My Team & I, created and presented this Idea to the Entrepreneurship cell of HKUST, Macquarie University and Sydney Transport NSW to solve a critical problem of Sydney Metros under utilisation rate.

2. PROBLEM
5.5
Million
Source: Tourism Australia

3. 4 Hour Holiday
SAVE TIME. EXPLORE MORE. HAVE THE ULTIMATE FUN.

4. Solution

5. Value Proposition
Creating an
Experience by
tapping the
cultural side of
Sydney-siders

6. What does a
Sydney-sider
love?

7. TRAVEL APP

8. Souvenir Merchandise
Shopping Kiosk on each station
Pick up from key designated stations
Target Customer – Interstate and
International travellers, Fashion
trendy people

9. IoT Value Add
Sunlight Sensor
Motion Sensor
PM 2.5 Pollution
Sensor
Notifications

10. Business Model
Target Customer Population Estimated
Buyers
Price Revenue
Local Businesses 736,000 7,360 $ 500/ Year
Membership
$ 3.6 Million
AUD/Year
Interstate
Traveller
10.67 Million/Year 106,700 $20/Souvenir $ 2.1 Million
AUD/Year
International
Travellers
4.5 Million/Year 45,000 $20/Souvenir $ 900,000
AUD/Year
General Public 5.5 Million 5,500 $20/Souvenir $ 110,000
AUD/Year
Total $ 6.7 Million
AUD/Year

11. Success Metrics
More
People
Travelling
More
Revenue
Partnerships

12. Expertise in maths and programming
Enthusiastic about marketing
HIMANSHU KOLHEKAR
CHAN TSOI YING
MERRIZZE SOLIM
KENNETH AU
keen strategist and growth hacker
Specialist in management

13. Ask
Year 1 - $80,000
AUD
$10,000 AUD for
New App
Partnership with
Uber and Ola
B2B Sales
Strategic Business
Development
App Partnership

14. Thank you for listening!
We are now open for
questions.

15. Demographics
Source: National Visitor Survey, 2018