Vocational Training for Enterprise Promotion Saksham-III

Study Report
Presented by: K D Sharma
Dehradun , 28 June 2018
Vocational Training for Enterprise Promotion
(VTEP) Saksham-III

Report at a Glance
• Objective of the SBMA Market Scan Study
• Methodology for SBMA Market Scan Study
• Stake holders : Uttarkashi & Gairsain
• Potential sectors for Self Employment and Business Development
Support services emerged from Market Scan study
• Implementation Plan, Vocational training modules, Recommendation
of various models of self-employment

Objectives of SAKSHAM – III and Scope of Study
• Assess socio-economic and demographic profile of the target areas
• Map out the range of self-employment opportunities for youth,
available in and around SBMA-Plan India Program areas of
Uttarakhand.
• Identify the potential “trades” under which self-employment
opportunities are high for youth in project area in Uttarakhand. Also,
identify potential “business development support services” relevant to
the potential trades available for self-employment of youth through
Vocational Training for Entrepreneurs Promotion (VTEP).
• Assess the aspiration of youth of project area to match the market
requirement with youth’s aspiration.
To enable 525 youths in the age of 18 – 35 years (60% women) from
disadvantaged* communities of target areas to access entrepreneurship
training to become self-employed

Methodology of the Study
Particulars/Sectors/Area of Skills
Development
Scope/ Opportunities
Scope of Strengthening/
Sustaining /Scaling up of
Existing basic Enterprise/
Business Activity through
Skills development
Possibilities of Creating New
/ Innovative Enterprises
after Skills Development
Farm Sector
Non-Farm Sector ( Manufacturing,
Trading and Vending and Services)
Scope of Skilling for Employment
Generation ( Key Areas of skills
development)
Coverage of Blocks: Dunda and Bhatwari blocks of Uttarkashi
Gairsain block of Chamoli
Identification of Potential Area/ Opportunity Capacity and Interest of Youth / Women
Survey of the Potential/ Opportunities in the areas /
Sub-sectors
Study of capacities and interest of youth and women in
different economic activities and Self- employment
areas
FINDING THE BEST FIT

2. Collection of Information on
existing enterprises and
Identification of Growth Sector for
Employment - Possibilities of
subcontracting and Ancillary units
1. Collection of
Demographic
information of the
selected three blocks of
two districts-
Employment / Availability
and Engagement of youth
(18-35 Years old)
3. Collection and Analysis of
Existing Financing in the
districts/ Blocks: Status Paper
and PLPs NABARD
6. Demand of various
industries (local as well
as external) – Supply of
raw material etc.
5. Analysis of Surplus/ Unutilized
Agriculture and other Natural Resources -
Published reports; Discussion with youth
about the surplus/ unutilised resources
8. Sector/ Subsectors covered by
SBMA in Saksham- II - Final
Report of Saksham –II / interaction
with Beneficiaries / interaction with
Beneficiaries
4. Analysis of existing
schemes and projects/
programmes that cover
vocational training/ Skills
development for Self-
Employment7. Collation of the
studies on the scope of
vocational training -
NSDC or any other
research organisation/
Govt. reports
Objective 1: Assess socio-economic and
demographic profile of the target areas

2. Developing a list of potential
stakeholders – Primary/
Secondary including primary
stakeholders and other
stakeholders that can provide BDS.
(Stakeholder Mapping) Mapping of
Stakeholders
1. Analysis of report of
socio-economic
assessment based on
secondary data: Socio-
Economic assessment
report
3.Conduct Key informant
Discussions
7. Identification of potential “business
development support services” (BDS)–
Supply of raw material etc.
6. Analysis of three outputs –Subsectors and
target groups emerging from socio-economic
assessment; results of SWOT analysis and
FGDs; feedback of Saksham – II results.
5. Discussions with SBMA team /
beneficiaries on results of Saksham –II
interaction with Beneficiaries
4. Conduct of SWOT for the
primary stakeholders
(Resources, Capacities of
Youth, opportunities for self-
employment etc.)
8. Finalisation of subsectors – Final Decision –-
Focus of Government and Private sector , Availability of
Business Development Services , Gender context, Local
market demand for business services and products,
Gaps or mismatches in demand and supply, Potential
links to business opportunities , Required skill sets
Objective 2, 3 and 4 - Methodology

