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Julie’s Bicycle
We put environmental sustainability at the heart of the
creative industries with expertise, practical support and
inspiration.
Research
Tools and resources
Creative Industry Green
Collaboration
Demonstration
Networks and events
www.juliesbicycle.com
3. @juliesbicycl
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Taking change to scale
3
Albany Alexandra Theatre Birmingham Almeida Ambassador Theatre Group Analogue Anne Minors Performance Consultants Arcola Arts Agenda
Artsadmin Association of British Theatre Technicians BAC Bambu Brasiliero Barbican Battersea Arts Centre Big Brum Blast Theory Blind Summit
Theatre Boat Ballet BPI Brighton Theatre Bristol Cast Bar Bush Cachella Cambridge Theatre Cameron Mackintosh Cape Fareell Cardboard Citizens
Chapter Arts Centre Charcoal Blue Chats Palace Cheek By Jowl Chisenhale Dance Space Circus Space Cirque du Soleil Clod Ensemble Comedy
Theatre Company of Angels Compass Theatre Complicite Cryptic Dance City Dogstar Theatre Company Donmar Dream Think Speak Duchess
Theatre East Angles Theatre Company Edinburgh Playhouse Embassy Theatre Central School of Speech and Drama English National Opera English
Touring Theatre Federation of Scottish Theatre Ferneham Hall Festivals Edinburgh Fevered Sleep Finborough Theatre Forced Entertainment Forrest
Forge Theatre Company Fortune Frantic Assembly Fuel Theatre Gate Gielgud Glasgow Kings Glyndebourne Grand Opera House Greenwich and
Lewisham Young People's Theatre Greenwich Theatre Grimsby Auditorium Hampstead Hawarth Tompkins Architects Headlong Theatre Highlander
Hoipoloi Improbable Independent Theatre Council Productions Kabosh Kali Kenneth More Theatre Leas Cliff Hall Lemn Sissay Library Theatre LIFT
Little Angel Live Theatre Liverpool Empire Liverpool Everyman London Bubble Theatre Company London Palladium London Theatre Consortium
Lyceum Lyric Hammersmith Manchester International Festival Michael Clark Company Milton Keynes Miranda National Theatre National Theatre of
Scotland National Theatre Wales Nederlander New Art Club New International Encounter New Perspectives New Theatre New Wimbledon Theatre
Noel Cowrd Northern Broadsides Northern Stage Nottingham Playhouse Oh What a Lovely War Old Vic Oxford Playhouse Oxfordshire Theatre
Company Paddington Development Trust Paines Plough Paule Constable People's Romeo Phoenix Piccadilly Pilot Theatre PLASA Playhouse Polka
Theatre Prince Edward Prince Of Wales Princess Theatre and Breezes Cafe Bar Proto-type Theatre Quarantine Rambert Rasa Productions Really
Useful Group Reckless Sleepers Red Shift Regents Park Open Air Theatre RGA Consultants Richard DeDomenici Richmond Theatre Rifco Arts Royal
Albert Hall Royal Court Royal Opera House Royal Shakespeare Company Sadler's Wells Sage Gateshead Savoy Scenery Salvage Seven Stories Shared
Experience Sherman Cymru Signal to Noise Society of London Theatres Soho Sound and Fury Southbank Centre Southport Theatre and Floral Hall
Southwark Playhouse Station House Opera Stellar Quines Theatre Company Stephen Mottram’s Animata Stoke Regent Stoke Victoria Sunderland
Empire Susan and Darren Tara Arts Tara Studio Terrapin Puppet Theatre School The Adelphi The Albany The Drill Hall The Duke Of York's Theatre
The Fifth Estate The Future is Unwritten The Minack Theatre The Opera Group The Red Room The Sage Gateshead The Theatres Trust Theatre
Absolute Theatre Alibi Theatre Royal Theatre Royal Plymouth Theatre Royal Stratford East Theatrical Management Association Third Angel Tipping
Point Told by an Idiot Toynbee Studios Trafalgar Studios Travelling Light Theatre Tricycle UK Arts International Unicorn Uninvited Guests Victoria
Apollo Volcano White Light Woking Theatre Wyndhams Young Vic
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It’s not just about saving the planet…
“The economy couldn’t function
without social and natural
resources. Yet, in the relentless
drive to accumulate, it treats
them as though they are
infinitely exploitable. Of course
they are not. The result is
cumulative harm to society and
environment.”
- Anna Cout
Head of Social Policy, nef
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A museum’s environmental impacts
Energy
HVAC
Lighting
Equipment
Water
Drinking
Toilets and
Showers
Cleaning
Irrigation
Waste
Exhibition
Office
Catering
Travel
Staff
Visitors
Exhibitions
and objects
Goods
procured
Procure
-ment
Museum
objects
Exhibition
materials
Food and
drink
Office and
cleaning
etc.
