This document summarizes the development of an application to help users find affordable gaming computers. The application aims to address pain points identified through user research, such as the time it takes to build a PC and accessibility of existing platforms. The developer conducted interviews and usability studies to understand user needs and refine the design. Key findings indicated that users want a fast ordering process with customization options and delivery. Various prototypes were created and tested, leading to improvements like adding more graphics card options and revising screens to show all customization upfront. The final application is meant to make the PC ordering process easier for all users.
2. The product:
Enables the user to find a gaming computer within his
or her budget that is able to run good quality games
Project overview
Project duration:
1/16/2021 to 1/16/2022
Preview of selected
polished designs.
3. The problem:
IFind a computer that is able to run quality
games at high level graphics
Project overview
The goal:
Create an application that allows the customer
to find a quality computer within their budget.
4. My role:
Lead UX researcher, designer
Project overview
Responsibilities:
Was in charge of reporting and prototyping
and creating the overall app. Making the
polishings and everything done.
6. User research: summary
I conducted interviews and created empathy maps to understand the users I’m
designing for and their needs. A primary user group identified through research
was people who don’t have time to build their own pc.
This user group confirmed initial assumptions about Gaming computers customers, but research
also revealed that time was not the only factor limiting users from building their own.
Other user problems included obligations, interests, or challenges that make it
difficult to get graphics card for building their own pc.
7. User research: pain points
Time
People are too busy
to spend time on
building their own
Accessibility
Platforms for
ordering gaming pcs
are not equipped
with assistive
technologies
AI
Text-heavy menus in
apps are often
difficult to read and
order from
1 2 3
13. Usability study: findings
I conducted two rounds of usability studies. Findings from the first study helped guide the
designs from wireframes to mockups. The second study used a high-fidelity prototype and
revealed what aspects of the mockups needed refining.
Users want to order computers
quickly
1
Users want more customization
options
2
Users want a delivery option
3
Round 1 findings
The checkout process has too many
unnecessary steps
1
“Build your own” functionality is
confusing
2
Round 2 findings
15. Mockups
[Early designs allowed for
some customization,
but after the usability
studies, I added additional
options to choose nvidia
cards. I also revised the
design so users see all the
customization options
when they first land on the
screen.
Image of
selected
screen before
usability study
Before usability study After usability study
Image of
selected
screen after
usability study
17. Accessibility considerations
Provided access
to users who are
vision impaired
through adding alt
text to images for
screen readers.
Used icons to
help make
navigation easier.
Used detailed
imagery for
computers and
graphics cards to
help all users
better understand
the designs.
1 2 3
19. Takeaways
Impact:
The application makes it easier for customers
all over to order the gaming pc within their
needs and functionalities.
What I learned:
I learned alot about the user and implement
new ideations into my decision through what is
called the iteration process.