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By
Team Project 3168
Edge Goh
Sariel Toh
Jeffery Zhang
Summary
Ggate is a B2B2C platform that offers local store owners the ability to market and engage nearby
customers without the need to pay a hefty sum.
Edge Goh
CEO
Sariel Toh
CTO
Jeffery Zhang
COO
Low Cost Platform Geo-Location Machine Learning
The Problem
Marketing can sometimes be expensive and ineffective
Expensive marketing
platform
Lack of precision
targeting of customers
Low customers
retention rate
The Solution
GGate Mobile App
an alternate gateway to market
your brand and engage your
customers
Low Cost Platform
Geo-Location
Machine Learning
Click for
prototype
demo
Business Model Canvas (B2B)
Business Model Canvas (B2C)
Business Model
We have four main revenue sources
Marketing
Subscription Fees
Platform Setup Fees
Transactional Fees
In-App Purchase
The Market
(Singapore)
Merchants Consumers
$20M per annum
$10M per annum
Approx. 48000
local merchants*
50% of total local
merchants*
2% of total local
merchants as first
year target
$0.6M per annum
*Number taken from Singstats for 2020
https://tablebuilder.singstat.gov.sg/table/TS/M890531
https://www.singstat.gov.sg/modules/infographics/retail
First year user
acquisition target
1.3M Users
5.7M Users Total Singapore
Population
50% of Singapore
Population
2.85M Users
Customer Acquisition
Two channels of customer acquisition
Merchant Acquisition User Acquisition
Direct B2B Sales
Partner’s Referrals
Merchant’s Referrals
Mall’s Referrals
Tech Exhibition
User’s referrals
Merchant’s Databases
Marketing channels
Competition
Precise Marketing
Random Marketing
CashBack Reward Only
CashBack and other App
Inclusive rewards
Team
Edge Goh
CEO
Sariel Toh
CTO
Jeffery Zhang
COO
• Business Development
for more than 3 years
• Project management of
3 years
• DevOps Trained
• Business Operation
Management
• Robotics Process
Automation developer
for more than 5 years
• Game Developer for 8
years
• Software Architect for
8 years
• Operations Lead for
more than 4 years
• Graphical UI/UX
designer
• Software Developer
The Ask
$250,000
We are looking for $250,000 in funds to finish development of our product, release a
beta, launch new offices, and hire key staff
Product Development New Hires Other Operation Cost
Thank you
Edge Goh
gohhonghui90@gmail.com

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G gate pitch deck 180821

  • 1. By Team Project 3168 Edge Goh Sariel Toh Jeffery Zhang
  • 2. Summary Ggate is a B2B2C platform that offers local store owners the ability to market and engage nearby customers without the need to pay a hefty sum. Edge Goh CEO Sariel Toh CTO Jeffery Zhang COO Low Cost Platform Geo-Location Machine Learning
  • 3. The Problem Marketing can sometimes be expensive and ineffective Expensive marketing platform Lack of precision targeting of customers Low customers retention rate
  • 4. The Solution GGate Mobile App an alternate gateway to market your brand and engage your customers Low Cost Platform Geo-Location Machine Learning Click for prototype demo
  • 7. Business Model We have four main revenue sources Marketing Subscription Fees Platform Setup Fees Transactional Fees In-App Purchase
  • 8. The Market (Singapore) Merchants Consumers $20M per annum $10M per annum Approx. 48000 local merchants* 50% of total local merchants* 2% of total local merchants as first year target $0.6M per annum *Number taken from Singstats for 2020 https://tablebuilder.singstat.gov.sg/table/TS/M890531 https://www.singstat.gov.sg/modules/infographics/retail First year user acquisition target 1.3M Users 5.7M Users Total Singapore Population 50% of Singapore Population 2.85M Users
  • 9. Customer Acquisition Two channels of customer acquisition Merchant Acquisition User Acquisition Direct B2B Sales Partner’s Referrals Merchant’s Referrals Mall’s Referrals Tech Exhibition User’s referrals Merchant’s Databases Marketing channels
  • 10. Competition Precise Marketing Random Marketing CashBack Reward Only CashBack and other App Inclusive rewards
  • 11. Team Edge Goh CEO Sariel Toh CTO Jeffery Zhang COO • Business Development for more than 3 years • Project management of 3 years • DevOps Trained • Business Operation Management • Robotics Process Automation developer for more than 5 years • Game Developer for 8 years • Software Architect for 8 years • Operations Lead for more than 4 years • Graphical UI/UX designer • Software Developer
  • 12. The Ask $250,000 We are looking for $250,000 in funds to finish development of our product, release a beta, launch new offices, and hire key staff Product Development New Hires Other Operation Cost