2. Finalisation of the vocational
training modules in
consultation with SBMA and
Plan
1.Analysis of the modules of the
vocational training programmes of
selected sectors/ subsectors/ Trades by
various organisation
•Vocational training Modules of various
research and training institutions such as -
Ministry of Labour and Employment (MoLE),
Directorate General of Employment &
Training (DGE&T); National Council for
Vocational Training (NCVT) ;National Skills
Development Agency (NSDA);Various
national and state level entrepreneurship
development institutes like NIESBUD etc. ;
Private Training Partners
Objective 5: To design specific vocational training program in
consultation with SBMA and Plan India and recommend
multiple models of youth self-employment, based on the
findings of the Study
3. Recommendation of various
models of self-employment –
Individual based models as well
as collective enterprise models

Secondary Data
Analysis
Individual Interviews
and SWOT Analysis
Discussion with
Cooperatives
/Agencies/
Entrepreneurs
Discussion with
SAKSHAM - II
Entrepreneurs
Discussion with Key
Informants – One to
one
Socio Economic
Demographic - Group
Discussion
Finalization
of Sectors/
subsectors
and Activities

Stakeholders Participation in Uttarkashi
• Individual interviews and SWOT of 24% youths out of which 67% women from target group 18-35
age of disadvantageous group form 20 villages at Pipli, Dunda, Latta at SBMA cluster office.
• Interviews with SHG, entrepreneurs in agriculture, dairy, agri. processing, home stays and handloom
woollen industry.
• Interviews with representatives of ATI Uttarkashi, “Unnati” Cooperative society- SMBA Uttarkashi
• Group discussion with youth , women SHGs, village representatives and entrepreneurs of Dunda and
Bhatwari in Uttarkashi
• Discussion with Key informants from Ajim Premji foundation Uttarkashi, Govt Polytechnic Pipli
Uttarkashi, Director Cooperatives Vikas Bhavan Uttarkashi, Reliance foundation Uttrakashi,
• Discussion with SAKSHAM II participants in Agriculture and Knitting in Bhatwari, Beauty Parlour
and Agriculture in Pipli, Agriculture and Beauty parlour in Dunda, Knitting and Sewing in Pahi, Latta

Stakeholders Participation in Gairsain
• Individual interview and SWOT of 28% youth out of which 85% women from 18-35 age of
disadvantageous group form 13 villages at Nail, Adibadri, & Rohida SBMA cluster office.
• Interview with SHGs, entrepreneur Masala unit Devalkhal & Agro Processing in Jungal Chatti
Gairsain.
• Interview with representatives of Uttarakhand Tea Board, Gairsain
• Group Discussion with youth, women SHGs Gairsain from 9 villages
• Discussion with Key informants from Ferromet Private ITI Silangi Gairsain, Ram Ganga Farm
Machinery Bank Gairsain
• Discussion with SAKSHAM II Entrepreneur in Knitting, Sewing and Beauty Parlour sector
Gairsain

Opportunity emerged for Self Employment in
Farm Sector : Dunda & Bhatwari
Sectors and Subsectors Emerging out the study Rationale of selection for SAKSHAM III
Training
Agri. Clinic Services
• Soil Testing and Mobile Testing Lab
• Village Knowledge Centres on Agriculture and
Horticulture
• Cooperative Farming
• NABARD Support / Govt. Schemes available
• 97% of the participant have farm land in name of
their father or husband
• This is second choice of first preferred business
activity in individual SWOT analysis
• Coming out as an important sector in stakeholders
interview and discussion
• Farm sector still primary source of income in rural
villages
• PM ‘s push for doubling farmer’s income
Animal Husbandry
• Diary
• Milk Processing / Milk products**
• Fodder Production and Supply to dairy farmers
• This is third choice of first preferred business
activity in individual SWOT.
• This is prominent existing livelihood activity find
out during stake holder’s interview and key
informants discussion.
• NABARD & Govt. Support for Dairy Infrastructure
Milk products** - Several Processed milk products will come under Non-Farm Products however for
convenience of understanding dairy is included under Agri. Allied subsector of farm sector

