Brand-Rex\' corporate Data Comms focussed presentation

1. The No.1 Force in European Data Cabling Solutions

2. Our Business
Europe’s leading supplier of communication infrastructure cabling solutions
A niche provider of extreme environment speciality cabling solutions
Design, develop, manufacture and support copper & fibre cable and connectivity systems
Reputed for providing highest performance systems
Our name is synonymous for Quality, Reliability and Service
ABOUT BRAND-REX

3. Our Company
Sales: € 100m
Employees: 400
Market Position: No.1 in UK, No.2 in Europe
Global Locations: 17
Serving Customers in: 53 countries
Experience: 38 years
Core Manufactured: 1.4 billion metres per year
Outlets sold: 5.2 million per year
Core Technologies: Copper Communication Systems
Conventional & Air Blown Fibre Systems
Intelligent Infrastructure & Management
Data centre Solutions
Core Markets: Enterprise, Data Centre, Industrial & Residential
ABOUT BRAND-REX

4. Our Strengths
Internationally respected brand
The only major player to have grown market share during recession
Major player in all European countries
Modern, rebuilt manufacturing facility in Europe
Financially strong
Service focused culture committed to delivering the best
Proven ability to deliver high performing solutions that last
A strong global partner network able to deliver our solutions
ABOUT BRAND-REX

5. Paul
Lines
CEO
MEET THE TEAM
Our Team
Martin Gossling
Sales & Marketing
Director
Haley Stewart
Chief Financial
Officer
Ian Wilkie
Supply Chain
Director
Alistair Black
Operations
Director
Bill Stewart
HR
Director

6. Murray Capital
Scottish based private investment company.
Headquartered in the heart of Edinburgh’s
financial district, Charlotte Square.
Wholly owned division of Murray International
Holdings, one of Scotland’s largest family offices.
OWNERSHIP

7. London – Manchester - Paris - Milan - Hong Kong - Madrid –
Lisbon Dubai - Cologne - Amsterdam - Helsinki – Edinburgh -
Rome Gothenburg - Beijing - Doha - Prague
ABOUT BRAND-REX
Global Presence

8. European Market Share
Source: BSRIA
ABOUT BRAND-REX

9. Markets
Education
Healthcare
Corporate
Finance
Government
Leisure
Airports
Retail
Telecommunications
Media
Industrial
Hospitality
OUR MARKETS

10. Our Data Communication Solutions
Brand-Rex Datacom solutions offers a comprehensive range of high performance copper
and fibre cabling solutions that support the most advanced and demanding networks.
DATA COMMUNICATION SOLUTIONS

11. Copper Cabling Systems
Cat 5e, Cat 6, Cat 6A, Cat 7 and Cat7A advanced
end-to-end cabling systems
Comprehensive solution set covering both
shielded and unshielded systems complying
with all industry standards
Independent Third Party approval by 3P, Denmark
Reduced bit error rate through standards
exceeding headroom
UK patented components design copy
DATA COMMUNICATION SOLUTIONS

12. Fibre Cabling Systems
Maximum transmission bandwidth, distance and
security with high performance fibre utilisation
Interference-free communications
Solutions for conventional horizontal cabling, centralised fibre installations
and telecom local networks
Full range of premise distribution and loose tube fibre optic cables
Complete system includes fibre connectivity, adaptors,
patch cords and panels
High Performance, pre-terminated, modular cabling system ideal
for moves add and changes (MAC’s)
Unique Air Blown Fibre System allowing networks to be easily
and cost-effectively upgraded
DATA COMMUNICATION SOLUTIONS

13. Data Centre Solutions
High Density Copper and Fibre Cabling Solutions
Ultimate solutions to manage copper and fibre systems in
data centres and telecoms rooms
Range designed in conjunction with key data centre
operators /end users
Range includes high density cabinets, management panels
and anA6 ‘Zone Cable’ at 5.4 mm diameter – designed
designed specifically for the data centre
Unique Data Centre Solutions designed with an emphasis on:
minimising installation times
maximising precious usable data centre space
minimising footprint
DATA COMMUNICATION SOLUTIONS

14. DATACOMS
Intelligent Infrastructure
SmartPatch Intelligent Infrasturcture Management System
Offers real time visibility of network devices and users, eliminates
need for out of date network drawings
Supports efficient network change management
procedures and controls, eliminates configuration
errors through step by step instructions
Maximises network service availability and efficiency
Helps support business continuity through fast detection
of ‘root cause’
Enhances network security through identification
and isolation of unauthorised users
DATA COMMUNICATION SOLUTIONS

15. Technology Leader
Dedicated design and development team:
Advanced test laboratories
Sophisticated design and modelling capabilities
Robust New Product Development process, with focus on:
Competitor benchmarking & analysis
Technology forecasting
Rigorous testing regime ensures maximum on-site reliability
Developing time saving installation functionality
Technical expertise evidenced through:
Representation on standards committees
Leading products that stand up to 3rd party scrutiny
Significant patents portfolio
Experienced, international dedicated technical support team
Design consultancy through to installation audit support
TECHNICAL EXPERTISE

16. Operations
High quality manufacturing facility
Committed to retaining production base in UK
Benefits of UK manufacturing:
Faster delivery
Late customisation capability
Wider variety and variations
Ongoing £10m investment program created globally
competitive business fit for 21st century
Now one of the most efficient facilities in the world
Expert in-house cable design, development and production team
Considerable room for increased output.
.
Brand-Rex Manufacturing
Copper Capacity 4500km per
week
Hours of Operation 24 hours / 5
days
Quality ISO 9001:2000
Environment ISO 14001
OPERATIONS

17. “To be the market leader in Customer
Service”
Dedicated to continuously improving customer service and exceeding your expectations –
Brand-Rex joined the Institute of Customer Service to help us achieve this goal
Experienced, knowledgeable sales teams spread across 53 countries
Internal customer service teams can communicate 12 different languages
Dedicated, professional and flexible approach to solving customer problems
Global transport provider delivers where & when customers need products
Global distribution partners, trained and experienced to deliver and support local needs from
stock
Fast, responsive approach to supporting large projects
No.1 Service from Europe’s No.1 Supplier
CUSTOMER SERVICE - OUR MISSION

18. References
REFERENCES

19. WHY BRAND-REX?
Why Brand-Rex?
Almost 40 years of data cabling experience
Highest performance solutions
Highly experienced industry leading R&D team
Extensive New Product Development experience designing state of the art solutions
Comprehensive product range meets today’s needs and the future
Flexible and experienced UK Manufacturing base
First class customer service and technical support
Respected and trusted supplier
Unmatched product quality and reliability
Industry leading partner network
Life time network peace of mind

20. Thank You