2. The Problem
O Binge drinking is a pattern of drinking to
intoxication
O It rapidly raises the BAC to >.08 g/dL (less
than 2 hours)
O In 2000, UC Davis senior David Thornton
drank himself to death by drinking 21
celebratory drinks during a night of
partying
O College students are more likely to binge
drink (Hingson, 2010)
3. Social Assessment
O Positive relationship between heavy alcohol
use & negative consequences
O Consequences for college students each
year include
1,825 deaths
599,000 injuries
696,000 assaults
400,000 had unprotected IC
97,000 sexual assaults
100,000 too intoxicated to recall consent
(Hingson et al., 2009)
4. Social Assessment
O Almost 30% of UCD students report binge
drinking in the last 2 weeks (American
College Health Association, 2013).
O Studies show 69% of individuals who are
alcohol dependence were dependent
before the age of 25 (Hingson et al., 2006)
O Reducing the incidence of binge drinking
among UCD students will improve health
and safety in the UCD community.
5. Summary
O Drinking is a college rite of
passage
O Binge drinking leads to
impaired decision making,
getting into car with
impaired driver, falling form
balconies, roof tops and
fences, STDs,
hospitalization & death
O Goal is to educate, screen,
social norm & enforce laws
to reduce alcohol
consumption and negative
consequence among
college students
6. Work with the following community
partners to reduce binge drinking at
UCD
O ASUCD President- Armando Figuero
O Director of Student Health- Michelle Famula
O Police Chiefs- Landy Black & Mathew
Carmichael
O Davis Chamber of Commerce- Jennifer
Nitzkows
O Greek Life- Richard Ronquil
O Director of Student Housing- Emily Galindo
O UCD Chancellor- Linda Katehi
7. Social Determinants of Health
O Peers-if peers drink more likely to drink as it is
more acceptable & expected
O Family-strong family bonds less likely to drink
O Gender-males drink more than females
O Housing-drink more in the dorms
O Laws- enforcement reduces drinking
O Age- younger people drink more
O Affiliation- athletes and Greek affiliates more
likely to drink
O (Wechsler, Dowdall, Davenport, & Castro,
1995)
8. Special Population Needs
O Hearing impaired-provide sign language
interpreters, real-time captioning
O Vision impaired–provide materials in
braille; large print or audio tape
O ESL-language materials printed in top 10
languages in California
O Review materials/presentations with UCD
Cross Cultural Center and UCD Disability
Center
9. Proposed Solutions
Individual Level
O Mandatory on-line alcohol education
module for all incoming students
O Mandatory alcohol screening for incoming
students
O Individuals at risk for alcohol abuse
referred to primary care for intervention
10. Proposed Solutions
Community Level
O Education on Binge Drinking outreach
events
O Accurate Social Norming-How much are
UCD students drinking and social market
the norms
O Enforcement of current alcohol laws
11. Proposed Solutions
Policies/Legislation
O Laws exist not always enforced ambivalence
O On campus -all state and federal laws
regarding alcohol apply
O California law- the legal age for alcohol
possession and distribution is 21 years old
O Students who are intoxicated or not in control
of their behavior so as to be disruptive or
destructive to the community, the facility, or
themselves, subject to disciplinary action,
criminal prosecution, and/or referral to
treatment/intervention programs
O SJA has jurisdiction over students on/off
campus
12. Evidence Plan Will Work
Education
O Education about Binge Drinking works as
part of a health promotion program
O Incorporate education to raise awareness
of problem (Mallett et al., 2010)
O Provide accurate culturally sensitive
information so that students can make
informed, responsible, healthy choices
14. Evidence Plan Will Work
Social Norming
O Provide students with accurate
information on drinking patterns
O Students often overestimate how much
their peers drink
O Correct misperception & alcohol
consumption decreases (Gomberg,
Schneider, & DeJong 2001)
16. Evidence Plan Will Work
Mandatory Screening
O Early identification risky drinking practices
O Refer students for appropriate help
O Brief interventions with high-risk college
students has been successful in reducing
alcohol consumption and/or related
consequences.
