A new souvenir brand with Korean Soul

1. SEOULHansung Univ.
1551118 Hyeon A Song

2. CONTENTS
SEOUL
01. Brand
02. Product
03. Expectancy effect

3. Current Korean Souvenir
Cosmetic products, Food, etc
because of the Korean wave
Ornament, rad doll, etc
applying traditional image
Lucky bag, spoon&chopsticks, etc
, traditional Korean products

4. SEOULNew Souvenir Brand with Korean Soul
SEOULThe capital of Korea
SOULThe soul of Korea

5. Korean Soul
in Korean traditional culture
Five Colors
from Yin-Yang and the Five Elements theory
Yellow
Middle
Black
North
Red
South
White
West
Blue
East

6. Hanbok
Korean traditional dress
Bojagi
Clothwrapper
Hanji
traditional Korean
paper handmade
from mulberry trees
Norigae
Korean traditional
ornaments worn by
women
Korean Soul
in Korean traditional culture

7. Shopping Bag
Wrapping papper
Handkerchief
Bottle cover
Ear Rings
Product
SEOUL

8. Shopping Bag
SEOUL
SEOUL
SEOUL

9. Wrapping Paper
SEOUL

10. Handkerchief
SEOUL

11. Bottle Cover
SEOUL
SEOUL

12. Ear Ring
SEOUL
SEOUL

13. Expectancy effect
SEOULNew Souvenir Brand with Korean Soul