HCM 415 Final Project Guidelines and Rubric Overview Strategic planning is the process or mechanism used by healthcare organizations to analyze new regulations, policies, and procedures and to reconsider their mission, vision, and values. Strategic planning can also be the vehicle that healthcare organizations use to revamp themselves and offer new products and services. The healthcare manager plays an important role in analyzing and executing the organizational strategic planning. Understanding the key principles and competencies associated with strategic planning, and how these principles and competencies are applied in day-to-day hospital operations, is critical for healthcare managers. This final project will provide you the opportunity to analyze strategic planning within a healthcare organization, including identification of stakeholders and the role they serve in the process and the alignment between strategic planning and the organization’s mission and vision. You will also be asked for recommendations on the best course of action for the healthcare manager to make in terms of strategic planning around an issue. This assessment addresses the following course outcomes:  Analyze the role of healthcare managers in developing and managing the strategic planning process  Assess the impact of current healthcare policies on strategic planning processes in the U.S. healthcare system  Employ strategic planning tools in determining the impact of external forces on the delivery of care in the U.S. healthcare system  Assess how key stakeholders influence and drive strategic planning changes within healthcare organizations  Determine the extent to which strategic planning aligns with organizational missions and visions within healthcare settings Prompt For your final project, you will select a case study from those provided to analyze and make subsequent recommendations to the healthcare manager on the best course of action with regard to policy and strategic planning. Specifically, the following critical elements must be addressed: I. Overview: Provide a brief summary of the case study you selected. Be sure to include the organization’s mission and vision for reference. II. Situational Analysis A. Based on its mission or vision statements, what can you discern about the organization’s approach to strategic planning? Be sure to provide specific examples to justify your response. B. What is the prevailing issue in question in the case study you selected? C. What do you see as the overall strategic planning concerns for the healthcare organization with regard to this issue? D. What role do you feel the healthcare manager plays in terms of strategic planning around this issue? Be sure to substantiate your claims. E. Who are the key stakeholders affected by or involved in this issue, and what role do they serve in strategic planning within the organization? F. To what extent do the orga ...

1. HCM 415 Final Project Guidelines and Rubric
Overview
Strategic planning is the process or mechanism used by
healthcare organizations to analyze new regulations, policies,
and procedures and to reconsider their
mission, vision, and values. Strategic planning can also be the
vehicle that healthcare organizations use to revamp themselves
and offer new products and
services. The healthcare manager plays an important role in
analyzing and executing the organizational strategic planning.
Understanding the key principles and
competencies associated with strategic planning, and how these
principles and competencies are applied in day-to-day hospital
operations, is critical for
healthcare managers.
This final project will provide you the opportunity to analyze
strategic planning within a healthcare organization, including
identification of stakeholders and the
role they serve in the process and the alignment between
strategic planning and the organization’s mission and vision.
You will also be asked for
recommendations on the best course of action for the healthcare
manager to make in terms of strategic planning around an issue.
This assessment addresses the following course outcomes:
althcare managers in developing and

2. managing the strategic planning process
planning processes in the U.S. healthcare system
external forces on the delivery of care in the U.S. healthcare
system
planning changes within healthcare organizations
organizational missions and visions within healthcare settings
Prompt
For your final project, you will select a case study from those
provided to analyze and make subsequent recommendations to
the healthcare manager on the
best course of action with regard to policy and strategic
planning.
Specifically, the following critical elements must be addressed:
I. Overview: Provide a brief summary of the case study you
selected. Be sure to include the organization’s mission and
vision for reference.
II. Situational Analysis
A. Based on its mission or vision statements, what can you
discern about the organization’s approach to strategic planning?
Be sure to provide

