One Red Kite is an expert in travel retail data that helps clients maximize their sell out data. They clean and organize complex data into easy to understand dashboards and reports. This allows clients like Pernod Ricard to make faster decisions and benchmark performance across brands and regions. One Red Kite also evaluates promotional performances to help clients improve strategies and conversations with retailers. Their experience and focus on delivering value ensures clients have the data they need to make better decisions and achieve better results.
2. ONE RED KITE
We know Travel Retail Data. We know how
to work with it, how to get the most out of
it and how to use it to get better results.
Our unique, first hand experience makes us an
indispensable part of our clients teams. We advise our
customers on every aspect of data and give them
complete peace of mind so that they can focus on
building their business.
With our help, our clients see sell out data as an
investment, not a cost.
DATA IS OUR PASSION
3. “We could not do what we do, without the support of
the team at One Red Kite”
- Brand Client -
4. ONE RED KITE
We take your sell out data on a journey,
from complex to simplicity.
We have developed tools to turn sell out data in any
format and any language into clean, fast, powerful
dashboards that enable you to get insights in a few simple
clicks. We do the following:
• Extract data from sell out files
• Clean the data and check for accuracy
• Code the data to your terminology
• Advise on how to best use the data
We free up your teams to focus on serving their customers,
building relationships and getting results.
DATA MANAGEMENT
5. “The input from One Red Kite allows Pernod Ricard’s portfolio of global
brands like Jameson, Chivas, Absolut, Martell, The Glenlivet and Perrier
Jouët to make faster and better informed decisions at a local level as well
as in the global market. Our teams can be more responsive to prevailing
market conditions and shopper behaviour. It is also much easier to
benchmark across brands and regions when, regardless of its origin, the
data we get from One Red Kite is delivered, ready to use, in our specified
format.”
Financial Planning & Analysis Director,
Pernod Ricard Global Travel Retail
6. ONE RED KITE
Are your promotions working for you? Are
you getting the best return on investment?
We help you and your teams to understand promotional
performances so that you can build better strategies
going forward. We can help you discover which
mechanics work best and where to deploy them to
maximise every shopper opportunity.
A better understanding of your promotions will lead to
better conversations with retailers.
Our team can help you create promotional reports that
give you the advantage.
EVALUATING PROMOTIONS
7. ONE RED KITE
Travel Retail Data is different. It is more than
just numbers.
To us, numbers hide a story. There are 2 key things that
need to happen:
1. The story needs to be uncovered
2. The story needs to be communicated in the right way
Thanks to our retail and airport side experience, we know
where to look and how to tell the story in the way
retailers will respond to.
Maximising your sell out data is the single most important
thing you can do for your whole business right now.
BEYOND DATA
8. “The quality of the conversations my team are
having with yours have been incredible. You are truly
a partner to our business.”
Commercial Strategy Director, COTY UK
9. ONE RED KITE
The work is what matters to us. We focus on
delivering value to you.
Our clients LOVE the way we work and we think you will
too. We ensure that our customers have what they need,
when they need it. They have a single point of contact for
any questions that they may have. They can also tap into
dedicated specialists to help you solve your problems.
Have confidence in your data and your reports to make
better decisions for better results.
OUR APPROACH
10. ONE RED KITE
BUSINESS SUPPORT SERVICES
For more information, contact:
Kevin Brocklebank
Founder & Managing Director
One Red Kite Limited
e: kevin.Brocklebank@oneredkite.com
t: +44 (0) 7739 752 272
Registered Office: One Red Kite Limited c/o The Tannery, Kirkstall Road Leeds, West Yorkshire
United Kingdom, LS3 1HS Company Number: 08246484 VAT No: GB 144 756691