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Stakeholders Management
 Stakeholder are individuals who care about and have a
vested interest in your project
 Stakeholders are key component because they can make
or break the success of a projects
 Example
o Coca Cola
Stakeholders Identification
Power
Interest
Impact
Desire to be involved
Four common models used
o Power and interest
o Power and influence
o Influence and impact
o Power, urgency and legitimacy
Stakeholder Classification
 Power/ Interest mode
 Stakeholders with high power and high interest should be
managed with the utmost care.
 Stakeholders with high power and low interest should be
kept satisfied.
 Stakeholders with low power and high interest should be
kept informed.
 Stakeholders with low power and low interest require less
effort than the rest. They should only be monitored.
Stakeholders management
Kept
satisfied
Mange
closely
Monitor
Keep
informed
Power
interest

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Stakeholder Management

  • 2.  Stakeholder are individuals who care about and have a vested interest in your project  Stakeholders are key component because they can make or break the success of a projects  Example o Coca Cola Stakeholders Identification
  • 3. Power Interest Impact Desire to be involved Four common models used o Power and interest o Power and influence o Influence and impact o Power, urgency and legitimacy Stakeholder Classification
  • 4.  Power/ Interest mode  Stakeholders with high power and high interest should be managed with the utmost care.  Stakeholders with high power and low interest should be kept satisfied.  Stakeholders with low power and high interest should be kept informed.  Stakeholders with low power and low interest require less effort than the rest. They should only be monitored. Stakeholders management Kept satisfied Mange closely Monitor Keep informed Power interest