Jordan Carlisle is the CEO and co-founder of Enjoy being capable, a company focused on movement training. He grew up with health issues in his family and finds that exercise helps him sleep better. While 80% of Americans do not meet the CDC's physical activity guidelines, both those who do and do not exercise understand its importance for health. Jordan advocates a holistic approach to training that incorporates general physical preparedness, mental toughness, tactical preparation, role-specific training, and perceptual motor development to optimize performance for anyone from casual athletes to elites.