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VAC: Start-up Management
Development of women entrepreneurs
and women entrepreneurship
Prof. John Pradeep Kumar
Dept. of Professional Management Studies
Kristu Jayanti College, Autonomous
Women Entrepreneurs
Women Entrepreneurship in India
• The increasing presence of women as
entrepreneurs has led to significant business
and economic growth in the country.
• Women-owned business enterprises are
playing a prominent role in society by
generating employment opportunities in the
country, bringing in demographic shifts and
inspiring the next generation of women
founders.
Women Entrepreneurship in India
• With a vision to promote the sustainable
development of women entrepreneurs for
balanced growth in the country, Startup India
is committed towards strengthening women
entrepreneurship in India through initiatives,
schemes, creation of enabling networks and
communities and activating partnerships
among diverse stakeholders in the startup
ecosystem.
Famous women entrepreneurs
Famous women entrepreneurs
• Oprah Winfrey: Media mogul, television host, actress, and philanthropist.
She is best known for her talk show "The Oprah Winfrey Show" and her
influential media empire.
• Sara Blakely: Founder of Spanx, a company specializing in shapewear and
undergarments. She built her business from scratch and became the
youngest self-made female billionaire at the time.
• Sheryl Sandberg: Chief Operating Officer (COO) of Facebook and author of
the book "Lean In," which advocates for women's empowerment in the
workplace.
• Arianna Huffington: Co-founder of The
Huffington Post, a successful online news and
blog platform. She is also an author and
advocate for health and well-being.
• Indra Nooyi: Former Chairperson and CEO of
PepsiCo, one of the world's largest food and
beverage companies. She led the company
with a focus on sustainability and healthier
product offerings.
Famous women entrepreneurs
• Mary Kay Ash: Founder of Mary Kay Cosmetics, a global beauty and
skincare company. She created a successful business model based
on empowering women through direct sales.
• Sophia Amoruso: Founder of Nasty Gal, an online fashion retailer,
and author of the book "#GIRLBOSS," which inspired many women
to pursue entrepreneurship.
• Marillyn Hewson: Former Chairwoman, President, and CEO of
Lockheed Martin, one of the largest aerospace and defense
contractors in the world.
• Whitney Wolfe Herd: Founder of Bumble, a popular dating app that
empowers women by giving them the first move in initiating
conversations.
• Gwyneth Paltrow: Actress, author, and founder of Goop, a lifestyle
and wellness brand that offers various products and content related
to health and well-being.
* Disclaimer *
• Please note that the status and achievements
of these entrepreneurs may have evolved
since my last update, and there may be other
prominent women entrepreneurs who have
risen to prominence in the meantime
Development of women
entrepreneurs
• The development of women entrepreneurs is
crucial for fostering economic growth, promoting
gender equality, and achieving sustainable
development.
• Women entrepreneurs play a significant role in
driving innovation, creating jobs, and contributing
to the overall prosperity of societies.
• However, they often face unique challenges and
barriers that need to be addressed to ensure
their success and growth.
Key Aspects Of The Development Of
Women Entrepreneurs:
• Access to Education and Training: Providing women with access to
quality education and training in entrepreneurship and business
skills is essential. This can be done through workshops, seminars,
vocational programs, and online resources tailored to their needs.
• Access to Finance: Access to finance is a major challenge for
women entrepreneurs, as they often face discrimination and bias
when seeking loans or investments. Governments and financial
institutions should work to improve access to capital for women-led
businesses through targeted programs, grants, and low-interest
loans.
• Networking and Mentorship: Building strong networks and
mentorship opportunities can help women entrepreneurs gain
valuable insights, support, and guidance from experienced business
leaders. Creating platforms for networking events and mentorship
programs can be beneficial.
Key Aspects Of The Development Of
Women Entrepreneurs:
• Legal and Policy Support: Governments should implement policies
that support women entrepreneurs, including laws that promote
gender equality, anti-discrimination measures, and policies that
enable work-life balance. Providing maternity leave and childcare
support can also be crucial.
• Access to Markets: Women entrepreneurs often face challenges in
accessing markets, both domestic and international. Efforts should
be made to connect them with potential customers, suppliers, and
partners through trade fairs, business expos, and online platforms.
• Technology and Digital Skills: Encouraging women entrepreneurs to
embrace technology and develop digital skills can enhance their
business efficiency and competitiveness in the digital era. Training
programs in digital marketing, e-commerce, and tech adoption can
be beneficial.