3. specific examples to justify your response.
B. What is the prevailing issue in question in the case study you
selected?
C. What do you see as the overall strategic planning concerns
for the healthcare organization with regard to this issue?
D. What role do you feel the healthcare manager plays in terms
of strategic planning around this issue? Be sure to substantiate
your claims.
E. Who are the key stakeholders affected by or involved in this
issue, and what role do they serve in strategic planning within
the organization?
F. To what extent do the organization’s policies address this
issue? Be sure to justify your response.
G. To what extent does the organization’s strategic planning
around this issue align with its organizational mission and
vision? Use evidence and
examples to justify your reasoning.
H. What do you feel are the organization’s strengths,
weaknesses, opportunities, and threats (SWOT) with regard to
this issue? Be sure to
substantiate your claims with evidence and specific examples.
I. Based on the SWOT analysis you performed, what
environmental factors are at play in terms of this issue, and
what is their impact on the
delivery of care within the organization? In other words,
identify any new policies or new trends that will affect your
day-to-day operation.
J. To what extent do you feel current organizational policies
address the influence of the identified environmental or external

4. factors? Be sure to
justify your rationale.
K. What internal policy changes or new policies do you feel
will need to be implemented to more effectively address the
issue? Be sure to justify
your response.
L. What role should the healthcare manager assume in terms of
guiding strategic planning processes around policy revision or
development?
Why?
M. To what extent do the identified key stakeholders influence
the strategic planning process in terms of policy change or
development?
III. Recommendations
A. What course of action would you recommend the healthcare
manager take in terms of strategic planning around this issue?
Be sure to justify
your recommendation with evidence.
B. What recommendations would you make for ensuring
identified key stakeholders in the organization are involved in
driving the strategic
planning process? Be sure to substantiate your claims.
C. How might the organization better align its strategic
planning and policy processes with its overall mission and
vision, particularly with regard to
this issue? Be sure to provide evidence to justify your response.

5. Milestones
All feedback from the instructor should be included in the final
project submission. Each milestone will be graded separately
using its assigned rubric. All
milestones require APA format.
Milestone One: Overview
This milestone consists of a 1–3-page paper and is due in
Module Two. This milestone is graded with the Milestone One
Rubric.
Milestone Two: Strategic Planning Approaches
This milestone consists of a 2–4-page paper and is due in
Module Three. This milestone is graded with the Milestone Two
Rubric.
Milestone Three: SWOT Analysis
This milestone consists of a 2-4-page paper and is due in
Module Four. This milestone is graded with the Milestone Three
Rubric.
Milestone Four: Addressing Policies
This milestone consists of a 2–3-page paper and is due in
Module Five. This milestone is graded with the Milestone Four
Rubric.
Milestone Five: Recommendations
This milestone consists of a 1–3-page summary of
recommendations that will be reviewed by your instructor and
integrated into the final submission. This

6. milestone is due in Module Six. This milestone is graded with
the Milestone Five Rubric.
Final Project Submission
The final project is due in Modules even. This final project is
graded with the Final Project Rubric.
Deliverables
Milestone Deliverable Module Due Grading
One Overview Two Graded separately; Milestone One Rubric
Two Strategic Planning Approaches Three Graded separately;
Milestone Two Rubric
Three SWOT Analysis Four Graded separately; Milestone Three
Rubric
Four Addressing Policies Five Graded separately; Milestone
Four Rubric
Five Recommendations Six Graded separately; Milestone Five
Rubric
Final Submission Seven Graded separately; Final Project
Rubric
Final Project Rubric
Guidelines for Submission: Your case study analysis and

7. recommendations paper should be 5 to 8 pages in length, not
including a cover page and references
page. It should be formatted with 12-point Times New Roman
font, double-spaced, with one-inch margins, and all citations
and references should be formatted
according to current APA guidelines.
Critical Elements Exemplary (100%) Proficient (85%) Needs
Improvement (55%) Not Evident (0%) Value
Overview Meets “Proficient” criteria and
expertly balances brevity with
required detail
Provides a brief summary of the
selected case study, including
the organization’s mission and
vision
Provides a summary of the
selected case study, including
the organization’s mission and
vision, but response is verbose
or has gaps in required detail
Does not provide a summary of
the selected case study
4
Analysis: Approach
Meets “Proficient” criteria and
draws nuanced connections

8. between strategic planning and
organizational mission and
vision
Logically discerns the
organization’s approach to
strategic planning based on its
mission or vision statements,
providing specific examples to
justify response
Discerns the organization’s
approach to strategic planning
based on mission or vision
statements, but with gaps in
logic, required detail, or
specificity of examples
Does not discern the
organization’s approach to
strategic planning based on its
mission or vision statements
6.13
Analysis: Issue
Meets “Proficient” criteria and
uses industry-specific
terminology to effectively
communicate and establish
expertise
Accurately identifies the
prevailing issue in the selected

