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iCrowdU Pitch Deck
1. Alexander Holtermann – Founder and CEO
Ian Wright – Co-Founder and COO
A Unique Blockchain-based Funding and Sales Platform for the Crowd
November, 2018
Disrupting the way the World does Business
2. The Business
Utilizing existing infrastructure, iCrowdU is developing the CrowdToken
blockchain network, bringing utility and value to all cryptocurrencies. Within
the CrowdToken network, iCrowdU offers projects and companies access to
international markets via its innovative platform for funding and sales.
2
3. Many Uses for the Crowd = Crowding
CrowdPromotion
3
Crowding
CrowdVoting
CrowdSourcing
CrowdCommunity
CrowdSupport
CrowdFunding
CrowdPromotion CrowdPromotion gives the entrepreneur
multiple benefits:
• New Market & Brand Awareness
• Growth
• Funding
• Production Expansion
All of this at zero risk.
4. From CrowdPromotion…
• Total units and promotion period
set by seller.
• Price milestones for units sold set
by seller.
• Following each milestone, the
price drops, for example, by US
$10.
4
How it works: The “Gome U7 mini” smart phone
1,000
units sold
1,000
units sold
1,000
units sold
1,000
units sold
1,000
units sold
US $150 US $140 US $130 US $120 US $110
Everyone pays the final and lowest price!
Payments are made immediately after the CrowdPromotion ends!
Everyone is motivated to spread the word!
30 Day CrowdPromotion Period: 5,000 units available
5. …to the CrowdMarket 5
For continued Sales!
• Product enters CrowdMarket after
promotion period ends.
• Great deals available.
• Price reductions by applying
CrowdTokens.
• iCrowdU provides additional sales
channels through its MoU with
Alibaba.
The Pit Green Micro Golf and the Gome U7 mini smart
phone are actual examples from iCrowdU’s CrowdMarket
6. Driving it all: The CrowdToken 6
The Basics
• 1 CRTK = 1% off every purchase in
iCrowdU’s CrowdMarket or
CrowdPromotions;
• CrowdTokenCards give users a connection
between “crypto” and offline world;
• MoU has been signed with a European
Bank to ensure KYC & AML regulation is
complied with.
7. 7
Connecting OfflineVendors
• Vendors earn by selling CRTK top-ups to
customers via the CrowdToken
Blockchain Network on iCrowdU’s
innovative EPOS system.
• iCrowdU generates revenues through a
3% transaction fee applicable to all
CrowdToken network transactions
Driving it all:The CrowdToken
with 10% Discount
pays 3%Transaction Fee
at Market Rate
sells
sells
uses
personalized CRTK NFC card & iCrowdU’s EPOS
8. CrowdToken & CrowdPromotion
Combining CrowdToken & CrowdPromotion:
• Provides access to new markets such as
China at a fraction of the cost of traditional
methods;
• Enables direct access for companies to
end consumers;
• Allows long term sales channels, i.e. via
strong partnerships, such as that of
iCrowdU and Alibaba.
8
Perfect Solution for Viral Marketing & WeChat
9. China Entry: Infant Formula Contract
CrowdPromotion & CrowdMarket Deal: Selling Infant Formula with 10-Year Exclusivity
Growth
New Market &
Brand Awareness
Year 1
minimum/ conservative target
∅ 8,000 customers
Year 2
minimum/ conservative target
∅ 32,000 customers
9
When IFG’s sales grow, iCrowdU grows:
US $5,965,000 revenue
US $1,350,000 gross profit
US $24,250,000 revenue
US $5,490,000 gross profit
Year 3
minimum/ conservative target
∅ 100,000 customers
US $75,500,000 revenue
US $17,100,000 gross profit
10. iCrowdU & the CrowdToken 10
• Over 22,000 registered users on iCrowdU.com;
• Over 210,000 social media followers (Facebook, Twitter);
• Within 4 months, revenues of approx. US $130,000;
• Over USD 1,000,000 raised from 61 shareholders
• Subsidiaries in EU, HK, China
Where we are
11. In a Nutshell - USPs
• iCrowdU is a funding and sales platform, initially focused on existing businesses
looking to expand;
• The CrowdToken Blockchain Network brings utility and value to all
cryptocurrencies, allowing them to be used for everyday purchases!
• With CrowdPromotion & the CrowdToken, iCrowdU offers the opportunity for
companies to gain global market access;
• iCrowdU spreads the cost across all parties to ensure that not only the customer
gets a great deal, but also the producer and the iCrowdU platform;
• Once a new market/a new customer base has been established, the company
can access this new consumer base for funding;
• Strong partnerships with global players ensure easy distribution and growth.
11
12. 0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
2017 2018 2019 2020 2021
100,000
750,000
1,750,000
3,000,000
4,500,000
Target Revenues (in US $) Target Registered User* Growth
12
Growth Projections over the next 5 Years
Growth Targets
$0
$20,000,000
$40,000,000
$60,000,000
$80,000,000
$100,000,000
$120,000,000
$140,000,000
$160,000,000
2019/20 2020/21 2021/22 2022/23 2023/24
$8,680,620
$35,956,238
$107,482,026
$129,539,637
$156,626,095
* Not all users must be registered to generate revenues.
2019/20 2020/21 2021/22 2022/23 2023/24
13. Corporate Structure 13
Based on 3 Continents
iCrowdU Inc. (USA)
Alexander Holtermann – 58.56%
Ian Wright – 25.10%
59 Diverse Shareholders –
16.34%
iCrowdU Ltd.
(Hong Kong)
(100% Subsidiary)
Tongxiang Le Zhong
You
e-Commerce Ltd.
(China)
(100% Subsidiary)
iCrowdU Europe
Ltd.
(Ireland)
(100% Subsidiary)
Representative Office
near Frankfurt am Main,
Germany
14. THANK YOU!
Please contact us to discuss your investment in iCrowdU.
Alexander Holtermann alex@icrowdu.com
Ian Wright ian@icrowdu.com
16. Wine Distribution
Next CrowdPromotion deal: Selling European Vintage Wines in China
Year 1
minimum/ conservative target
84,000 Bottles
(0.22% of potential market)
Year 2
minimum/ conservative target
147,000 Bottles
(0.39% of potential market)
Year 3
minimum/ conservative target
257,000 Bottles
(0.68% of potential market)
EUROPEAN
CLIENT
COMPANIES
16
For iCrowdU, this will result in the following revenues:
US $510,000 Revenue US $2,200,000 Revenue US $3,800,000 Revenue
ExpansionFundingGrowth
New Market &
Brand Awareness