This is my Journey for the process of optimizing the listings to increase traffic and conversion. Making all areas are accounted for from product title, description, reviews, and visibility through keywords, search terms and other means.
2. What is Product Listing Optimization?
This is the process of optimizing
the listings to increase traffic and
conversion. Making all areas are
accounted for from product title,
description, reviews, and visibility
through keywords, search terms
and other means.
SHMIE LLC
4. 01. Competitors Research
This will be done to the existing competitors
selling on Amazon with the same product using
Helium 10 Insight Reviews and Analysis.
We have to gather further information on how
the competitors doing in the market such as;
• Product Title
• Features and Benefits
• Reviews
• Images
• Customer Inquiries
SHMIE LLC
5. Basic Keyword
Advance Keyword
02. Keyword Research
Find relevant keywords for a product and save them in a list.
Sort, review, and select keywords to use for optimization based on search popularity and keyword
relevance.
Use the most popular keywords in your Amazon keyword list for Amazon listing optimization,
Keyword Research in Review
• Using Helium 10 Xray - It gives the total status of the product in the market
calculates the product sales, analyzes the competition, and many more.
• Helium 10 Cerebro - It gauges as the most effective Keyword for the
product on Amazon, It Leverages competitor's keyword ranking strategy and
optimized product listing to boost sales
• Helium 10 Magnet - keyword research tool designed to ease the search for
high-volume keywords.
SHMIE LLC
6. Advance Keyword
02. Keyword Research
• Determine the most Relevant Search Term not lower than
300 Sales Volume
• Get the Top 1-5 Competitor for the Highest Review and Sales,
Rank organically
• Run Helium 10 Cerebro <300, organic
• Download in CSV and import in Google sheet, copy the
Competitor's ASIN and transposed
• Determine how many competitors rank in the top 30 using
countif formula and serve as the keyword bank
SHMIE LLC
7. Product Listing Creation
Sellers must follow strictly the policies and guidelines of
Amazon
• Product Title
• Bullet Points
• Product Description
• Search Terms
• Subject Matter
• Product Images
SHMIE LLC
8. Product Listing Creation
Product Title
• Consists of the most relevant Keyword
• Product Name
• Target Audience or market
• Features and Benefits
SHMIE LLC
