TrueCar

1. © TRUECAR, INC. PROPRIETARY AND CONFIDENTIAL
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IAML Services, Inc. presents the better car buying experience…
OCTOBER 2013

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What is TRUECar?
Average savings of $3,106 below MSRP per new car sold
through the TRUECar Employee Car Buying Program.**
*TRUECar can be used by your employees and their families (and even retirees, if you wish).
**Average savings off of MSRP based on user-configured new vehicles between 07/01/16 and
09/30/16. See site for complete details.
TRUECar’s Employee Car Buying Program provides a pain-free
buying experience with impactful savings for your employees.*
• TRUECar is dedicated to bringing transparency, ease and most
importantly, savings to the new and used car buying market.
• With dedicated dealer contacts, upfront pricing from more
than 13,500 TRUECar Certified Dealers, buying a car is fast,
easy and a 100% no-haggle experience.
• TRUECar’s state-of-the-art online platform and extensive
proprietary database allows employees to compare vehicle
choices with real-time sales data to ensure they are paying a
fair price for their new car.
• Through the TRUECar Employee Car Buying Program, your
employees* can purchase both new and used vehicles that
are priced below TRUECar open market sites!

3. © TRUECAR, INC. PROPRIETARY AND CONFIDENTIAL
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About TRUECar
• Based in Santa Monica, California – founded in 2005
• Established leader, providing…
- Employee car purchase program with a proven track record for employers/employees
- Pre-negotiated, upfront pricing from a national network of over 6,200 Certified Dealers
- Fastest and easiest way to get transparent and accurate car pricing
- State-of-the-art technology platform provides up-to-the-minute local, regional and
national sales data to give employees the most timely and comprehensive car purchase
information available
- Service-oriented business model
- Total commitment to smooth implementation/operation of the program
• Organizational retention rate over 99%
• TRUECar sold more than 806,000 cars in 2016 and saved consumers over $2.42 billion in 2016
alone
• CNNMoney.com named TRUECar.com as one of the 20 best websites to help individuals make
better money decisions
• TRUECar ranked #209 on the Inc 500 list of the Fastest Growing Companies in America

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and many more…
A few TRUECar partners…

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Employee Benefits Employer Benefits
Benefits of the TRUECar Employee Car Buying Program
• TRUECar provides the most comprehensive,
unbiased, real-time sales data available in the
car buying market
• TRUECar’s extensive database allows your
employees the ability to search and configure
new and used vehicles of their choice without
any commitment or obligation
• Guaranteed TRUECar price certificate includes
all rebates and incentives for an easy,
convenient way to purchase a new or used
vehicle
• When your employees are ready to make their
purchase they are introduced to trained dealer
point of contacts who are dedicated to
providing a better car buying experience
• Employers bear absolutely no liability, risk or
incremental costs
• TRUECar’s Car Buying Program can be
implemented at any time in as little as three
weeks
• TRUECar provides all marketing content and all
customer service support
• Easy-to-implement program that supports your
goal of building a winning team of employees
• Gives your organization’s benefits package a
competitive edge
• This responsible alternative helps reduce
financial stress in the workplace and increases
employee productivity
• A thoughtful way to increase employee options
at an opportune time
Average savings of $2,973 below MSRP per new
car sold through the TRUECar Employee Car
Buying Program.**

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Employees who purchase at a Program Certified Dealer (out-of-network dealer purchases do not qualify)
are eligible for the following benefits at no cost for one year. Potential benefits of over $2,000 only
available through TrueCar’s Employee Car Buying Program:
 20% Auto Repair Expense Reimbursement – valued at up to $1,000
 Up to $500 reimbursement on repair (parts included) twice during year
 Automobile Deductible Reimbursement (ADR) – valued at up to $1,000
 Reimburses customer for auto insurance deductible for a claim they submitted to their
insurance carrier up to $500 twice during year
 Auto Expert Opinion – value dependent on usage
 Provides customer the ability to speak directly with a certified mechanic by calling a toll-free
number to discuss recommended repairs, understand vehicle maintenance schedules and
verify estimated repair costs
 Roadside Assistance – valued at up to $150
 5-point program covering tow, lockout, jump start, tire change and fuel delivery
TRUECar Buyer’s Bonus Features