Key Aspects Of The Development Of
Women Entrepreneurs:
• Supportive Ecosystem: Creating a supportive ecosystem
that celebrates and recognizes the achievements of women
entrepreneurs can foster a positive and empowering
environment for their growth. This can include awards,
grants, and media coverage highlighting their successes.
• Overcoming Societal Norms: Challenging traditional gender
roles and stereotypes is essential to empowering women
entrepreneurs. Raising awareness and promoting positive
role models can help break down societal barriers.
• Incubators and Accelerators: Supporting women-focused
business incubators and accelerators can provide targeted
resources, mentorship, and networking opportunities to
help women entrepreneurs scale their ventures.
Key Aspects Of The Development Of
Women Entrepreneurs:
• Continuous Support: The development of women
entrepreneurs requires sustained efforts. Governments,
NGOs, and private sector organizations should work
together to provide continuous support and monitor
progress.
• Work-Life Balance: Entrepreneurship can offer greater
flexibility in managing work-life balance, making it an
appealing option for women seeking autonomy in their
careers and personal lives.
• Recognition of Women's Entrepreneurial Success: As more
successful women entrepreneurs gain visibility and
recognition, they serve as role models, inspiring other
women to pursue their entrepreneurial dreams.
Development of Women Entrepreneurs and
Women Entrepreneurship
Government of India - giving increasing attention to improve their
performance and play a significant role in the economic
development of the country
- through self-employment and industrial ventures
- Several policies and programmes have been formulated by the
Government to develop women entrepreneurs in India.
Following are the few suggestions for the development of
women entrepreneurs:
1. Women as a specific target group for all
developments
2. Provide better educational facilities and schemes.
3. Governmental schemes
4. Adequate training programme
5. Continuous monitoring and improvement of training
programmes
6. marketing and sales assistance from government
part.
7. Financial institutions should provide more working
capital assistance both for small scale venture and
large scale ventures.
Conclusion
• By addressing these areas, societies can foster an
environment where women entrepreneurs can thrive,
contributing significantly to economic growth and
social development while promoting gender equality.
• Despite the progress, challenges remain in achieving
gender equality in entrepreneurship.
• Women often face biases, stereotypes, and limited
access to resources, especially in certain cultural and
geographic contexts.
• Continued efforts from governments, businesses, and
society at large are necessary to foster an inclusive and
supportive environment for women entrepreneurship
to flourish.
Reference
• https://www.startupindia.gov.in/content/sih/e
n/women_entrepreneurs.html
Development of women entrepreneurs and women entrepreneurship

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Development of women entrepreneurs and women entrepreneurship

  • 1. VAC: Start-up Management Development of women entrepreneurs and women entrepreneurship Prof. John Pradeep Kumar Dept. of Professional Management Studies Kristu Jayanti College, Autonomous
  • 3. Women Entrepreneurship in India • The increasing presence of women as entrepreneurs has led to significant business and economic growth in the country. • Women-owned business enterprises are playing a prominent role in society by generating employment opportunities in the country, bringing in demographic shifts and inspiring the next generation of women founders.
  • 4. Women Entrepreneurship in India • With a vision to promote the sustainable development of women entrepreneurs for balanced growth in the country, Startup India is committed towards strengthening women entrepreneurship in India through initiatives, schemes, creation of enabling networks and communities and activating partnerships among diverse stakeholders in the startup ecosystem.
  • 6. Famous women entrepreneurs • Oprah Winfrey: Media mogul, television host, actress, and philanthropist. She is best known for her talk show "The Oprah Winfrey Show" and her influential media empire. • Sara Blakely: Founder of Spanx, a company specializing in shapewear and undergarments. She built her business from scratch and became the youngest self-made female billionaire at the time. • Sheryl Sandberg: Chief Operating Officer (COO) of Facebook and author of the book "Lean In," which advocates for women's empowerment in the workplace.
  • 7. • Arianna Huffington: Co-founder of The Huffington Post, a successful online news and blog platform. She is also an author and advocate for health and well-being. • Indra Nooyi: Former Chairperson and CEO of PepsiCo, one of the world's largest food and beverage companies. She led the company with a focus on sustainability and healthier product offerings.
  • 8. Famous women entrepreneurs • Mary Kay Ash: Founder of Mary Kay Cosmetics, a global beauty and skincare company. She created a successful business model based on empowering women through direct sales. • Sophia Amoruso: Founder of Nasty Gal, an online fashion retailer, and author of the book "#GIRLBOSS," which inspired many women to pursue entrepreneurship. • Marillyn Hewson: Former Chairwoman, President, and CEO of Lockheed Martin, one of the largest aerospace and defense contractors in the world. • Whitney Wolfe Herd: Founder of Bumble, a popular dating app that empowers women by giving them the first move in initiating conversations. • Gwyneth Paltrow: Actress, author, and founder of Goop, a lifestyle and wellness brand that offers various products and content related to health and well-being.
