The corporate culture within your business can have a significant impact on the overall performance. It is important you take the time to develop and maintain your culture.

1. Building Your Business
Creating a positive
corporate culture

2. Reports from New Century
Financial Corporation indicate
companies with a positive
corporate culture outperform
competitors by
20%
Source: Dan Crim & Gerard Seijts, 2006

3. “Customers will never love
a company until
employees love it first.”
– Simon Sinek

4. As the Business Owner
You are responsible for establishing and
maintaining the culture you choose.
You ARE the leader

5. “A business has to be involving,
it has to be fun, and it has to
exercise your creative instincts.”
- Richard Branson

6. Positives
> High morale
> Increased innovation
> Low absenteeism
> Increased productivity
> Increased engagement
Negatives
> High absenteeism
> Low productivity
> High turnover
> Lack of passion
> Lack of drive

7. Investing in your people
Keys to a positive
corporate culture
Training and support
Open communication
Informing and
gaining feedback
Being a leader
Setting the example
Recognition
Awarding success or
hard work
Creating a vision
Set the goal for the team
Establishing trust
Create a workplace that is
comfortable and safe

8. “When you give everyone a voice and give
people power, the system usually ends up in a
really good place”
- Mark Zuckerberg

9. Hotondo Homes’
culture facilitates
growth and establishes
a positive culture in the
network.

10. If you would like to learn more, please visit
franchise.hotondo.com.au

11. Subscribe to our podcast on iTunes or read our
blog online.