7. © TRUECAR, INC. PROPRIETARY AND CONFIDENTIAL
Employer Auto Buying Program (ABP) Flow
5. Certified Dealer and
TrueCar receive inquiry
and immediate follow-
up commences.
Employee* visits store,
buys car and Dealer
reports sale to TrueCar.
1. Employees* receive
messaging to drive
awareness to Auto
Buying Program website.
Promotion comes from
links, banner ads, email
campaigns, etc.,
maintained and
provided by TRUECar.
2. Once on the ABP site,
employee* researches &
builds a new car or finds
a used car based on
desired specs.
3. TrueCar integrated
technology finds local
program dealer(s) and
publishes upfront price
directly within
platform.
4. Employee* enters
contact info and is
presented with a
Member (Employee)
Savings Certificate,
simple instructions,
and the Certified
Dealer(s) location and
dedicated point of
contact.
Awareness
Research/Selection
Upfront Pricing
Dealer Connect
Purchase/Reporting
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Note to Employers who Offer Manufacturer Discount Programs
The TRUECar Employee Car Buying Program does not compete with
manufacturer discount programs. Rather, TRUECar can be a wonderful
complement to these programs by allowing employees* to search both new
and used vehicles on all makes and models. (TrueCar ensures that employers
can offer great prices to all of their employees regardless of what brand they
might be interested in.) In many cases, TRUECar’s prices will be lower than
even the manufacturer discounts. Moreover, TRUECar searches and Member
(Employee) Savings Certificates are available free without any commitment
or obligation whatsoever for your employees.*
*Program can be available to employees,
retirees, and their families

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TRUECar Buying Experience - Customized Site
TRUECar customizes
your Auto Buying
Program with your
company’s logo and a
unique URL.
Employees are able to
access the site behind
a password protected
firewall on your
benefits page.

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Configure Car and Know What Others Paid
TRUECar shows your employees what others
recently paid in their local market.
With real-time, up-to-the-minute data employees
can determine what a consumer can fairly and
reasonably expect to pay for a new or used vehicle.

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Sample Member (Employee) Savings Certificate

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How to Implement TRUECar
1. Agree to Make
TRUECar Available,
and Provide URL &
Logo File
Get “the ball rolling”
2. Implementation
Call
TRUECar’s lead Project
Manager and Technical
Director will commnicate
with you to identify work
tasks and timelines
3. Marketing Plan
Preparation of customized
website and marketing plan
4. Program Launch!
Website is presented and
made available
5. Post Launch
A dedicated Partner Development
Manager will be point of contact,
facilitate communication plans,
and have ongoing responsibility
for smooth operation of the
TRUECar program.
The success of the TRUECar Employee Car Buying
Program will largely be determined by the
employer’s willingness to communicate the
availability of this program to its employees.

12. © TRUECAR, INC. PROPRIETARY AND CONFIDENTIAL
Why You Should Include TRUECar on Your Benefits Platform
• TRUECar’s Employee Car Buying Program has revolutionized the car buying experience. With
pre-negotiated, up-front pricing from over 13,000 Certified Dealers, TRUECar is able to offer a
100% no-haggle experience with tremendous savings.
• Your employees will have access to save an average of $3,106* off of MSRP on new cars
• Extensive used car inventory with 100,000s of models to choose from
• With affinity pricing, all vehicles are priced below TRUECar open market sites
• TRUECar is a timely, effective program that will be greatly appreciated and valued by the
employees who choose to use it.
• There are no licensing or set up fees. It is absolutely free to add the program to your benefits
platform and free for your employees to use it.
• TRUECar’s experienced technical team ensures that the implementation is simple and as quick
as three weeks without any ongoing demands on internal resources.
• There are no eligibility requirements. It can be used by all employees (including part-time
employees), their families, and even your retirees.
• TRUECar can help maintain your long-term sustainable business advantage… happy and
productive employees!
*Average savings off of MSRP based on user-configured new vehicles between
07/01/16 and 09/30/16. See site for complete details.
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Please contact:
Michael D. Jackson
Vice President
IAML Services, Inc.
450 Newport Center Dr., Suite 390
Newport Beach, CA 92660
(949) 760-1700
scott.schroeder@iamlservices.com
Contact Us
IAML Services, Inc. is a full service provider of member/employee benefits
solutions, focusing primarily on voluntary benefits. By partnering with many
of the nation’s top service and product providers, IAML Services can help
employers lower their member benefit costs and administrative demands
while providing a "best- in-class" member benefits portfolio for their
members. A few of our partnerships include:
IAML Services, Inc. is an affiliate of the Institute for Applied Management &
Law, Inc. (IAML). For the past 30+ years, IAML has been the leading provider
of state-of-the-art public and in-house training and certificate programs in
Employment and Benefits Law, and HR Management. In addition, IAML
offers AudioPro Teleconferences, Extensive E-Learning and DVD Programs.
IAML Services, Inc. is an extension of IAML’s commitment to provide the best
possible programs, products and services to our valued clientele.
As a special incentive, IAML will extend 20% discounts on all of IAML’s
offerings as long as the TRUECar Employee Car Buying Program is being
offered to your employees.