1. Portraits Ltd. Young Enterprise Scheme 2009
Portraits Ltd. specialised in interior design services and products. It was a company started by myself
and fellow budding entrepreneurs as part of the Young Enterprise enrichment programme. We
prospected in the Bedworth and Coventry area, reaching out of potential consumers further a field
with the use of Facebook and Twitter social media. You can see the Portraits Ltd. Facebook page
below.
https://www.facebook.com/portraits.ye?fref=ts
We also set up a stall and accompanying shop in the Lower Precinct Coventry, for 1 day, allowing
consumers to come in and see the production line, what it entails, and if they placed an order they
could witness their product being produced. We believed it was different and a unique selling point of
our business, to get our customers involved in the production of their product.
Coventry Lower Precinct Stall
We set up a stall in the Lower Precinct, Coventry, on a weekend outside of college hours, in order to
advertise our products to the Coventry area and also generating publicity and feedback on our
products. We also managed to get lots of orders and sold all of the products on view.
2. Coventry Lower Precinct Shop
We secured a vacant shop unit for one day. We used to the shop to advertise our products to the
Coventry area and then set up shop for one day, allowing customers to view their product being
produced throughout the day. We asked to advertise 7 days prior to our 1 day opening, to ensure
consumers returned on the day to see some more of our products and also to place their orders.