O (Werner, Walker & Greene, 1996; Larimer,
Cronce, Lee, & Kilmer, 2004)
17. Evidence Plan Will Work
Enforcement
O Enforce regulations (Wagenaar &
Wolfson, 1994)
O Reduces access to alcohol
(Weitzman, Folkman, Folkman, &
Wechsler, 2003))
O Deter harmful alcohol use (Thombs,
et al., 2009; Baldwin, Stogner, &
Miller, 2014)
18. Ethics
O Binge drinking is associated with
considerable harm
O Acceptable in some cultures (Kuntsche,
Rehm, & Gmel, 2004)
O Considered a college rite of passage
O The ethical principle of autonomy leaves the
decision to drink is to the individual
O Respect autonomy & provide student with
information to make informed choice
O The ethical principles beneficence “to do
good” and promote well being & non-
maleficence “to do no harm” requires
intervention to protect the individual and the
community
O "health promotion" versus "health czar”
19. Summary
O College drinking remains a daunting
problem
O Harm reduction requires a multifaceted
approach
O Target individual drinkers and the
environment.
O Create an environment that facilitates
healthy drinking choices
O Enforce current drinking laws
O Improved the UCD community’s quality
of life
Editor's Notes
Australian Government Department of Health and Ageing, 2014
Binge drinkers not only harm themselves but put community at risk
Universities are currently under political pressure to zero in on preventing binge drinking as a tool to fight sexual violence.
Reducing college binge drinking may protective of future health
Support of key people for program from students to city businesses to police to chancellor
In the past there has been a laissez-faire, kids-will-drink attitude all state holders are serious about reducing binge drinking
Ensure message is culturally competent
Completion required for winter registration
Recent studies have examined the efficacy of brief motivational interventions with students who have been required to participate due to campus alcohol policy violations; integrated in the university health setting; and as a web-based alcohol-abuse prevention program for incoming freshman and seen positive results (source: Amaro et al., 2009, Schaus et al., 2009; Wall, 2007).
Education makes community aware of problems
Student Focus groups to ensure are materials are effectively delivering the message
Change community attitudes kids drink its okay
Need to discuss why laws are not being aggressively enforced Mixed message to students all state holders on same page
Assumes students aren't aware of the health risks of alcohol abuse & when they learn they will use less.
Major part of prevention work on most college campuses but ineffective when implemented on their own
Needs to be part of a program
Introduces issue to the community
Boston University web site BU Today Anatomy of an alcohol transport.(2014). Retrieved from http://www.bu.edu/today/2014/the-anatomy-of-an-alcohol-transport/
(BAC) among transported students was 0.19,
ER doctor Ulrich says he worries less about alcohol poisoning than sexual assault and secondary injuries from falls or car accidents.
Publishing info and weekly number As part of a whole program BU has seen # of transports fall from 260 to 98 or 9/weekend
data showing decreases in high-risk drinking after implementation Most students overestimated both the frequency and the amount of drinking among their peers. Correcting such misperceptions, these researchers suggested, might reduce heavy drinking and related harm.
University of Missouri has had success with their social norm campaign
8/10 kiss someone not drunk
8/10 eat before drinking
Most drink 0-4 when partying
A study of brief interventions at student health centers to high-risk-drinking students found that the program resulted in significantly decreased alcohol consumption, high-risk drinking, and alcohol-related harms (Schaus et al., 2009).
Enlisting the support of the owners of liquor stores and bars, interventions work better when alcohol is not easily available everyone has to buy in
One study found that in one state system, stricter enforcement by campus security officers of policies that limit underage drinking was associated with lower rates of heavy drinking by students (Knight et al., 2003).
Philosophically, many educators are resistant to the idea of policing students. They would prefer to treat them as young adults who can make good choices with the right motivation.
I have outlined a comprehensive budget plan and a project time line in Board’s packet