The presentation contains a detail analysis carried out on stakeholders. Their identification, classification and also the various techniques that can be used for their management
2. Stakeholder are individuals who care about and have a
vested interest in your project
Stakeholders are key component because they can make
or break the success of a projects
Example
o Coca Cola
Stakeholders Identification
3. Power
Interest
Impact
Desire to be involved
Four common models used
o Power and interest
o Power and influence
o Influence and impact
o Power, urgency and legitimacy
Stakeholder Classification
4. Power/ Interest mode
Stakeholders with high power and high interest should be
managed with the utmost care.
Stakeholders with high power and low interest should be
kept satisfied.
Stakeholders with low power and high interest should be
kept informed.
Stakeholders with low power and low interest require less
effort than the rest. They should only be monitored.
Stakeholders management
Kept
satisfied
Mange
closely
Monitor
Keep
informed
Power
interest