Non Farm Sector : Dunda Uttarkashi
(Manufacturing, Trading, Vending and Services)
Training
Handloom & Handicrafts
Wool value chain
• Yarn spinning
• Yarn dyeing
• Designing,
• Weaving
• Knitting
• Product development
• Marketing Woolen Garments
• Dunda is prominent wool collection centre of
Uttarakahnd.
• This requirement is come out during stake holder’s
interviews and discussion.
• Handloom sector is low cost self-employment
generation potential
• Intervention in a traditional but un- economic
activity of people in Dunda block
• NABARD proposal for common service centre at
Dunda
Sewing/ Tailoring & Knitting
• Mobile Sewing & Knitting machine maintenance
and repair,
• Yarn, Fabric and accessories supply work
 Opted by most of the youth in interviews and
SWOT.
 Key productive assets that Households are having
 Requirement come out during discussion with
SAKSHAM II entrepreneur in these sector

Non Farm Sector : Dunda Uttarkashi contd..
Sectors and Subsectors Emerging out
the study
Rationale of selection for SAKSHAM III Training
Mobile: Home Appliances
Electrical/electronic appliance repairing
• Suggested due to low population density in block
• Increasing penetration of devices in rural house hold
• Need come during socio economic demographic survey and
discussion with key informants
• Agro based industries
• Farm Machinery service provider,
repairing and maintenance
• SHAM scheme of Ministry of Agriculture, GoI
• NABARD support for harvesting and post harvesting
technology
• Need come out during stake holder’s interviews and
discussion
Mobile: Beauty, Wellness & Fashion
accessories Product supply
• Need perceived for existing and new beauty parlours to
increase earning
• This was first choice of second preferred business activity
during individual SWOT and SAKSHAM entrepreneur
requirement
Digital Literacy- Basic IT Skill based
activities
Need perceived for basic IT skill for use for their business
activity to overcome geographical distances

Non Farm Sector : Dunda Uttarkashi contd..
Sectors and Subsectors
Emerging out the study
Micro Finance services – Scope
for Business Correspondents for
banks
Based on the branch network and existence of Business
Correspondents. Focus Area of NABARD. Youth are not
much aware about the option
Business Management Need perceived for business management to make them
aware of Legal and regulatory requirement for business,
procurement, logistics, delivery, production, finance,
accounting and documentation process
E-Governance Services E-Governance services are needed by the people i.e. Aadhar card ,
Pan Card, Voter ID, Electricity bill/ water bill online payments and
various other services.
Agriculture/ Technology related information are also required by
farmers.

Non Farm Sector : Bhatwari Uttarkashi
Training
Hotel, Home Stay & Restaurants:
• House keeping services
• Marketing
 First preferred choice of youth from Bhatwari
Sector
 Potential sector emerged during key stake holder
discussion, secondary data analysis and key
informants discussion
 Base camp for adventures sports, natural landscape
beauty
 En route to Gangotri, prominent religious tourist
place
 NABARD proposed Tourism Centre
 Uttarakhnd Tourism Board/ILSP/ Other agencies
support
Micro Finance services – Scope for Business
Correspondents for banks
 Based on the branch network and existence of
Business Correspondents. Focus Area of NABARD.
Youth are not much aware about the option

Non Farm Sector : Bhatwari Uttarkashi contd..
Sectors and Subsectors Emerging out the
study
Sewing/Knitting/Garmenting
 Mobile: yarn, fabric and accessories supplier
 New product –T shirt, legging, eco-friendly bags,
track suits
 Mobile Sewing & Knitting machine maintenance
and repair
 Opted by most of the youth in interviews and SWOT.
 Support for Sewing and knitting based stake holder’s
interview and SAKSHAM II Entrepreneur
 To provide more products and lessen competition
with in village
Mobile: Home Appliances Electrical/electronic
appliance repairing
 Opportunity come our during stake holders interview
and key informants discussion
 Low population density in block
Mobile: Beauty, Wellness & Fashion accessories
product supply
 Support services required from SAKSAHAM II
Entrepreneurs.
 To make this youth oriented activity as earning
business activity
Digital Literacy- Basic IT Skill based activities Need perceived for basic IT skill for use for their
business activity to overcome geographical
distances

Non Farm Sector : Bhatwari Uttarkashi contd..
Training
• Farm Machinery service provider, repairing
and maintenance
• NABARD support for harvesting and post
harvesting technology
discussion
E-Governance Services E-Governance services are needed by the people i.e.
Aadhar card , Pan Card, Voter ID, Electricity bill/
water bill online payments and various other services.
Agriculture/ Technology related information are also
required by farmers.
Business Management Need perceived for business management to
make them aware of Legal and regulatory
requirement for business, procurement, logistics,
delivery, production, finance, accounting and
documentation process