9. case study
Identifies the prevailing issue in
the selected case study, but
with gaps in accuracy or
required detail
Does not identify the prevailing
issue in the selected case study
4.6
Analysis: Concerns
Meets “Proficient” criteria and
makes nuanced inferences
about organizational concerns
with regard to the issue
Logically analyzes the overall
concerns for the healthcare
organization with regard to the
issue
Analyzes the overall concerns
for the healthcare organization
with regard to the issue, but
with gaps in logic or detail
Does not analyze the overall
concerns for the healthcare
organization with regard to the
issue
4.6

10. Analysis: Role
Meets “Proficient” criteria and
demonstrates exceptional
insight into the role of
healthcare managers in
strategic planning
Logically assesses the role the
healthcare manager plays in
terms of strategic planning
around the issue,
substantiating claims
Assesses the role the
healthcare manager plays in
terms of strategic planning
around the issue,
substantiating claims, but with
gaps in logic, required detail, or
substantiation
Does not assess the role the
healthcare manager plays in
terms of strategic planning
around the issue
6.13
Analysis:
Stakeholders
Meets “Proficient” criteria and

11. demonstrates exceptional
insight into identifying key
stakeholders within
organizations
Accurately identifies the key
stakeholders affected by or
involved in the issue and the
role they serve in strategic
planning within the
organization
Identifies stakeholders affected
by or involved in the issue and
the role they serve in strategic
planning within the
organization, but with gaps in
accuracy or required detail
Does not identify stakeholders
affected by or involved in the
issue
6.13
Analysis: Policies
Meets “Proficient” criteria and
makes nuanced inferences
about the efficacy of
organizational policies or
strategic planning in addressing

12. issues
Logically assesses how
effectively organizational
policies or strategic planning
address the issue, justifying
response
Assesses how effectively
organizational policies or
strategic planning address the
issue, justifying response, but
with gaps in logic, detail, or
justification
Does not assess how effectively
organizational policies or
strategic planning address the
issue
4.6
Analysis: Mission and
Vision
Meets “Proficient” criteria and
draws nuanced connections
between organizational
strategic planning and
organizational mission and
vision
Logically assesses the extent to
which strategic planning
around issue aligns with

13. mission and vision, justifying
reasoning with evidence and
examples
Assesses the extent to which
strategic planning around issue
aligns with mission and vision,
justifying reasoning with
evidence and examples, but
response is cursory or illogical
or has gaps in justification
Does not assess the extent to
which strategic planning
around issue aligns with
mission and vision
6.13
Analysis: SWOT
Meets “Proficient” criteria and
demonstrates exceptional
insight into organizational
strengths, weaknesses,
opportunities, and threats
Logically assesses
organization’s strengths,
weaknesses, opportunities, and
threats with regard to issue,
substantiating claims with
evidence and specific examples
Assesses organization’s

14. strengths, weaknesses,
opportunities, and threats with
regard to issue, substantiating
claims with evidence and
examples, but with gaps in
logic, detail, substantiation, or
specificity of examples
Does not assess organization’s
strengths, weaknesses,
opportunities, and threats with
regard to issue
6.13
Analysis:
Environmental
Factors
Meets “Proficient” criteria and
draws nuanced connections
between environmental factors
and delivery of care
Accurately identifies
environmental factors
contributing to issue and
determines their impact on
delivery of care based on SWOT
analysis
Identifies environmental
factors contributing to issue
and determines their impact on

15. delivery of care based on SWOT
analysis, but response has gaps
in accuracy or detail
Does not identify
environmental factors
contributing to issue and does
not determine their impact on
delivery of care based on SWOT
analysis
6.13
Analysis: Current
Policies
Meets “Proficient” criteria and
demonstrates exceptional
insight into the relationship
between organizational policies
and environmental or external
factors
Logically assesses the extent to
which current organizational
policies address the influence
of identified environmental or
external factors, justifying
rationale
Assesses the extent to which
current organizational policies
address the influence of
identified environmental or
external factors, justifying