Land
use
Gardens and
surrounds
New
development
Regeneration
8. @juliesbicycl
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1960s 1970s 1980s 1990s 2000s 2010s
CO2 =
381ppm
Royal Court
Theatre: Hot Air
Lectures
100+
shows at
Edinburgh
Fringe
+ many
more
The arts and sustainability
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Sustaining Creativity Headlines
1. High engagement across the sector, with desire to lead change.
2. Sustainability seen to be important.
3. The strongest driver for action is personal commitment of staff.
4. Encouraging levels of action, but lots more to be done.
5. Appetite to come together and take a lead through networks.
6. Around 50% have made work about environmental sustainability.
7. Action leads to financial and/or reputational benefits, but
environmental sustainability is not yet a core priority for leaders.
8. There remains a value-action (this is true of the population as a
whole.) Environmental sustainability is seen as a priority but
actions do not match attitudes.
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Museums
• 85% think it extremely or very relevant.
• Financial benefits are the biggest driver, and 75% have
already experienced financial benefits.
• 61% reputational benefits.
• Museums are the strongest on environmental
sustainability in refurbishment and capital programmes
• 52% of respondents shared their personal sustainability
vision for the sector/their organisation.
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and… more to be done
• 61% have an environmental policy.
• Just over half of organisations are taking regular action
around sustainability, lower than average.
• Environmental impact measurement, triple bottom
line approaches and creating content and programmes
on environmental themes are the weakest areas of
activity.
• Risks associated with climate change are the weakest
driver.
• Only 54% felt it would continue to become more
relevant over the next two years.
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Organisational Change
• Organisations that are more engaged are aware
of the range of drivers.
• Organisations that are more aware of the drivers
tend to do more.
• Feeling challenged doesn’t inhibit financial and
other benefits.
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Vision
• leading on sustainable thinking and practice
• Leveraging cultural leadership for global change
• collaborating with others for solutions
• changing attitudes and behaviours
• communicating with audiences and consumers
• inspiring audiences and consumers
• leading the green economy
• developing and making creative work
• Reducing carbon and increasing renewables
• Managing materials effectively
• including zero waste2landfill; capital & future-
proofing
• low-carbon travel
• Supporting policy framework and legislation
Since 2007, Julie’s Bicycle has been working with and for the sector, supporting the arts to take control of and improve their environmental impacts, ensuring that the integrity of work made about environmental issues is preserved, and that overall arts organisations and artists are developing more resilient and future-proof ways of working and making work.
Since the first year that we started, we’ve been researching the environmental impacts of the creative sector, producing practical tools and resources to support action to improve environmental stewardship and reduce negative environmental impacts, and working with individual organisations and networks to pilot and role out sustainable best practice solutions.
Our research and practical resources are created in consultation with the sector. By working with various sectoral networks, we are able to make sure that the research and tools we produce are meeting demands for support on specific issues from the sector, as well as raising awareness and driving strategic planning around environmental issues which are not yet acknowledged and need to be addressed for the creative sector to remain resilient and able to sustain creativity well into the future.
We are working with over 1000 organisations.There are many others also improving their environmental performance of their own volition – in short, there is momentum building within the sector that recognises that the arts don’t just have the power to tell the stories of climate change and the sustainability concerns associated with this complex issue, but they have the creativity to drive a transition – within the arts and beyond – to a low carbon and environmentally sustainable creative sector that enables the arts to thrive in an increasingly uncertain climate.
Our principles emphasise the importance of the commitment of staff, boards as well as knowing your impacts and how to improve them. Also crucial to share what you’re doing – only then are you contributing to shifting the norms in which our arts and cultural sectors operate.
JB’s first mission was to help organisations understand how climate change was relevant to them and how to take action on it. We initially took a carbon auditing perspective – but because carbon emissions result from energy consumption and energy is implicated in every aspect of our lives and operations, a carbon auditing approach still results in a number of areas being considered. In this side of our work, we have focused most closely on Energy, Water, Waste and Travel, impacts that orgs have control over and can measure. But procurement and land use also have their impacts too, if less straightforward to measure.
While we take a very practical approach, we aim to support the incredible increase in the presence of climate change and environmental issues at the heart of artists’ work. Climate change and environmental sustainability is the big issue of our time, and artists are increasingly moved to communicate and navigate the emotional, scientific and social complexities of it.
We hope through our work that the theme isn’t just growing as an artistic preoccupation, but also becoming more consciously embedded in considerations around how work is made and toured.