Delphi fashions Delphi was started fire years ago by the tavo ownens: Sarmantha Godtiey and Yronne Husclwood Prior to starting ths business, they both had estensive experience in the garment inductry Samanthal experience had been predominanthy in undenwear, outenwear and workmtar and Wonne' in lademear and fashion. When they first started working togecher, they concentrated en workwear and fashion. The feemer gave them good (f bomewhat dull) iteddy tusines and the laber mare interesting if variable work, In all cases. they wee producing garments for othen to sell on eithes designens who would vell to retalen of wholesalen sellieg woriment The workwear market became increasingly competitive and as more of their potential business went abroad, they decided to concentrate on the fashion side. They established good nolationshigs with a number of designens who produced high-qual ty garments that sold at the mid to upper end of the market. Basiness temained good until astumn laat year when bne of their major cuntomess (60 per cent of furnover) decided to cease frading and theit other customers reduced their enders. Lact year, they had made a decision to try and sell drect by setting up a website and doing a fashion show in their home town. This concentrated on fastuon for the lagper lady an they feit that there was a gap in the market here. Their latest diversfication was into doth handbags that they designed and produced. These were low cost as they could be made to order Aewin they hope 10 sell these drect to the consumen via the website. Since the end of lag year they hase had no firm onders of work brom their uisul cintomen. The attempts to find new cuiternen have been unucoesful as it appean that either the desiemers are sourcing all their garments abroad or the new desimests are no longer working for themselves but joining lage fashion houses. They are alvo concersed that the few enqaines to date have been shal and ako the pnces have been so low that the margin is papenthin after they have taben their ceats inte account. They sealned that a farment that they sell en fer i30. retail at over f 100 once the wholealer and retaler fave alien a cut. In order to memuin in busines they needed to dransically impreve the margin thery make. The ebvious solubion would be to desinn and sell to the comveners dintet but with their limited resourses, this would be difficult as they have found at no sales have cathe from the fatsion show or the websie. Another option would be to sell to retaliers that would fuve a lower profit margin but would have the agkantage of mere teliable sales. As the above is rikks they would alis like so continue their CMT' (oun, make trim) buxiness, ie making clothes 10 order for customens wing their designs. Their problem it finding wuitable customert. In the short term, Samantha and Worine need to find some more CMT cuslomers to keep the buainess afloat while they buld their 'deign and produce' range of clothes for the larger wom.

1. Discuss strategies or techniques on how a project manager leads a virtual team.
Discuss strategies or techniques on how a project manager leads a virtual team.