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TOWARD AN OPEN COGNITIVE SCIENCE
DR JON BROCK
@drbrocktagon
frankl.io
OPEN SCIENCE IS A SET OF PRACTICES DESIGNED TO
MAKE SCIENTIFIC PROCESSES AND RESULTS MORE
TRANSPARENT AND ACCESSIBLE TO PEOPLE OUTSIDE THE
RESEARCH TEAM. IT INCLUDES MAKING COMPLETE
RESEARCH MATERIALS, DATA AND LAB PROCEDURES
FREELY AVAILABLE ONLINE TO ANYONE. 
Elizabeth Gilbert and Katie Corker
HTTPS://THECONVERSATION.COM/RESEARCH-TRANSPARENCY-5-QUESTIONS-
ABOUT-OPEN-SCIENCE-ANSWERED-76851
“NO ONE IS INCENTIVIZED
TO BE RIGHT. INSTEAD,
SCIENTISTS ARE
INCENTIVIZED TO
BE PRODUCTIVE.”
Richard Horton, editor of
The Lancet
OPEN SCIENCE COLLABORATION 2015, SCIENCE
REPRODUCIBILITY PROJECT: PSYCHOLOGY
‣ Replicated 100 studies
published in 3 top psychology
journals
‣ 97% of original studies had
significant effects
‣ 36% of replication attempts
were significant
“WITHOUT HIGH LEVELS OF
TRANSPARENCY IN SCIENTIFIC
PUBLICATIONS, CONSUMERS OF
SCIENTIFIC MANUSCRIPTS ARE IN A
SIMILAR POSITION AS BUYERS OF
USED CARS — THEY CANNOT
RELIABLY TELL THE DIFFERENCE
BETWEEN LEMONS AND HIGH QUALITY
FINDINGS.”
Simine Vazire
HOUTKOOP ET AL 2018 ADVANCES IN METHODS AND PRACTICES IN PSYCHOLOGICAL SCIENCE
SURVEY OF DATA SHARING AMONGST 600 PSYCHOLOGISTS
BARRIERS TO SCIENTIFIC DATA SHARING
▸ Lack of standard protocols built
into data collection
▸ Lack of incentives to compensate
for the time and effort involved
▸ Concerns around data security,
integrity, intellectual property, and
privacy
BUILDING DATA ARCHIVING INTO THE SCIENTIFIC WORKFLOW
PRIVACY SETTINGS CONTROLLED BY SMART CONTRACTS
SOFTWARE ARCHITECTURE
TOKEN SALE
▸ Frankl is an ERC20 token
▸ People buy Frankl tokens
for ether or fiat (dollars,
euros)
▸ First token sale scheduled
for July
▸ Guaranteed second token
sale
TOKEN ECONOMY
Phase 1
▸ Frankl build apps
Phase 2
▸ Release open source code
▸ Work with other scientists
▸ Marketplace for Frankl apps
TOKENS INCENTIVISE DATA SHARING
▸ Partial refund for releasing
data collected on Frankl apps
▸ Incentive to share data even
if study isn’t published!
APPLICATIONS
IPAD-BASED COGNITIVE ASSESSMENT
▸ We have expertise
▸ Important for clinical practice as well
as research
▸ Open science has strong support from
psychology researchers
▸ $8 billion market
VIRTUOUS CYCLE OF GOODNESS (VCOG)
HOW DO WE GET BUY IN FROM SCIENTISTS?
▸ Education and reassurance
▸ Good products
▸ Target new generation of
scientists
▸ Remove friction points
FRANKL AIRDROP
▸ We’re giving away tokens to
scientists and science
students
▸ Join our Telegram (instant
message) community
▸ Extra tokens for referrals and
sharing on social media
HUT34 WALLET
▸ Creating an Ethereum address
is complicated and confusing
▸ The Hut34 wallet allows you
to create an Ethereum
address using your Google
account
"THE KEY QUESTION IS
WHETHER WE CAN WORK
TOGETHER TOWARDS A
COMMON GOAL OR WHETHER
WE HAVE TO FIGHT UNTIL
THERE IS ONLY ONE WINNER
AND WHETHER THAT WILL
THEN BE PWNED."
Peter Murray-Rust
“ONE APPROACH IS TO BUILD MODULAR
PROJECTS… THERE’S AN ECONOMIC
INCENTIVE FOR PROJECTS TO BUILD AND
DEPLOY MORE USEFUL LEGO BRICKS.
EACH TIME A LEGO IS USED, THE
CREATOR RECEIVES A MICRO PAYMENT.
THUS IT'S IN THE INTEREST OF
PROJECTS TO BUILD LEGOS THAT LOTS
OF OTHER PROJECTS WANT TO USE.”