Opportunity emerged for Self Employment
in Farm Sector : Gairsain
Training
Agri. Clinic Services:
• Mobile Soil Testing Lab
• Village Knowledge Centers on Agriculture and
Horticulture
• Cooperative Farming
 NABARD Support/ Govt. Schemes available
 97% of the participant have farm land in name of
father/husband
 This is second choice of first preferred business
activity in individual SWOT
 Coming out as an important sector in every stake
holders interview and discussion
 Farm sector still primary source of income in rural
villages
 PM ‘s push for doubling farmer’ income
Animal Husbandry:
• Diary – Milk Processing / Milk products**
• Fodder Production and Supply to dairy farmers
• This is third choice of first preferred business
activity in individual SWOT.
• This is prominent existing livelihood activity find
out during stake holder’s interview and key
informants discussion.
• NABARD & Govt. Support for Dairy Infrastructure

Opportunity emerged for Self Employment
in Farm Sector : Gairsain contd..
Sectors and Subsectors Emerging out the
study
Rationale of selection for SAKSHAM III
Training
Tea Plantation and Processing
 Uttarakhand Tea board’s business activity in
area for less irrigated un utilised land
 Uttrakhand Tea board and Tea board of India
support services
 It is ideal for women due to low labour activity
and continuous employment for 100 years
 Tea plantation has potential for ancillary
industries in area
Milk products** - Several Processed milk products will come under Non-Farm Products however for
convenience of understanding dairy is included under Agri. Allied subsector of farm sector

Non Farm Sector : Gairsain
Training
Sewing/Knitting/Garmenting
 Mobile yarn, fabric and accessories supplier
 New product –T shirt, legging, eco-friendly bags,
track suits
 Mobile Sewing & Knitting machine maintenance
and repair
 Opted by most of the youth in interviews and
SWOT.
 Support for Sewing and knitting based stake
holder’s interview and SAKSHAM II Entrepreneur
 To provide more products and lesser competition
with in village
Mobile: Home Appliances Electrical/electronic
appliance repairing
 Opportunity come our during stake holders
interview and key informants discussion
 Low population density in block
Mobile Supply: Beauty, Wellness & Fashion
accessories products
 Support services required from SAKSAHAM II
Entrepreneurs.
 To make this youth oriented activity as earning
business activity

Non Farm Sector : Gairsain contd..
Sectors and Subsectors Emerging out the study Rationale of selection for SAKSHAM III Training
• Farm Machinery service provider, repairing and
maintenance
• NABARD support for harvesting and post
harvesting technology
discussion
• Tea processing,
• Tea bags making,
• Tea packaging
 Important sector emerged during discussion
 Potential for self-employment
 Uttarakhand Tea board & Tea board of India
schemes and support
Micro Finance services: Scope for Business
Correspondents for banks
 Based on the branch network and existence of
Business Correspondents. Focus Area of
NABARD. Youth are not much aware about
the option

Non Farm Sector : Gairsain contd..
Training
E-Governance Services E-Governance services are needed by the people i.e.
Aadhar card , Pan Card, Voter ID, Electricity bill/
water bill online payments and various other services.
Agriculture/ Technology related information are also
required by farmers.
Business Management Need perceived for business management to
make them aware of Legal and regulatory
requirement for business, procurement, logistics,
delivery, production, finance, accounting and
documentation process
Digital Literacy: Basic IT Skill based activities Need perceived for basic IT skill for use for their
business activity to overcome geographical
distances

Business Development Support (BDS )Services
for Existing Business Activities : Farm Sector
Business Activity Status of BDS Services BDS Services Recommended
Agriculture
• Agri. Clinic Services - Soil Testing
and Mobile soil Testing
• Village Knowledge centers on
Agriculture and Horticulture
• Post-harvest technology,
processing, and marketing of agro
produce
It has come out during discussion
with Agri Entrepreneur/ SAKSHAM
Agri Entrepreneurs that they have
to contact soil sampling and follow
for report of soil testing.
Use of farm machinery is very low
and farmers are dependents on
supplier for farm machinery repair
and spare, which take so much time
that crop season is often over.
KVKs are the source of information
about agricultural practices, but
needs to increase awareness among
villagers.
Knowledge Kendra are not existing
at present
Soil Testing and Mobile soil Testing
Lab, report inferences needed
through new private entrepreneurs
Young entrepreneurs can start the
business to provide services to the
farmers
Village Knowledge centers can be
established with the support of
NABARD
Private players like reliance
foundation, WIPRO foundation can
support private entrepreneur.

