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Kuinka 2 + 3 voi olla yhtä kuin 1?

Editor's Notes

  1. Me ollaan tarina evoluutiosta Hopottajat Mainostoimisto ja teknologiasarjayrittäjät yhdessä Vain teknologiafirmasta -> Liiketoiminnallisten ratkaisujen teknologiafirmaksi
  2. Väitän, että 2+3=1 Jokaisella organisaatiolla on tarvehierarkia 1)Lisää jäseniä 2)Sitouttaminen 3)Suosio
  3. Meillä kaikilla on samat tarpeet. Miten me saadaan lisää jäseniä? Kuinka olemassa olevat sitoutetaan paremmin? Mistä meidän suosio on syntynyt? Miksi me resonoimme tietyssä ryhmässä? Minkälaista edunvalvontaa ihmiset kaipaavat? Mitkä toimet on tuoneet lisää väkeä ovesta?
  4. Tutkimuksen mukaan 94% pitää asiakasymmärrystä tärkeänä 4% on tehnyt sen eteen töitä
  5. Kaikki lähtee suunnittelusta: Mitkä ovat tavoitteet? sitoutetaan paremmin, tulee yhteisöllisempi, kuunnellaan paremmin? Sisältöstrategia: Aiheet, rakenteet, kulttuuri ja jatkuvuus
  6. Yli 70% aktiivisia käyttäjiä