16. rationale, but response has
gaps in logic, detail, or
justification
Does not assess the extent to
which current organizational
policies address the influence
of identified environmental or
external factors
6.14
Analysis: Changes
Meets “Proficient” criteria and
demonstrates sophisticated
insight into the need to revise
or implement policies
Logically determines internal
policy changes or new policies
that will need to be
implemented to more
effectively address the issue,
justifying response
Determines internal policy
changes or new policies that
will need to be implemented to
more effectively address the
issue, justifying response, but
with gaps in logic, detail, or

17. justification
Does not determine internal
policy changes or new policies
that will need to be
implemented to more
effectively address the issue
4.6
Analysis: Strategic
Planning
Meets “Proficient” criteria and
demonstrates exceptional
insight into the role of
healthcare managers in
strategic planning
Determines an appropriate role
for the healthcare manager to
play in guiding strategic
planning processes around
policy revision or development,
justifying determination
Determines a role for the
healthcare manager to play in
guiding strategic planning
processes around policy
revision or development,
justifying determination, but
role is inappropriate for the
purpose or response has gaps
in detail or justification

18. Does not determine a role for
the healthcare manager to play
in guiding strategic planning
processes around policy
revision or development
6.13
Analysis: Influence
Meets “Proficient” criteria and
demonstrates exceptional
insight into the role of
organizational stakeholders in
strategic planning
Provides a logical explanation
of how identified key
stakeholders might influence
strategic planning process in
terms of policy change or
development
Provides an explanation of how
identified key stakeholders
might influence strategic
planning process in terms of
policy change or development,
but with gaps in detail or logic
Does not provide an
explanation of how identified
key stakeholders might
influence strategic planning

19. process in terms of policy
change or development
6.13
Recommendations:
Manager
Meets “Proficient” criteria and
demonstrates exceptional
insight into the role of
healthcare managers in
strategic planning
Recommends an appropriate
course of action for the
healthcare manager in terms of
strategic planning around the
issue, justifying
recommendation with evidence
Recommends a course of action
for the healthcare manager in
terms of strategic planning
around the issue, justifying
recommendation with
evidence, but recommendation
is not appropriate for the
intended purpose, or response
has gaps in detail or
justification
Does not recommend a course
of action for the healthcare
manager in terms of strategic

20. planning around the issue
6.14
Recommendations:
Driving
Meets “Proficient” criteria and
demonstrates exceptional
insight into the role of
organizational stakeholders in
strategic planning
Makes appropriate
recommendations for ensuring
identified key stakeholders are
involved in driving the strategic
planning process,
substantiating claims
Makes recommendations for
ensuring identified key
stakeholders are involved in
driving the strategic planning
process, substantiating claims,
but recommendations are not
appropriate for the intended
purpose, or response has gaps
in detail or substantiation
Does not make
recommendations for ensuring

21. identified key stakeholders are
involved in driving the strategic
planning process
6.14
Recommendations:
Better Align
Meets “Proficient” criteria, and
recommendations demonstrate
sophisticated insight into the
connections between
organizational strategic
planning and organizational
mission and vision
Makes appropriate
recommendations regarding
how the organization might
better align its strategic
planning and policy processes
with overall mission and vision,
particularly with regard to the
issue, providing evidence to
justify response
Makes recommendations
regarding how the organization
might better align its strategic
planning and policy processes
with overall mission and vision,
particularly with regard to the
issue, providing evidence to
justify response, but

22. recommendations are not
appropriate for the intended
purpose, or response has gaps
in detail or justification
Does not make
recommendations regarding
how the organization might
better align its strategic
planning and policy processes
with overall mission and vision,
particularly with regard to the
issue
6.14
Articulation of
Response
Submission is free of errors
related to citations, grammar,
spelling, syntax, and
organization and is presented in
a professional and easy-to-read
format
Submission has no major errors
related to citations, grammar,
spelling, syntax, or organization
Submission has major errors
related to citations, grammar,
spelling, syntax, or organization
that negatively impact
readability and articulation of
main ideas

23. Submission has critical errors
related to citations, grammar,
spelling, syntax, or organization
that prevent understanding of
ideas
4
Total 100%