Celenon's employees are concerned about the company's financial future due to a lack of communication. While there have been improvements since 2008 such as increased stock value, new hires, profit growth, and a new product, Celenon needs to focus on boosting employee confidence by publicly explaining how external factors will impact the company and outlining its plan of action.

2. CELENON’S SITUATION
PROBLEM – There has been no employee communication in
regards to Celenon’s financial future.
Employee communication is critical:
• Ease tension caused by incorrect assumptions
• Explain how external factors will actually affect company
• Publicize plan of action

3. CELENON’S SITUATION
OPPORTUNITY - There has been noteworthy improvement
since 2008 lows.
Must focus on increasing employee confidence:
• Stock value increased
• New hires
• Profit increase
• New product (Celpad)