  • 9. * Disclaimer * • Please note that the status and achievements of these entrepreneurs may have evolved since my last update, and there may be other prominent women entrepreneurs who have risen to prominence in the meantime
  • 10. Development of women entrepreneurs • The development of women entrepreneurs is crucial for fostering economic growth, promoting gender equality, and achieving sustainable development. • Women entrepreneurs play a significant role in driving innovation, creating jobs, and contributing to the overall prosperity of societies. • However, they often face unique challenges and barriers that need to be addressed to ensure their success and growth.
  • 11. Key Aspects Of The Development Of Women Entrepreneurs: • Access to Education and Training: Providing women with access to quality education and training in entrepreneurship and business skills is essential. This can be done through workshops, seminars, vocational programs, and online resources tailored to their needs. • Access to Finance: Access to finance is a major challenge for women entrepreneurs, as they often face discrimination and bias when seeking loans or investments. Governments and financial institutions should work to improve access to capital for women-led businesses through targeted programs, grants, and low-interest loans. • Networking and Mentorship: Building strong networks and mentorship opportunities can help women entrepreneurs gain valuable insights, support, and guidance from experienced business leaders. Creating platforms for networking events and mentorship programs can be beneficial.
  • 12. Key Aspects Of The Development Of Women Entrepreneurs: • Legal and Policy Support: Governments should implement policies that support women entrepreneurs, including laws that promote gender equality, anti-discrimination measures, and policies that enable work-life balance. Providing maternity leave and childcare support can also be crucial. • Access to Markets: Women entrepreneurs often face challenges in accessing markets, both domestic and international. Efforts should be made to connect them with potential customers, suppliers, and partners through trade fairs, business expos, and online platforms. • Technology and Digital Skills: Encouraging women entrepreneurs to embrace technology and develop digital skills can enhance their business efficiency and competitiveness in the digital era. Training programs in digital marketing, e-commerce, and tech adoption can be beneficial.
  • 13. Key Aspects Of The Development Of Women Entrepreneurs: • Supportive Ecosystem: Creating a supportive ecosystem that celebrates and recognizes the achievements of women entrepreneurs can foster a positive and empowering environment for their growth. This can include awards, grants, and media coverage highlighting their successes. • Overcoming Societal Norms: Challenging traditional gender roles and stereotypes is essential to empowering women entrepreneurs. Raising awareness and promoting positive role models can help break down societal barriers. • Incubators and Accelerators: Supporting women-focused business incubators and accelerators can provide targeted resources, mentorship, and networking opportunities to help women entrepreneurs scale their ventures.
  • 14. Key Aspects Of The Development Of Women Entrepreneurs: • Continuous Support: The development of women entrepreneurs requires sustained efforts. Governments, NGOs, and private sector organizations should work together to provide continuous support and monitor progress. • Work-Life Balance: Entrepreneurship can offer greater flexibility in managing work-life balance, making it an appealing option for women seeking autonomy in their careers and personal lives. • Recognition of Women's Entrepreneurial Success: As more successful women entrepreneurs gain visibility and recognition, they serve as role models, inspiring other women to pursue their entrepreneurial dreams.
  • 15. Development of Women Entrepreneurs and Women Entrepreneurship Government of India - giving increasing attention to improve their performance and play a significant role in the economic development of the country - through self-employment and industrial ventures - Several policies and programmes have been formulated by the Government to develop women entrepreneurs in India.
  • 16. Following are the few suggestions for the development of women entrepreneurs: 1. Women as a specific target group for all developments 2. Provide better educational facilities and schemes. 3. Governmental schemes 4. Adequate training programme 5. Continuous monitoring and improvement of training programmes 6. marketing and sales assistance from government part. 7. Financial institutions should provide more working capital assistance both for small scale venture and large scale ventures.
  • 17.
  • 18. Conclusion • By addressing these areas, societies can foster an environment where women entrepreneurs can thrive, contributing significantly to economic growth and social development while promoting gender equality. • Despite the progress, challenges remain in achieving gender equality in entrepreneurship. • Women often face biases, stereotypes, and limited access to resources, especially in certain cultural and geographic contexts. • Continued efforts from governments, businesses, and society at large are necessary to foster an inclusive and supportive environment for women entrepreneurship to flourish.