4. Our Origin Story
In first-year we realized
that universities do not
keep up with
disruptive technologies
like blockchain.
Inclusion
Focused
We realized many
students were upset
about not getting
club spots and we
wanted to change
that.
Group
Creation
Hired ~20 executive
members and
invited an additional
30 general members
to promote inclusion.
Meet Team’s
Wants
Changed our
structure to focus on
different streams:
investment, content,
operations, and
education
Blockchain
Content
5. Mission & Vision
Become the go-to organization for students
interested in anything blockchain
6. 2021/2022 in Review
Right place at
the right time
Partnered with 20+
organizations, hired
executives from 10+
universities, and
welcomed 100+
general members to
TBL
Blockchain Event
Worked with 2 McGill
clubs, had 300+ sign
ups, ~150 attendees,
one of the biggest
undergrad blockchain
conference in Canada
Executive +
General Members
Blockchain technology
exploded in 2021:
massive talent shift to
web3, $30+ billion
invested, companies
entering into the
metaverse, etc.
1 2 3
TBL Capital
Inaugural Fund
Raised ~C$30k
crypto fund through
f&f, have since
outperformed
crypto index, BTC,
and ETH
4
1
9. Chief Investment Officer
● Established a fund with ~$30k
assets under management (AUM)
● Aiming to outperform market
indexes (S&P500, BTC, ETH)
● Established a flexible portfolio
diversification plan
● Define trade setups applicable in
different market states
● Engage with Ops to explore presale
opportunities
Investment Team
Details and Goals
● Senior Markets Analyst
● Senior Passive Investment
Analyst
● Investment Analyst (x2)
● Trade Analyst (x2)
10. Chief Business Innovation Officer &
Chief Technology Innovation Officer ● To build a blockchain-focused
project
● Pitch deck creation
● GTM strategy
● Potential fundraising
opportunities with VCs and
Angels
Innovation Team
Details and Goals
● Technology Analyst (x3)
● Business Analyst (x2)
11. Chief Content Officer
● A weekly or bi-weekly
newsletter to grow TBL’s
presence
● Specific people in charge of
different sections (crypto
movements, blockchain
applications, NFTs, etc.)
● Goal is to become the Morning
Brew of the crypto/blockchain
world
Content Team
Details and Goals
● Content Lead (x4)
12. Chief Operating Officer
● To create internal
events/workshops throughout
the year
● To create 5+ external events
with other organizations
● Partnering with other
blockchain-related
clubs/societies
● Explore sponsorship
opportunities
● Hosted one of Canada’s largest
undergraduate blockchain
conference
Operations Team Details and Goals
● Events Coordinator (x2)
● Speakers Coordinator (x2)
● Sponsorships Coordinator (x2)
13. Chief Marketing Officer
● Utilize social media marketing
strategies to increase engagement
and interactions on Instagram,
LinkedIn, and FB
● Consistent posting schedule and
include weekly posts and different
TBL/Blockchain series to increase
page visits and interactions
● Using different platforms to interact
with other blockchain enthusiasts
and initiate discussions amongst the
community
Marketing Team
Details and Goals
● Publications Coordinator (x2)
● Social Media Growth Strategist
● Web Development Marketing
Manager
14. Member Placements
Our team has placed in impressive companies in web3, technology, consulting, and finance
16. Hiring Timeline
September 8th – Written Applications Open
September 20th – Info Session
September 25th – Written Applications Close
September 26th–30th – Interviews
October 2nd – Final Decisions Released
17. Hiring Details + Tips
Questions are largely behaviourals, no
blockchain technicals
Dedication and willingness to learn are
the most important factors
Highlight your excitement for the
opportunity
Be genuine and show us who you are
18. We look forward to an
exciting 2022/23!!
Thank you for coming and let’s
grow together