1. MEST 4 RESEARCH AND PLANNING PITCH Jaleesa Denton and Amal Farah
2. OVERVIEW OF OUR IDEA A current affairs magazine front cover and articles which will discuss the ways in which black people are represented in contemporary media. INTERNATIONAL NEWS - Earthquake in Haiti ECONOMIC ISSUES - Recession SOCIAL ISSUES - Knife Crime & Moral Panics POLITICAL ISSUES - BarackObama’s Presidency
3. MEDIA LANGUAGE ZEITGEIST -Spirit of the Age SEMIOTICS CONNOTE -What things could mean DENOTE -What things definitely mean CAMERA WORK CLOSE UP-Allows the audience to see the image more clearly BIG CLOSE UP-Allows the audience to get a visual on facial expressions
4. INSTITUTIONAL RESEARCH/BACKGROUND Current affairs is a genre of broadcast journalism where the emphasis is on detailed analysis and discussion of news stories that have recently occurred or are ongoing at the time of broadcast. THE WEEK THE ECONOMIST PROSPECT MAGAZINE
5. GENRE CONVENTIONS HARD HITTING IMAGES A/B CLASS AUDIENCE REFLECTIVE COLOURS QUOTES FROM IMPORTANT PEOPLE COPY - LOGICAL TEXT
6. REPRESENTING PEOPLE/PLACES/ISSUES PROPP’S CHARACTER THEORY POSITIVE & NEGATIVE REPRESENTATIONS LÉVI-STRAUSS’BINARY OPPOSITIONS TODOROV’S NARRATIVE THEORY EQUILIBRIUM & DISEQUILIBRIUM Hero Victim
7. AUDIENCE DEMOGRAPHICS & PSYCHOGRAPHICS UPPER MIDDLE CLASS AUDIENCE HIGHLY SOPHISTICATED VIEWS AND OPINIONS TOP/MIDDLE MANAGEMENT TEACHERS BANKERS LAWYERS
8. PRE-PRODUCTION PLANNING & RESEARCH CURRENT AFFAIRS FEATURES & CONVENTIONS HOW ARE BLACK PEOPLE REPRESENTED?
