SlideShare a Scribd company logo
1 of 20
Download to read offline
HSB Media Consulting
 Research, Planning & Buying
A small agency with
BIG agency capabilities
and stretches your media budget!
HSB
HSB
                                                                HSB
                     HSB
                                                  HSB
       HSB
                       HSB                                    HSB
                                            HSB
                             HSB     HSB
            HS
                 B                                      HSB
                       HSB
                               HSB         HSB




HSB helps you reach new markets..
“and now
          a word
   from some of
              nts ...”
      SB clie
    H
“Harriet Berger spends our marketing dollars like
they're her own maximizing every media investment by seeking out
the best deals, the most advantageous targeted placements and keywords,
and ALWAYS adding value via impactful promotions and
other results-driven opportunities.”
         Beth Phillips, Marketing Director


“Working with HSB Media is a breath of fresh air. She is sensitive to our
 budget needs as a nonprofit organization, always giving us the most
value for our advertising dollar.
Harriet Berger provides a welcome blend of professionalism, experience,
creativity and warmth. A terrific partner!”

         Karen Carlisle
         V.P. Corporate Communications & Development



“I‘ve had the pleasure of working with HSB Media for three years for the
purpose of researching and placing media in markets in the U.S. and
abroad. As CMO for a large company and owner of my own marketing
company I can directly attribute my success to the
invaluable services and partnership of HSB Media.”

         Jay Garrity, President
“HSB receives my highest recommendation. Her understanding of the
media buy encompasses more than just print advertising. I found her
work to be excellent and accurate in every detail for
the magazine buy.”

        Laura Jacobson, Senior Account Executive



“Harriet’s longevity in the market has enabled her to establish long-
term relationships with the different media outlets, so she’s
heard all their stories and seen all their tricks. Anyone who works with
her knows not to mess around when it comes to
business – she’s there to do the best job for her clients.”

         Gail Goins, Senior Account Executive



“Harriet is one of the most professional and competent media
supervisors/buyers in the industry. Her expertise in working
with all types of media outlets is rare. Most buyers
specialize in one field (ie, radio or TV) but Harriet has fully mastered
broadcast, print and outdoor planning/buying strategies.”

         Marcy C. Medinger, Senior Account Executive
Meet Harriet S. Berger

           Senior-Level Advertising
           Media Professional

           30+ Years Agency
           Experience

           Consumer and Trade Media

           Track Record for
           Great Customer Service
and the tools she uses

Nielsen (TV)       Post-Buy Analysis
Arbitron (Radio)   MRI/SMRB
SQAD (CPP)         Monroe-Mendelsohn
TapScan            SRDS
Qualitap           SmartPlus Media
                   Software
Partial Client List
Representing B2B and B2C
National and International Accounts                                     TRAVEL
                                                                        Greater Helen CVB
 FOODSERVICE                     HEALTHCARE/INSURANCE                   Dekalb CVB
 Atlanta Bread Company           Emory Healthcare                       Omni International Hotels
 Krystal Restaurants             Emory Vision                           ACVB
 Jack’s Food Systems             BCBS/Georgia                           Brand Atlanta
 Georgia Peach Commission        Cotton States Insurance                MEDIA
                                                                        WAGA-TV
 Pet Dairy                       EDUCATION
                                                                        GCTV-Wometco
 Gold Kist, Inc.                 Sylvan Learning Centers (Atl/Phl/NY)
                                                                        Charter Business
 DESIGN                          Emory University
                                                                        HOME SERVICE
 Kawneer (Div. of Alcoa)         Goizueta Business School               Tindol Services, Inc.
 Scholle Packaging               NON-PROFIT                             Orkin Pest Control
 REALESTATE/DEVELOPMENT          Tommy Nobis Center                     Horizon Carpets
 Land Resource Cos.              PeachCare for Kids                     Dalton Carpets
 The Settings Development Cos.   Violence Against Women                 Jackson EMC
 Harry Norman Realtors           Youth in Charge                        FINANCE
 Cousins Properties              ARTS                                   Sun Banks of Florida
 Ultima Carolina                 Sacred Art of Russia                   Robinson Humphrey
Contact HSB
 770.395.7684
hsbmedia@aol.com
Thank you.

Presentation Created By
Jackie Goldstein
jackieflashgoldstein@gmail.com

More Related Content

Viewers also liked

Attacks on Mobiles\Cell Phones
Attacks on Mobiles\Cell PhonesAttacks on Mobiles\Cell Phones
Attacks on Mobiles\Cell PhonesFaizan Shaikh
 
Chemicals in your food
Chemicals in your foodChemicals in your food
Chemicals in your foodMenaal Kaushal
 
Ventilatory management of Acute Hypercapnic Respiratory Failure
Ventilatory management of Acute Hypercapnic Respiratory FailureVentilatory management of Acute Hypercapnic Respiratory Failure
Ventilatory management of Acute Hypercapnic Respiratory FailureVitrag Shah
 
What got you here won't get you there
What got you here won't get you thereWhat got you here won't get you there
What got you here won't get you thereChris Lema
 
Health education, information and communication
Health education, information and communicationHealth education, information and communication
Health education, information and communicationwrigveda
 