Business Development Support (BDS )Services
for Existing Business Activities : Farm Sector
Animal Husbandry
• Modern dairy
farming practices
• Milk Processing
• Milk products
• Marketing
Milk Union of Uttarakashi is
existing however penetration
and support prices at village
level are low.
Uttarakhand livestock
development board is also
functional.
Linkages with private
institutions/ companies needed
for marketing of milk products
Subcontracting options with
private companies will be needed
for Milk products
Milk collection and distribution
by private entrepreneur will give
better prices to farmer.

Business Development Support (BDS )Services for
Existing Business Activities : Non Farm Sector
Hand loom
/Handicraft
KVIC center for solar based spinning have few
taker as experienced in Dunda.
Government Carding Units are not Functional.
Private units with Natural Dyeing arrangements
exist but they are less organized and cannot take
up commercial order.
Linkages with private and
Government/ good Cooperatives for
the management of Wool value
chain will be needed for :
 yarn spinning,
 dyeing,
 designing,
 weaving,
 product development marketing
 Innovative carding
arrangements for fiber mixing
also required.
Natural color dyeing arrangements
– to be explored
Beauty Parlor Girls have to travel Uttarkashi to buy items
required for beauty parlour.
In villages it is considered seasonal activity thus
remains realizing less earning.
Mobile beauty parlour product,
wellness products, Fashion
accessories supplier

Business Development Support (BDS )Services for
Existing Business Activities : Non Farm Sector
Sewing & Knitting Sewing and knitting activity is at present on
work job basis.
Efforts to make samples for sale often not
comparable at price point due to limited
availability of yarn and fabric.
Designing, marketing services are not
present.
Number of times knitting/sewing machines
were idle for repairing/spares.
Mobile yarn, fabric and accessories
suppliers will be needed. Youth have
the opportunity to undertake this
work.
Mobile Knitting machine, sewing
machine repairing spare part
suppliers needed
New product-T shirt, legging, Track
suits, Eco friendly bags
New Support services It is revealed in Uttarakhand Skill
Development report that service sector
penetration is low in hill districts, in
comparison to plain districts of
Uttarakhand.
These services either not present or visible
in the block.
Digitization and increasing mobility in
services help in inclusion of rural economy
into main economy.
Digital Literacy
Business Management
Marketing
Mobile Electric & home appliance
repair services
Business correspondent Financial
e governance services

Strategy for Implementation
• Selection of Participants
Most vulnerable
Based on SWOT analysis
Qualification as per module
Complete a sector value chain in a cluster
• Course content selection and duration
As per availability of resources, infrastructure and trainer
Standard courses designed for Apprentice Training scheme, Craftsman Training
Scheme by Central Staff Training and research Institute Kolkata for Regional and
National Vocational Training Institute of Ministry of Labour (D.G.E.&T.), Govt.
of India given with report.
for some courses like cooperative farming, spinning, weaving local resources to be
pooled.
Content selection for module according to availability of trainer

Strategy for Implementation
• Training
Training for trainer
 National Vocational Training Institute
 Third party consultant,
 Local master crafts man
 Active agencies in area like ATI, IFAD supported ILSP, Reliance Foundation,
Cooperative department, Uttarakhand Tea Board, SBI Rural Self Employment
Training Institute
Collaboration with local unit, workshop/repairing center for demo and practical training
• Post Training Support to Participants
Structured review at cluster/district level
Industrial visit, workshops, meeting with sector experts

Various Models of Self-employment
• Individual based models: regular support to the individual
entrepreneurs is provided through SBMA.
• Collective enterprise models for a sector value chain
Strengthening and providing skills to the members of existing SHGs,
JLGs and Cooperatives
Promoting skills training to the groups and promoting their collectives
in the form of JLGs / Cooperatives
Promoting partnership firms
• Mentoring through independent experts
 for availing the benefits of various schemes of Government/ NABARD/Externally
funded NRLM, ILSP, Reliance Foundation, ATI, Cooperative department and
other deptt

Vocational Training for Enterprise Promotion Saksham-III

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