How virtual reality affects the development of journalism and explores the opportunities and challenges of VR news

1. How virtual reality affects the development of
journalism and explores the opportunities and
challenges of VR news
PRESENTED BY JIAQI HU
ID 28563468

2. CONCEPT
VR (virtual reality) is a simulative scenario and digital
environment constructed by transcoding technology,
which has the ability to display a relative real 3D effect.

3. CURRENT
DEVELOPMENT
STATUS
Nowadays, relevant professional VR equipment has not
been popularized as a result of imperfect techniques,
expensive cost and extremely rare video resource. But
some major media like ‘The New York Times’ has already
doing something trial.

4. In 2016, there is a military parade on the National Day in China which is the first trial applied the VR technique to process real-time
broadcasting.
https://www.youtube.com/watch?v=JfSTtsP0564
Application of VR technique in China

5. CHANGES
Role transition
Journalists
Narrators in front of screen →Analysts
and editors behind screen.
Audiences
Viewers →Participants

6. CHANGES
Profit mode
Native
Advertisement
Embeded
Advertisement
https://www.youtube.com/watch?v=6OTl86BkPTs
https://www.youtube.com/watch?v=wczdECcwRw0&l
ist=PLcZtseuggrb3U0thpkPQiBIpSZqJayx7N

7. DRAWBACKS
AND CHALENGES
Truth or not?
VR video has the ability to vividly display and re-appear the
scenario of news events, which in accordance with the pursuit
that they emphasise the significance of the truth of news.
However, in the process of making VR video, the journalists
usually deliberately hide their images of intermediary between
audiences and news, which may mislead audiences to believe
what the contents they saw because there is no option for
audiences to choose and identify.

8. DRAWBACKS
AND CHALENGES
News consumption habits of
audiences
News industry usually only use VR video to display large
event on the basis of pre-plan military parade and only
large media enterprise like CCTV which is managed by the
government in China and the PRC government will pay for
all costs and expenditures

9. DRAWBACKS
AND CHALENGES
Power of speech
VR technology is the materialization of new power of
speech, which challenge the existing speech power of
mainstream media.
The power of speech has been
disperse by audience
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10. VR is an…
NEW
RHETORICAL
MODES
NEW VISION
EXPERIENCE
NEW VIGOR IN
NEWS INDUSTRY

11. It is important to note that the nature of
news report remains unchanged. High-
quality content is still the core value and
competitiveness of journalism. The
‘reality’ that journalists present is the
processed reality in the vision of
journalists. It is vital to maintain
journalism ethics, helping audiences to
contact the truth in a proper way.
Although news industry cannot rely on
VR news to make a profit, it is worth to
explore the direction of its development.
Conclusion

12. THANK YOU
FOR WATCHING
PRESENTED BY JIAQI HU
ID 28563468

13. REFERENCE
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