Nathan Waters
MAKING ALL SCIENCE OPEN SCIENCE
▸ Build open practices into the scientific workflow
▸ Make ‘products’ that are better / cheaper than existing tools
▸ Work with scientists, understand the realpolitik of science
▸ Provide incentives that genuinely reward open science
▸ Remove points of friction
▸ Modular approach that rewards collaboration

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Toward an open cognitive science

  • 1. TOWARD AN OPEN COGNITIVE SCIENCE DR JON BROCK @drbrocktagon
  • 3. OPEN SCIENCE IS A SET OF PRACTICES DESIGNED TO MAKE SCIENTIFIC PROCESSES AND RESULTS MORE TRANSPARENT AND ACCESSIBLE TO PEOPLE OUTSIDE THE RESEARCH TEAM. IT INCLUDES MAKING COMPLETE RESEARCH MATERIALS, DATA AND LAB PROCEDURES FREELY AVAILABLE ONLINE TO ANYONE.  Elizabeth Gilbert and Katie Corker HTTPS://THECONVERSATION.COM/RESEARCH-TRANSPARENCY-5-QUESTIONS- ABOUT-OPEN-SCIENCE-ANSWERED-76851
  • 4. “NO ONE IS INCENTIVIZED TO BE RIGHT. INSTEAD, SCIENTISTS ARE INCENTIVIZED TO BE PRODUCTIVE.” Richard Horton, editor of The Lancet
  • 5. OPEN SCIENCE COLLABORATION 2015, SCIENCE REPRODUCIBILITY PROJECT: PSYCHOLOGY ‣ Replicated 100 studies published in 3 top psychology journals ‣ 97% of original studies had significant effects ‣ 36% of replication attempts were significant
  • 6. “WITHOUT HIGH LEVELS OF TRANSPARENCY IN SCIENTIFIC PUBLICATIONS, CONSUMERS OF SCIENTIFIC MANUSCRIPTS ARE IN A SIMILAR POSITION AS BUYERS OF USED CARS — THEY CANNOT RELIABLY TELL THE DIFFERENCE BETWEEN LEMONS AND HIGH QUALITY FINDINGS.” Simine Vazire
  • 7. HOUTKOOP ET AL 2018 ADVANCES IN METHODS AND PRACTICES IN PSYCHOLOGICAL SCIENCE SURVEY OF DATA SHARING AMONGST 600 PSYCHOLOGISTS
  • 8. BARRIERS TO SCIENTIFIC DATA SHARING ▸ Lack of standard protocols built into data collection ▸ Lack of incentives to compensate for the time and effort involved ▸ Concerns around data security, integrity, intellectual property, and privacy
  • 9. BUILDING DATA ARCHIVING INTO THE SCIENTIFIC WORKFLOW
  • 10. PRIVACY SETTINGS CONTROLLED BY SMART CONTRACTS
  • 12. TOKEN SALE ▸ Frankl is an ERC20 token ▸ People buy Frankl tokens for ether or fiat (dollars, euros) ▸ First token sale scheduled for July ▸ Guaranteed second token sale
  • 13. TOKEN ECONOMY Phase 1 ▸ Frankl build apps Phase 2 ▸ Release open source code ▸ Work with other scientists ▸ Marketplace for Frankl apps
  • 14. TOKENS INCENTIVISE DATA SHARING ▸ Partial refund for releasing data collected on Frankl apps ▸ Incentive to share data even if study isn’t published!
  • 16. IPAD-BASED COGNITIVE ASSESSMENT ▸ We have expertise ▸ Important for clinical practice as well as research ▸ Open science has strong support from psychology researchers ▸ $8 billion market
  • 17. VIRTUOUS CYCLE OF GOODNESS (VCOG)
  • 18. HOW DO WE GET BUY IN FROM SCIENTISTS? ▸ Education and reassurance ▸ Good products ▸ Target new generation of scientists ▸ Remove friction points
  • 19. FRANKL AIRDROP ▸ We’re giving away tokens to scientists and science students ▸ Join our Telegram (instant message) community ▸ Extra tokens for referrals and sharing on social media
  • 20. HUT34 WALLET ▸ Creating an Ethereum address is complicated and confusing ▸ The Hut34 wallet allows you to create an Ethereum address using your Google account
  • 21.
  • 22. "THE KEY QUESTION IS WHETHER WE CAN WORK TOGETHER TOWARDS A COMMON GOAL OR WHETHER WE HAVE TO FIGHT UNTIL THERE IS ONLY ONE WINNER AND WHETHER THAT WILL THEN BE PWNED." Peter Murray-Rust
  • 23. “ONE APPROACH IS TO BUILD MODULAR PROJECTS… THERE’S AN ECONOMIC INCENTIVE FOR PROJECTS TO BUILD AND DEPLOY MORE USEFUL LEGO BRICKS. EACH TIME A LEGO IS USED, THE CREATOR RECEIVES A MICRO PAYMENT. THUS IT'S IN THE INTEREST OF PROJECTS TO BUILD LEGOS THAT LOTS OF OTHER PROJECTS WANT TO USE.” Nathan Waters
  • 24. MAKING ALL SCIENCE OPEN SCIENCE ▸ Build open practices into the scientific workflow ▸ Make ‘products’ that are better / cheaper than existing tools ▸ Work with scientists, understand the realpolitik of science ▸ Provide incentives that genuinely reward open science ▸ Remove points of friction ▸ Modular approach that rewards collaboration