My New Wall on Slideshare
My New Wall on SlideshareMy New Wall on Slideshare
My New Wall on SlideshareNubia **
 
The enterobacteriaceae basic properties.ppsx x
The enterobacteriaceae basic properties.ppsx xThe enterobacteriaceae basic properties.ppsx x
The enterobacteriaceae basic properties.ppsx xNursing Path
 
Physics - Chapter 3 Powerpoint
Physics - Chapter 3 PowerpointPhysics - Chapter 3 Powerpoint
Physics - Chapter 3 PowerpointMrreynon
 
Motivation in historical perspective
Motivation in historical perspectiveMotivation in historical perspective
Motivation in historical perspectiveJames Neill
 
Common Errors with Verbs
Common Errors with VerbsCommon Errors with Verbs
Common Errors with Verbsm nagaRAJU
 
Treatment plan for Implants in funtional zone
Treatment plan for Implants in funtional zoneTreatment plan for Implants in funtional zone
Treatment plan for Implants in funtional zoneVinay Kadavakolanu
 
S narendran cv
S narendran cvS narendran cv
S narendran cvShama
 
How To Stay Motivated At Work
How To Stay Motivated At WorkHow To Stay Motivated At Work
How To Stay Motivated At WorkInterQuest Group
 

Viewers also liked (18)

silver bullion market
silver bullion marketsilver bullion market
silver bullion market
 
Attacks on Mobiles\Cell Phones
Attacks on Mobiles\Cell PhonesAttacks on Mobiles\Cell Phones
Attacks on Mobiles\Cell Phones
 
Chemicals in your food
Chemicals in your foodChemicals in your food
Chemicals in your food
 
Ventilatory management of Acute Hypercapnic Respiratory Failure
Ventilatory management of Acute Hypercapnic Respiratory FailureVentilatory management of Acute Hypercapnic Respiratory Failure
Ventilatory management of Acute Hypercapnic Respiratory Failure
 
What got you here won't get you there
What got you here won't get you thereWhat got you here won't get you there
What got you here won't get you there
 
Health education, information and communication
Health education, information and communicationHealth education, information and communication
Health education, information and communication
 
My New Wall on Slideshare
My New Wall on SlideshareMy New Wall on Slideshare
My New Wall on Slideshare
 
The enterobacteriaceae basic properties.ppsx x
The enterobacteriaceae basic properties.ppsx xThe enterobacteriaceae basic properties.ppsx x
The enterobacteriaceae basic properties.ppsx x
 
Physics - Chapter 3 Powerpoint
Physics - Chapter 3 PowerpointPhysics - Chapter 3 Powerpoint
Physics - Chapter 3 Powerpoint
 
Maker Education Workshop
Maker Education WorkshopMaker Education Workshop
Maker Education Workshop
 
Motivation in historical perspective
Motivation in historical perspectiveMotivation in historical perspective
Motivation in historical perspective
 
Common Errors with Verbs
Common Errors with VerbsCommon Errors with Verbs
Common Errors with Verbs
 
RPT ENGLISH LANGUAGE FORM 5 2016
RPT ENGLISH LANGUAGE FORM 5 2016RPT ENGLISH LANGUAGE FORM 5 2016
RPT ENGLISH LANGUAGE FORM 5 2016
 
Le présent
Le présentLe présent
Le présent
 
Treatment plan for Implants in funtional zone
Treatment plan for Implants in funtional zoneTreatment plan for Implants in funtional zone
Treatment plan for Implants in funtional zone
 
S narendran cv
S narendran cvS narendran cv
S narendran cv
 
How To Stay Motivated At Work
How To Stay Motivated At WorkHow To Stay Motivated At Work
How To Stay Motivated At Work
 
Osce revision in obstetrics and gynecology
Osce revision in obstetrics and gynecologyOsce revision in obstetrics and gynecology
Osce revision in obstetrics and gynecology
 

Recently uploaded

TVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdf
TVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdfTVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdf
TVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdfbelieveminhh
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 MonthsIndeedSEO
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1kcpayne
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGParadip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGpr788182
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Adnet Communications
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All TimeCall 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Timegargpaaro
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxCynthia Clay
 
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecJual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecZurliaSoop
 
BeMetals Investor Presentation_May 3, 2024.pdf
BeMetals Investor Presentation_May 3, 2024.pdfBeMetals Investor Presentation_May 3, 2024.pdf
BeMetals Investor Presentation_May 3, 2024.pdfDerekIwanaka1
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Centuryrwgiffor
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon investment
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting
 
Over the Top (OTT) Market Size & Growth Outlook 2024-2030
Over the Top (OTT) Market Size & Growth Outlook 2024-2030Over the Top (OTT) Market Size & Growth Outlook 2024-2030
Over the Top (OTT) Market Size & Growth Outlook 2024-2030tarushabhavsar
 
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSCROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSpanmisemningshen123
 
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAIGetting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAITim Wilson
 

Recently uploaded (20)

TVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdf
TVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdfTVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdf
TVB_The Vietnam Believer Newsletter_May 6th, 2024_ENVol. 006.pdf
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDINGParadip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
Paradip CALL GIRL❤7091819311❤CALL GIRLS IN ESCORT SERVICE WE ARE PROVIDING
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All TimeCall 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
Call 7737669865 Vadodara Call Girls Service at your Door Step Available All Time
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan CytotecJual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
Jual Obat Aborsi ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan Cytotec
 
BeMetals Investor Presentation_May 3, 2024.pdf
BeMetals Investor Presentation_May 3, 2024.pdfBeMetals Investor Presentation_May 3, 2024.pdf
BeMetals Investor Presentation_May 3, 2024.pdf
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Buy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail AccountsBuy gmail accounts.pdf buy Old Gmail Accounts
Buy gmail accounts.pdf buy Old Gmail Accounts
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
Over the Top (OTT) Market Size & Growth Outlook 2024-2030
Over the Top (OTT) Market Size & Growth Outlook 2024-2030Over the Top (OTT) Market Size & Growth Outlook 2024-2030
Over the Top (OTT) Market Size & Growth Outlook 2024-2030
 
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NSCROSS CULTURAL NEGOTIATION BY PANMISEM NS
CROSS CULTURAL NEGOTIATION BY PANMISEM NS
 
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAIGetting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
Getting Real with AI - Columbus DAW - May 2024 - Nick Woo from AlignAI
 
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
!~+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUD...
 

HSB Media pdf

  • 1. HSB Media Consulting Research, Planning & Buying
  • 2.
  • 3. A small agency with BIG agency capabilities
  • 4.
  • 5. and stretches your media budget!
  • 6. HSB
  • 7. HSB HSB HSB HSB HSB HSB HSB HSB HSB HSB HS B HSB HSB HSB HSB HSB helps you reach new markets..
  • 8.
  • 9. “and now a word from some of nts ...” SB clie H
  • 10. “Harriet Berger spends our marketing dollars like they're her own maximizing every media investment by seeking out the best deals, the most advantageous targeted placements and keywords, and ALWAYS adding value via impactful promotions and other results-driven opportunities.” Beth Phillips, Marketing Director “Working with HSB Media is a breath of fresh air. She is sensitive to our budget needs as a nonprofit organization, always giving us the most value for our advertising dollar. Harriet Berger provides a welcome blend of professionalism, experience, creativity and warmth. A terrific partner!” Karen Carlisle V.P. Corporate Communications & Development “I‘ve had the pleasure of working with HSB Media for three years for the purpose of researching and placing media in markets in the U.S. and abroad. As CMO for a large company and owner of my own marketing company I can directly attribute my success to the invaluable services and partnership of HSB Media.” Jay Garrity, President
  • 11.
  • 12. “HSB receives my highest recommendation. Her understanding of the media buy encompasses more than just print advertising. I found her work to be excellent and accurate in every detail for the magazine buy.” Laura Jacobson, Senior Account Executive “Harriet’s longevity in the market has enabled her to establish long- term relationships with the different media outlets, so she’s heard all their stories and seen all their tricks. Anyone who works with her knows not to mess around when it comes to business – she’s there to do the best job for her clients.” Gail Goins, Senior Account Executive “Harriet is one of the most professional and competent media supervisors/buyers in the industry. Her expertise in working with all types of media outlets is rare. Most buyers specialize in one field (ie, radio or TV) but Harriet has fully mastered broadcast, print and outdoor planning/buying strategies.” Marcy C. Medinger, Senior Account Executive
  • 13.
  • 14. Meet Harriet S. Berger Senior-Level Advertising Media Professional 30+ Years Agency Experience Consumer and Trade Media Track Record for Great Customer Service
  • 15. and the tools she uses Nielsen (TV) Post-Buy Analysis Arbitron (Radio) MRI/SMRB SQAD (CPP) Monroe-Mendelsohn TapScan SRDS Qualitap SmartPlus Media Software
  • 16.
  • 17. Partial Client List Representing B2B and B2C National and International Accounts TRAVEL Greater Helen CVB FOODSERVICE HEALTHCARE/INSURANCE Dekalb CVB Atlanta Bread Company Emory Healthcare Omni International Hotels Krystal Restaurants Emory Vision ACVB Jack’s Food Systems BCBS/Georgia Brand Atlanta Georgia Peach Commission Cotton States Insurance MEDIA WAGA-TV Pet Dairy EDUCATION GCTV-Wometco Gold Kist, Inc. Sylvan Learning Centers (Atl/Phl/NY) Charter Business DESIGN Emory University HOME SERVICE Kawneer (Div. of Alcoa) Goizueta Business School Tindol Services, Inc. Scholle Packaging NON-PROFIT Orkin Pest Control REALESTATE/DEVELOPMENT Tommy Nobis Center Horizon Carpets Land Resource Cos. PeachCare for Kids Dalton Carpets The Settings Development Cos. Violence Against Women Jackson EMC Harry Norman Realtors Youth in Charge FINANCE Cousins Properties ARTS Sun Banks of Florida Ultima Carolina Sacred Art of Russia Robinson Humphrey
  • 18.
  • 20. Thank you. Presentation Created By Jackie Goldstein jackieflashgoldstein@gmail.com