the progress of your study while it is in field.
Best Practices:
● Close Now: If your study hits 30 usables you can close out your study early.
● Fielding: You can copy the JS or the link to your survey/panel depending on how you setup your study.
● Sessions: Exclude any test sessions before you launch your study live.
Learn More (Further detail and best practices)
Step 7: Once your study is complete your results page will load.
Best Practices:
● Edit your AOI to refresh the statistics being shown in the chart.
● Check out other deliverables in the dropdown below the heatmap.
● Download (Coming soon): Download all of the results data into one zip file on your computer.
Learn More (Further detail and best practices)
Step 5: Follow the progress of your study while it is in field.
Best Practices:
● Close Now: If your study hits 30 usables you can close out your study early.
● Fielding: You can copy the JS or the link to your survey/panel depending on how you setup your study.
● Sessions: Exclude any test sessions before you launch your study live.
Learn More (Further detail and best practices)

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Build an Eye Tracking Study

  • 1. Step 1: Select “New Experiment” to start building your study.
  • 2. Step 2: Add your images by either dragging or uploading them from a file to this page. Learn More (Further detail and best practices)
  • 3. Step 3: Choose the area’s in which you want statistics for once your study is complete. Note: There is no minimum or maximum amount that you can draw and you can over lap them! Learn More (Further detail and best practices)
  • 4. Step 4: Choose how your study will run. Best practices: ● We recommend 150 Samples (Respondents) in order to get 30 useables per media exposed. ● Include important instructions for the respondent within the directions (ex: Remember to keep your head still). ● You have three fielding options on how you want to get the study to your respondents. Find out what they are here. Learn More (Further detail and best practices)
  • 5. Step 6: Follow the progress of your study while it is in field. Best Practices: ● Close Now: If your study hits 30 usables you can close out your study early. ● Fielding: You can copy the JS or the link to your survey/panel depending on how you setup your study. ● Sessions: Exclude any test sessions before you launch your study live. Learn More (Further detail and best practices)
  • 6. Step 7: Once your study is complete your results page will load. Best Practices: ● Edit your AOI to refresh the statistics being shown in the chart. ● Check out other deliverables in the dropdown below the heatmap. ● Download (Coming soon): Download all of the results data into one zip file on your computer. Learn More (Further detail and best practices)
  • 7. Step 5: Follow the progress of your study while it is in field. Best Practices: ● Close Now: If your study hits 30 usables you can close out your study early. ● Fielding: You can copy the JS or the link to your survey/panel depending on how you setup your study. ● Sessions: Exclude any test sessions before you launch your study live. Learn More (Further detail and best practices)